At a Glance
- Tasks: Shape marketing strategies for innovative Accountancy software solutions.
- Company: Fast-growing tech company supporting accounting firms across the UK and US.
- Benefits: Visible impact, strong progression opportunities, and collaborative team culture.
- Other info: Join a dynamic team and work with senior stakeholders globally.
- Why this job: Make a real difference in how our products are positioned and perceived.
- Qualifications: Experience in Product Marketing within B2B SaaS or technology sectors.
The predicted salary is between 50000 - 65000 £ per year.
IRIS is growing fast. Our Accountancy division supports thousands of accounting firms, finance professionals, and businesses across the UK and US with software that helps manage compliance, payroll, tax, practice management, reporting, and financial operations. As our product portfolio continues to expand, how we position, communicate, and take our solutions to market has never been more important. We’re looking for a Product Marketing Business Partner to help shape how our Accountancy solutions are positioned across the UK and US markets. This is a commercially focused Product Marketing role where your work will directly influence pipeline, sales success, customer engagement, and revenue growth.
Why This Role Matters
This role sits at the centre of Product, Sales, and Marketing. You’ll help ensure our Accountancy products stand out clearly in a competitive market by turning complex software capabilities into simple, compelling customer value. Your work will directly support:
- Go-to-market success
- Sales enablement
- Product adoption
- Competitive differentiation
- Revenue growth
You’ll play a key role in helping Sales teams win more business while ensuring customers clearly understand the value our products deliver.
About the Team You'll Join
You’ll join a growing global Product Marketing team working closely across the UK and US. The team partners heavily with:
- Product Management
- Sales
- Demand Generation
- Customer Success
- Commercial Leadership
You’ll collaborate with specialists across the Accountancy portfolio and gain exposure to a wide range of products, customer types, and market challenges within the accounting technology space.
What You'll Be Doing
- Building clear messaging and positioning for Accountancy software solutions
- Supporting go-to-market activity for new products, launches, and enhancements
- Creating sales enablement content including pitch decks, battlecards, and competitor insights
- Helping Sales teams improve engagement, conversion, and win rates
- Analysing market trends, customer feedback, and competitor activity
- Supporting campaigns that drive measurable commercial outcomes
- Translating technical, regulatory, or compliance-heavy topics into simple customer-focused messaging
- Working closely with stakeholders across Product, Marketing, and Sales teams globally
What We’re Looking For
We’re looking for a commercially minded Product Marketer who enjoys working in a fast-paced technology environment. You’ll likely bring:
- Product Marketing experience within a B2B SaaS or technology business
- Experience supporting Accountancy, Finance, Payroll, Tax, or Practice Management software products
- Strong messaging and go-to-market experience
- Confidence working with Sales, Product, and Marketing stakeholders
- The ability to simplify complex products and industry topics into clear customer value propositions
- Strong organisational skills with the ability to manage multiple priorities simultaneously
- A commercial mindset focused on pipeline, sales impact, and revenue outcomes
You’ll also be comfortable:
- Operating in a fast-paced, evolving business environment
- Taking ownership and working proactively
- Influencing stakeholders without formal authority
- Working across multiple teams, products, and projects
Bonus experience:
- Accountancy software markets
- Accounting firm workflows
- Compliance or tax-related software
- UK or US accounting industry exposure
- Private equity-backed or high-growth technology businesses
What You’ll Gain
- A role with visible commercial impact
- Exposure to senior stakeholders across Product, Sales, and Marketing
- The opportunity to shape how Accountancy products are positioned globally
- Experience working across both UK and US markets
- A fast-growing environment with strong progression opportunities
- A collaborative team that values ownership, ideas, and commercial thinking
Our Application Process
We like to keep things simple, transparent, and fair:
- Apply online: Just upload your CV and tell us why you’re interested in the role.
- Initial Interview (plus Online Assessments): A chat with our Talent team. Two short assessments: CCAT (15-minute timed test) and EPP (untimed personality questionnaire).
- Hiring Manager interview: Focused on your Product Marketing experience, commercial thinking, and stakeholder management approach.
- Interview with Product Marketing Team: A deeper discussion with members of the Accountancy Product Marketing team.
- Final interview: A final conversation with senior Accountancy stakeholders.
If you’re looking for a Product Marketing role where you can combine commercial thinking, messaging, strategy, and measurable business impact within a growing Accountancy technology business, we’d love to hear from you.
Product Marketing Business Partner (Accountancy) in Bath employer: IRIS Software Group
IRIS is an exceptional employer, offering a dynamic work environment where innovation and collaboration thrive. As part of our growing global Product Marketing team, you'll have the opportunity to influence key business outcomes while working closely with talented professionals across the UK and US. We prioritise employee growth through exposure to senior stakeholders and a culture that values ownership and creative ideas, making it a rewarding place to advance your career in the fast-paced accountancy technology sector.
StudySmarter Expert Advice🤫
We think this is how you could land Product Marketing Business Partner (Accountancy) in Bath
✨Tip Number 1
Network like a pro! Reach out to folks in the industry on LinkedIn or at events. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Prepare for those interviews! Research IRIS and its products, especially in the Accountancy space. Knowing your stuff will impress the hiring team and show you're genuinely interested.
✨Tip Number 3
Showcase your skills! Bring examples of your past work, especially anything related to product marketing or sales enablement. Real-life stories resonate more than just talking about your qualifications.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re keen on joining the team!
We think you need these skills to ace Product Marketing Business Partner (Accountancy) in Bath
Some tips for your application 🫡
Craft a Compelling CV:Make sure your CV highlights your Product Marketing experience, especially in B2B SaaS or technology. Tailor it to showcase how your skills align with the role, focusing on your ability to simplify complex topics into clear customer value.
Show Your Passion:In your application, let us know why you’re excited about this role and our Accountancy solutions. A genuine interest in the industry and our products can really make your application stand out!
Be Clear and Concise:When writing your cover letter, keep it straightforward. Use simple language to explain your relevant experience and how you can contribute to our team. Remember, we love clarity just as much as you do!
Apply Through Our Website:Don’t forget to apply through our website! It’s the easiest way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at IRIS Software Group
✨Know Your Product Inside Out
Before the interview, dive deep into IRIS's Accountancy software solutions. Understand their features, benefits, and how they stand out in the market. This knowledge will help you articulate clear messaging and positioning during your discussions.
✨Prepare for Stakeholder Scenarios
Since this role involves working closely with Sales, Product, and Marketing teams, think of examples where you've successfully influenced stakeholders. Be ready to discuss how you’ve simplified complex topics into customer-friendly messages, as this is crucial for the role.
✨Showcase Your Commercial Mindset
Highlight your experience in driving pipeline and revenue growth. Prepare specific examples of how your marketing strategies have led to measurable outcomes in previous roles. This will demonstrate your ability to impact sales success directly.
✨Stay Current on Market Trends
Research the latest trends in the Accountancy software market, especially in the UK and US. Being able to discuss these trends and how they affect customer needs will show that you're proactive and well-informed, which is key for a Product Marketing Business Partner.
