At a Glance
- Tasks: Shape product messaging and support go-to-market strategies for Accountancy solutions.
- Company: Join IRIS, a fast-growing tech company in the Accountancy sector.
- Benefits: Visible impact on sales, exposure to senior stakeholders, and strong progression opportunities.
- Other info: Collaborative team environment with a focus on ownership and innovative ideas.
- Why this job: Make a real difference in how our products are positioned in competitive markets.
- Qualifications: Experience in Product Marketing within B2B SaaS or technology, especially in Accountancy.
The predicted salary is between 50000 - 70000 £ per year.
IRIS is growing fast. Our Accountancy division supports thousands of accounting firms, finance professionals, and businesses across the UK and US with software that helps manage compliance, payroll, tax, practice management, reporting, and financial operations. As our product portfolio continues to expand, how we position, communicate, and take our solutions to market has never been more important. We’re looking for a Product Marketing Business Partner to help shape how our Accountancy solutions are positioned across the UK and US markets. This is a commercially focused Product Marketing role where your work will directly influence pipeline, sales success, customer engagement, and revenue growth.
Why This Role Matters
This role sits at the centre of Product, Sales, and Marketing. You’ll help ensure our Accountancy products stand out clearly in a competitive market by turning complex software capabilities into simple, compelling customer value. Your work will directly support:
- Go-to-market success
- Sales enablement
- Product adoption
- Competitive differentiation
- Revenue growth
You’ll play a key role in helping Sales teams win more business while ensuring customers clearly understand the value our products deliver.
About the Team You'll Join
You’ll join a growing global Product Marketing team working closely across the UK and US. The team partners heavily with:
- Product Management
- Sales
- Demand Generation
- Customer Success
- Commercial Leadership
You’ll collaborate with specialists across the Accountancy portfolio and gain exposure to a wide range of products, customer types, and market challenges within the accounting technology space.
What You'll Be Doing
- Building clear messaging and positioning for Accountancy software solutions
- Supporting go-to-market activity for new products, launches, and enhancements
- Creating sales enablement content including pitch decks, battlecards, and competitor insights
- Helping Sales teams improve engagement, conversion, and win rates
- Analysing market trends, customer feedback, and competitor activity
- Supporting campaigns that drive measurable commercial outcomes
- Translating technical, regulatory, or compliance-heavy topics into simple customer-focused messaging
- Working closely with stakeholders across Product, Marketing, and Sales teams globally
What We’re Looking For
We’re looking for a commercially minded Product Marketer who enjoys working in a fast-paced technology environment. You’ll likely bring:
- Product Marketing experience within a B2B SaaS or technology business
- Experience supporting Accountancy, Finance, Payroll, Tax, or Practice Management software products
- Strong messaging and go-to-market experience
- Confidence working with Sales, Product, and Marketing stakeholders
- The ability to simplify complex products and industry topics into clear customer value propositions
- Strong organisational skills with the ability to manage multiple priorities simultaneously
- A commercial mindset focused on pipeline, sales impact, and revenue outcomes
You’ll also be comfortable:
- Operating in a fast-paced, evolving business environment
- Taking ownership and working proactively
- Influencing stakeholders without formal authority
- Working across multiple teams, products, and projects
Bonus experience:
- Accountancy software markets
- Accounting firm workflows
- Compliance or tax-related software
- UK or US accounting industry exposure
- Private equity-backed or high-growth technology businesses
What You’ll Gain
- A role with visible commercial impact
- Exposure to senior stakeholders across Product, Sales, and Marketing
- The opportunity to shape how Accountancy products are positioned globally
- Experience working across both UK and US markets
- A fast-growing environment with strong progression opportunities
- A collaborative team that values ownership, ideas, and commercial thinking
Our Application Process
We like to keep things simple, transparent, and fair:
- Apply online: Just upload your CV and tell us why you’re interested in the role.
- Initial Interview (plus Online Assessments): A chat with our Talent team. Two short assessments: CCAT (15-minute timed test) and EPP (untimed personality questionnaire).
- Hiring Manager interview: Focused on your Product Marketing experience, commercial thinking, and stakeholder management approach.
- Interview with Product Marketing Team: A deeper discussion with members of the Accountancy Product Marketing team.
- Final interview: A final conversation with senior Accountancy stakeholders.
If you’re looking for a Product Marketing role where you can combine commercial thinking, messaging, strategy, and measurable business impact within a growing Accountancy technology business, we’d love to hear from you.
Global Product Marketing Business Partner (Accountancy) in Cheltenham employer: IRIS Software Group
IRIS is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As part of our global Product Marketing team, you'll have the opportunity to influence key business outcomes while working closely with talented professionals across the UK and US. We prioritise employee growth through exposure to senior stakeholders and a culture that values ownership and creative ideas, making it a rewarding place for those seeking meaningful contributions in the Accountancy technology sector.
StudySmarter Expert Advice🤫
We think this is how you could land Global Product Marketing Business Partner (Accountancy) in Cheltenham
✨Tip Number 1
Network like a pro! Reach out to folks in the industry, especially those already working at IRIS or similar companies. A friendly chat can give you insider info and might even lead to a referral.
✨Tip Number 2
Prepare for your interviews by understanding the product landscape. Dive deep into the Accountancy software market and know how IRIS stands out. This will help you speak confidently about how you can contribute to their success.
✨Tip Number 3
Showcase your skills with real examples! When discussing your experience, relate it back to how you've influenced sales or improved customer engagement in previous roles. Numbers and results speak volumes!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the IRIS team.
We think you need these skills to ace Global Product Marketing Business Partner (Accountancy) in Cheltenham
Some tips for your application 🫡
Show Your Passion:When you’re writing your application, let your enthusiasm for the role shine through! We want to see why you’re excited about joining our team and how your background aligns with what we do at IRIS.
Tailor Your CV:Make sure your CV is tailored to highlight your relevant experience in Product Marketing, especially within the Accountancy or tech space. We love seeing how your skills can directly contribute to our goals!
Be Clear and Concise:Keep your application clear and to the point. We appreciate straightforward communication, so make sure you articulate your thoughts without unnecessary fluff. Remember, clarity is key!
Apply Through Our Website:Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it keeps everything nice and organised on our end!
How to prepare for a job interview at IRIS Software Group
✨Know Your Product Inside Out
Before the interview, dive deep into IRIS's Accountancy software solutions. Understand their features, benefits, and how they stand out in the market. This knowledge will help you articulate clear messaging and positioning during your discussions.
✨Prepare for Stakeholder Scenarios
Since this role involves working closely with Sales, Product, and Marketing teams, think of examples where you've successfully influenced stakeholders. Be ready to discuss how you’ve simplified complex topics into customer-friendly messages, as this will showcase your ability to communicate effectively.
✨Showcase Your Commercial Mindset
Highlight your experience in driving pipeline and revenue growth. Prepare specific examples of how your marketing strategies have led to measurable outcomes in previous roles. This will demonstrate that you understand the commercial impact of product marketing.
✨Stay Current on Market Trends
Research the latest trends in the Accountancy software market, especially in the UK and US. Being able to discuss these trends and how they affect customer needs will show that you're proactive and knowledgeable, making you a strong candidate for the role.
