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- Tasks: Create and manage exciting marketing campaigns that engage students across the UK.
- Company: Join iQ, a leading provider of student accommodation with a vibrant team culture.
- Benefits: Enjoy hybrid working, competitive salary, and opportunities for personal growth.
- Why this job: Be part of a creative team that shapes the student experience and amplifies our brand.
- Qualifications: Strong organisational skills, creativity, and a passion for marketing.
- Other info: Dynamic environment with a focus on collaboration and career development.
The predicted salary is between 28800 - 48000 £ per year.
iQ is one of the UK's biggest providers of student accommodation, committed to giving our 34,000 students in 85 sites across 29 UK cities their best year yet. Our London and Manchester based support teams are the cog that keeps the iQ wheels turning, providing our brilliant site teams with everything they need to deliver a fantastic student experience every day. iQers are a pretty special bunch. Our team is bursting with independent thinkers and problem solvers, who join us to explore what's possible and build a career as part of a diverse, fun and supportive team. If you have people skills, personality and potential then you have all the makings of a great iQer.
We’re looking for a creative and organised Marketing Specialist to join our Marketing Comms team. You’ll help deliver the campaigns and activations that drive our leasing performance, strengthen our brand and shape the experience of thousands of students across the UK. This is a role for someone who loves juggling projects, spotting opportunities, and bringing ideas to life, all while keeping a close eye on performance and detail.
You’ll work closely with our Marketing Manager, Email Marketing Specialist and Regional teams to plan, deliver and optimise multi-channel campaigns across the UK and internationally. Your work will help us attract new students, engage current residents and amplify the iQ brand in smart, creative ways.
Key Responsibilities- Delivering local, national and international campaigns
- Producing campaign collateral and ensuring it lands brilliantly on site
- Supporting email and SMS comms planning with our Email Marketing Specialist
- Building campaign guides and decks for site teams, and partnering with Internal Comms to ensure clarity
- Working with Regional Managers to plan events, university fairs and local activations
- Reporting on campaign performance and sharing insights with the wider team
- Keeping our marketing calendar up to date with spend and performance stats
We’re looking for someone who is:
- Highly organised, detail-driven and comfortable managing multiple priorities
- Creative, curious and confident writing briefs and shaping campaign ideas
- Comfortable analysing performance data and using insights to improve campaigns
- Experience in student accommodation, hospitality, retail or travel is a bonus, as is familiarity with GA4, PowerBI or automated email journeys - but curiosity and a willingness to learn matter just as much.
We operate a hybrid working model with 3 days in the office and 2 days working from home / site location.
Ready to feel like you’ve got the best job ever? Apply today and find out what it’s really like to work at iQ!
Marketing Specialist in London employer: iQ Student Accommodation
Contact Detail:
iQ Student Accommodation Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist in London
✨Tip Number 1
Network like a pro! Reach out to current iQ employees on LinkedIn or at events. A friendly chat can give you insider info and maybe even a referral!
✨Tip Number 2
Show off your creativity! When you get the chance, share your ideas for campaigns or improvements during interviews. We love seeing how you think outside the box!
✨Tip Number 3
Be ready to discuss data! Brush up on how to analyse campaign performance and share insights. It’s all about making informed decisions, and we want to see you shine in this area.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining the iQ team!
We think you need these skills to ace Marketing Specialist in London
Some tips for your application 🫡
Show Your Creative Side: As a Marketing Specialist, creativity is key! Make sure your application reflects your unique ideas and how you can bring them to life. Use examples from your past experiences to showcase your innovative thinking.
Be Organised and Detail-Driven: We love candidates who can juggle multiple projects without dropping the ball. Highlight your organisational skills in your application by mentioning specific tools or methods you use to keep everything on track.
Know Your Numbers: Since you'll be analysing performance data, it’s important to show us that you’re comfortable with numbers. Include any relevant experience you have with data analysis or tools like GA4 and PowerBI in your application.
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to see your application and get you into the iQ family!
How to prepare for a job interview at iQ Student Accommodation
✨Know Your Audience
Before the interview, take some time to research iQ and their approach to student accommodation. Understand their values and what makes them unique. This will help you tailor your answers and show that you're genuinely interested in being part of their team.
✨Showcase Your Creativity
As a Marketing Specialist, creativity is key! Prepare examples of past campaigns or projects where you’ve brought ideas to life. Be ready to discuss how you approached challenges and what innovative solutions you implemented.
✨Be Data-Driven
iQ values performance insights, so come prepared to discuss how you've used data to inform your marketing strategies. Familiarise yourself with tools like GA4 or PowerBI if you can, and be ready to share how you’ve analysed campaign performance in the past.
✨Ask Insightful Questions
At the end of the interview, don’t forget to ask questions! Inquire about the team dynamics, upcoming campaigns, or how success is measured at iQ. This shows your enthusiasm and helps you gauge if the company is the right fit for you.
