At a Glance
- Tasks: Create and optimise engaging content for schools and education leaders.
- Company: Join IRIS Software Group, a leader in education marketing.
- Benefits: Flexible remote work, competitive salary, and opportunities for growth.
- Why this job: Make a real impact in the education sector with your creativity.
- Qualifications: Experience in content writing, SEO knowledge, and CMS skills required.
- Other info: Collaborative team environment with exciting projects and career advancement.
The predicted salary is between 36000 - 60000 £ per year.
We’re looking for a confident, creative, and collaborative Content Editor to join our Education Marketing team at IRIS Software Group. You’ll help shape how we communicate with schools, trusts, and education leaders across UK State, Independent, and International education markets.
You’ll play a major role in writing, editing, and optimising high-impact content that drives demand, retention, and growth across our education portfolio—including MIS, HR, finance, parental engagement, and analytics solutions. This is an exciting opportunity to join us as we elevate how IRIS Education delivers content across products, teams, and regions.
What You’ll Do
- Content Development & Delivery
- Write, edit, and optimise long-form and high-value content: whitepapers, customer stories, blogs, newsletters, thought leadership, and product pages.
- Shape tone of voice, messaging frameworks, and campaign goals with the Director of Marketing.
- Localise content for key segments (MATs, Independent schools, International).
- Repurpose long-form content into multi-channel assets.
- Explore the smart use of AI tools for workflow, ideation, and optimisation.
- Content Operations & Workflow
- Own and maintain the editorial calendar aligned to campaign plans.
- Upload, edit, and format content across CMS platforms (HubSpot, WordPress).
- Collaborate with product, sales, design, and marketing to deliver content on time.
- Lead content QA, ensuring consistency across all customer touchpoints.
- SEO, AEO & Performance
- Conduct keyword + topic research (SEMrush).
- Optimise content for search visibility and engagement across emerging discovery platforms (AEO).
- Track, analyse, and report on performance metrics.
- Customer & Campaign Support
- Develop customer-facing content (onboarding guides, newsletters, how-to articles).
- Coordinate with partners and associations for features and advertorials.
- Write case studies, working closely with account managers and customers.
What You Bring
- Must-Have
- Proven experience in content writing / editing (B2B or SaaS preferred).
- Strong understanding of SEO and content optimisation.
- Hands-on CMS experience (HubSpot, WordPress).
- Exceptional written English + superb attention to detail.
- Ability to manage multiple projects and work independently.
- Comfortable collaborating with multiple stakeholders.
- Nice-to-Have
- Experience in the education sector or public / regulated markets.
- Familiarity with marketing automation (Marketo, Campaign Monitor).
- Understanding of design briefing, video scripting, and content repurposing.
- Knowledge of accessibility and content governance best practices.
Tools You’ll Use
- HubSpot
- WordPress
- SEMrush
- Asana
- MS Planner
- SharePoint
- Campaign Monitor
- Marketo
- Vimeo
- YouTube
- Google Analytics
Content Editor in Wigan employer: IRIS Software Group
Contact Detail:
IRIS Software Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Editor in Wigan
✨Tip Number 1
Network like a pro! Reach out to people in the education sector or those who work at IRIS Software Group. A friendly chat can open doors and give you insights that job descriptions just can't.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best content pieces. Whether it's blogs, newsletters, or case studies, having tangible examples will make you stand out during interviews.
✨Tip Number 3
Prepare for the interview by researching IRIS Software Group's recent projects and campaigns. This shows you're genuinely interested and ready to contribute to their mission in the education market.
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take that extra step to connect with us directly.
We think you need these skills to ace Content Editor in Wigan
Some tips for your application 🫡
Show Off Your Writing Skills: As a Content Editor, your writing is your superpower! Make sure to showcase your best work in your application. Include samples that highlight your ability to write, edit, and optimise content, especially in the education sector if you have it.
Tailor Your Application: We love seeing applicants who take the time to tailor their applications. Make sure to align your experience with the job description, especially around SEO and CMS tools like HubSpot and WordPress. It shows us you’re serious about the role!
Be Creative with Your Tone: Since we’re looking for someone to shape our tone of voice, don’t be afraid to let your personality shine through in your application. Use a friendly and engaging style that reflects how you’d communicate with schools and education leaders.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it’s super easy to do!
How to prepare for a job interview at IRIS Software Group
✨Know Your Content Inside Out
Before the interview, dive deep into your portfolio and be ready to discuss specific pieces of content you've created. Highlight your experience with different formats like blogs, whitepapers, and newsletters, especially in the education sector. This will show your potential employer that you understand their needs and can deliver high-impact content.
✨Showcase Your SEO Savvy
Since the role requires a strong understanding of SEO, come prepared to discuss your strategies for optimising content. Be ready to share examples of how you've conducted keyword research or improved search visibility in past projects. This will demonstrate your ability to drive engagement and performance metrics.
✨Familiarise Yourself with Their Tools
Research the tools mentioned in the job description, like HubSpot and WordPress. If you have experience with these platforms, be sure to mention it. If not, take some time to learn the basics so you can confidently discuss how you'd use them in the role. This shows initiative and readiness to hit the ground running.
✨Prepare for Collaboration Questions
As the role involves working with various stakeholders, think of examples where you've successfully collaborated on projects. Be ready to discuss how you manage multiple projects and communicate effectively with teams. This will highlight your collaborative spirit and ability to thrive in a team environment.