At a Glance
- Tasks: Support B2B marketing campaigns across various channels and coordinate exciting events.
- Company: Join IRIS Software Group, a leading UK software company with a vibrant culture.
- Benefits: Enjoy remote work, career growth, and a supportive team environment.
- Other info: Flexible remote role with opportunities for creativity and collaboration.
- Why this job: Make a real impact in marketing while learning from experienced professionals.
- Qualifications: Some marketing experience and strong organisational skills are preferred.
The predicted salary is between 33750 - 41250 £ per year.
Company Name: IRIS Software Group
Job Type: Full Time
Location: IRIS Remote, UK
What you’ll do:
- Supporting integrated B2B marketing campaigns across our HCM products and audiences.
- Helping set up, schedule and coordinate campaigns across email, digital, paid media, social, content and partner marketing.
- Supporting webinars and events, including registration, promotion, attendee information, follow‑up and reporting.
- Coordinating copy, creative assets, briefs and approvals with colleagues and external partners.
- Helping create and distribute emails, landing pages, social content and campaign materials.
- Working with Sales, Product Marketing, Digital and Customer Success to gather information and keep campaigns progressing.
- Maintaining campaign plans, calendars, briefs and trackers so deadlines and actions are clear.
- Building your understanding of our customers and helping ensure campaigns reach the right audiences with relevant messages.
- Gathering and checking campaign data and maintaining dashboards and reports.
- Tracking results such as email engagement, webinar attendance, campaign responses, leads and Marketing Qualified Leads (MQLs).
- Producing simple summaries of what happened, what performed well and what we could improve next time.
- Contributing ideas to improve campaigns, processes and how the team works.
There’ll be plenty of variety. One week you could be coordinating a webinar and its email journey; the next you might be supporting a digital campaign, reviewing lead data or helping prepare content for a new campaign.
About IRIS:
IRIS Software Group is one of the UK’s largest privately held software companies, trusted by 100,000+ businesses, schools and accountancy firms to keep their operations running. Our software pays 1 in 6 UK employees, supports over 12,000 schools, and is relied on by 91 of the top 100 UK accountancy firms. We’re a Great Place to Work® certified employer, recognised for our commitment to well‑being, inclusion and development – and we’re growing fast.
Why This Role Matters:
Our marketing needs to reach the right businesses, engage the right people and ultimately create opportunities for IRIS. You’ll help make that happen. You’ll support campaigns aimed at HR, Payroll, Finance and Recruitment professionals, helping us promote software that organisations rely on every day.
About the Team You’ll Join:
You’ll join our HCM Demand Marketing team, working with colleagues across Demand Marketing, Product Marketing, Digital, Sales, Customer Success and Marketing Operations, as well as external agencies and partners. Marketing is changing quickly, particularly through AI, search and the way buyers research software. We’re adapting with it, testing new approaches while staying focused on activity that delivers results.
What You’ll Be Doing:
You’ll support marketing activity from planning through to delivery and results.
What We're Looking For:
We’re looking for someone who already has some practical marketing experience and is ready to take on broader campaign responsibility. You’ll ideally have:
- Experience working in marketing, campaigns, events, communications or a related role.
- Some hands‑on experience with email campaigns, webinars, events, content or digital marketing.
- Good organisation skills and confidence managing several activities and deadlines at once.
- An interest in B2B marketing, demand generation and campaign performance.
- Confidence working with data and understanding basic marketing results.
- Confidence using Microsoft Office, particularly Excel, PowerPoint, Word and Outlook.
- Good written and verbal communication skills.
- The ability to work with different teams and keep people updated.
- A proactive approach, with confidence taking ownership of your work.
- Good attention to detail and a focus on delivering accurate work on time.
It would be useful, but isn’t essential, if you also have:
- Experience within B2B marketing, SaaS, software or technology.
- Experience marketing to HR, Payroll or Recruitment audiences.
- Familiarity with Salesforce, Marketo or similar CRM and marketing platforms.
- Experience using Canva, project management or campaign planning tools.
- A Marketing, Business, Communications or related qualification.
You don’t need to tick every box. We’re interested in people who have a good marketing foundation and want to continue building their expertise.
Why Apply?
This is an opportunity to move beyond supporting just one area of marketing and gain experience across the full campaign journey. You’ll get hands‑on exposure to B2B campaigns, email, digital marketing, webinars, events, content, CRM and performance reporting, while learning from experienced marketing specialists.
What Can You Expect From Our Application Process?
- Initial conversation with Talent Acquisition: A first conversation about your experience, what you’re looking for next and whether the role feels like the right fit.
- Competency interview with the Associate Director, Marketing: A more detailed conversation covering your marketing experience, how you manage priorities, work with stakeholders and use ideas and data to improve campaigns.
- Final interview and presentation with the Associate Director, Marketing and Senior Director, Marketing: You’ll prepare a short presentation based on a campaign or marketing challenge. It’s an opportunity to show us how you think, structure ideas and turn them into practical marketing activity.
Build Your Marketing Career At IRIS:
If you’ve started building your marketing experience and now want broader campaigns, more ownership and the opportunity to develop your B2B marketing skills, we’d love to hear from you. Come and help us turn great marketing ideas into campaigns that deliver results.
Why You’ll Love Working Here:
- Impact: Your work will influence millions globally.
- Growth: Continuous learning and career development opportunities.
- Belonging: A culture that celebrates diversity and empowers every individual.
Marketing Executive employer: IRIS Software Group
Join a dynamic and innovative team as a Technical Business Systems Analyst, where your expertise in Salesforce and business analysis will be valued and nurtured. Our company fosters a collaborative work culture that prioritises employee growth, offering opportunities to influence key business transformation initiatives while working in a customer-focused environment. Located in a vibrant area, we provide a supportive atmosphere that encourages continuous improvement and professional development, making it an excellent place for those seeking meaningful and rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for IRIS Software Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like IRIS Software Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with IRIS Software Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at IRIS Software Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit IRIS Software Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of IRIS Software Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about IRIS Software Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at IRIS Software Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at IRIS Software Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At IRIS Software Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.