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- Tasks: Lead global brand health tracking projects and manage client relationships.
- Company: Ipsos, a dynamic research company with a focus on innovation.
- Benefits: 25 days annual leave, pension, income protection, and professional development opportunities.
- Why this job: Make an impact on a global programme while using the latest data technology.
- Qualifications: Experience in market research, project management, and strong analytical skills.
- Other info: Flexible working options and a commitment to diversity and inclusion.
The predicted salary is between 30000 - 50000 £ per year.
As a Research Manager in Brand Health Tracking at Ipsos, you will play a key role in leading and delivering our largest global brand health measurement programme led out of the UK. You will be joining at the inception stage, giving you the chance to make your mark on an innovative global programme covering over 20 markets, and giving you exposure to the latest technology in data collection and data delivery processes.
In this role, you will have direct client contact and will contribute to landing the new programme’s insights tools within the client’s local and global organisations. You will leverage your expertise in research methodologies, data analysis, and project management to guide junior executives and offshore teams, manage client relationships, and contribute to the overall success of the programme.
These are the types of things you can expect to be doing during your day to day:
- Manage the end-to-end research processes of a large global tracking programme across multiple markets.
- Work as part of a large team of onshore and offshore team members and be directly responsible for getting client sign-off on research materials, managing script checking, translations, fieldwork launch, overseeing data quality protocols and using automated tools to build dashboard and PowerPoint reports.
- Take full ownership of specific client deliverables, building strong client relationships, delivering and supporting on client engagement sessions (training, debriefs etc), supported by talented directors.
- Work alongside internal operations teams to get the best data for our clients, providing them with clear specifications and instructions.
- Supervise and provide guidance to more junior members of the team, including graduates.
- Review and ensure the quality of all project materials and deliverables, including questionnaires, data files, dashboards, reports, and presentations.
About You:
These are the areas of knowledge and expertise that matter most for this role:
- Proven track record of success in market research, with experience in managing projects and client relationships, within various industries including FMCG.
- A passion for brand strategy and experience in working on large global brand tracking programme(s).
- Experience in creating and reviewing materials for clients, such as analysis specs, questionnaires and PowerPoint reports.
- Solid research skills including questionnaire & study design, project processes, sampling and basic analytical techniques.
- Proficiency in Microsoft Word, Excel and PowerPoint.
- Ability to grapple with complexity and problem-solve.
- Excellent communication skills, both written and verbal.
- Strong organisational skills as well as the ability to multi-task and work towards multiple deadlines.
- Strong numeracy skills and attention to detail.
- Proficient in using data visualisation and dashboard tools like SPSS, Excel, Harmoni Infotools or similar.
- Practical experience using AI-powered tools for research tasks, including data analysis platforms and automation tools.
- Collaborative and an excellent team player, contributing to our positive office culture.
Behaviours:
- Proactive
- Client-focused
- Detail-oriented
- Supportive
- Analytical thinking
- Resilience, flexibility and agility
- Motivation and self-awareness
- Empathy and active listening
- Service orientation and customer service
We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave, pension contribution, income protection and life assurance. In addition, there are a range of health & wellbeing, financial benefits and professional development opportunities.
We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application. We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week.
We are committed to equality, treating people fairly, promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success - a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients.
We are proud to be a member of the Disability Confident scheme, certified as a Level 2 Disability Confident Employer. We provide an inclusive and accessible recruitment process. Your application will be reviewed by someone from our Talent Team who will be in touch either way to let you know the outcome.
Research Manager - Brand Health Tracking employer: Ipsos in the UK
Contact Detail:
Ipsos in the UK Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Research Manager - Brand Health Tracking
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and don’t be shy about asking for introductions. The more people you know, the better your chances of landing that Research Manager role.
✨Tip Number 2
Prepare for interviews by researching Ipsos and their brand health tracking programmes. Show them you’re not just another candidate; demonstrate your passion for brand strategy and how your experience aligns with their needs.
✨Tip Number 3
Practice your pitch! Be ready to discuss your project management skills and how you’ve successfully managed client relationships in the past. Use specific examples to highlight your expertise in research methodologies.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who take the initiative to engage directly with us.
We think you need these skills to ace Research Manager - Brand Health Tracking
Some tips for your application 🫡
Show Your Passion for Research: When writing your application, let your enthusiasm for market research shine through! Share specific examples of your experience in managing projects and client relationships, especially in brand health tracking. We want to see how you can bring that passion to our team.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight the skills and experiences that align with the job description. Use keywords from the posting, like 'data analysis' and 'client engagement', to show us you're a perfect fit for the role.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so avoid jargon and focus on what makes you stand out. Highlight your achievements and how they relate to the responsibilities of the Research Manager position.
Apply Through Our Website: We encourage you to submit your application directly through our website. This way, you’ll ensure it reaches the right people and you’ll get a chance to explore more about our company culture and values while you’re at it!
How to prepare for a job interview at Ipsos in the UK
✨Know Your Research Methodologies
Brush up on your knowledge of research methodologies and data analysis techniques. Be ready to discuss how you've applied these in past projects, especially in managing large global brand tracking programmes. This will show your expertise and confidence in the field.
✨Demonstrate Client Relationship Skills
Prepare examples of how you've successfully managed client relationships in previous roles. Highlight your ability to engage clients during training sessions or debriefs, as this is crucial for the role. Show that you can build rapport and trust with clients.
✨Showcase Your Organisational Skills
Be ready to talk about how you manage multiple deadlines and tasks simultaneously. Use specific examples from your experience to illustrate your strong organisational skills and attention to detail, which are essential for overseeing project materials and deliverables.
✨Familiarise Yourself with Data Tools
Make sure you're comfortable discussing data visualisation and dashboard tools like SPSS and Excel. If you've used AI-powered tools for research tasks, mention those too. This will demonstrate your technical proficiency and readiness to leverage technology in your work.
