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- Tasks: Lead digital transformation and customer engagement strategies across the UK & Ireland.
- Company: Join Ipsen, a global biopharmaceutical company focused on transformative medicines.
- Benefits: Be part of a dynamic team with opportunities for growth and innovation.
- Other info: Inclusive workplace that values diverse perspectives and supports your growth.
- Why this job: Shape the future of healthcare through data-driven strategies and collaboration.
- Qualifications: Experience in omnichannel strategy and strong analytical skills required.
The predicted salary is between 60000 - 80000 ÂŁ per year.
About Ipsen: Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation. Our passionate teams in more than 40 countries are focused on what matters and endeavour every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the companyâs success. Join us on our journey towards sustainable growth, creating real impact on patients and society!
Job Description:
About the role: We are looking for an Omnichannel Lead to drive digital and omnichannel transformation across the UK & Ireland. This role will define and deliver a customerâcentric engagement strategy, leveraging data, analytics, and AI to enhance customer experience and business impact. You will act as a key link between local and global teams, ensuring alignment while delivering innovative, insight-driven omnichannel solutions.
Key responsibilities:
- Lead omnichannel strategy and digital transformation across UK & Ireland
- Drive customer journey mapping and embed a customerâfirst approach
- Use data, analytics, and AI to generate insights and optimise engagement
- Partner cross-functionally (commercial, medical, IT, global teams) to deliver integrated strategies
- Act as subject matter expert for omnichannel platforms (e.g. Veeva CRM/Vault)
- Design and implement scalable digital solutions and improve capability across teams
- Define KPIs focused on engagement quality and customer value
What weâre looking for:
- Proven experience in omnichannel strategy and execution (journey design, channel orchestration)
- Strong data-driven mindset with experience using analytics/AI to inform decisions
- Experience working cross-functionally in a matrix environment
- Hands-on experience with digital/omnichannel platforms (e.g. Veeva)
- Good understanding of the pharmaceutical or healthcare environment and compliance
- Ability to translate strategy into execution and drive adoption
- Extensive experience in digital/omnichannel roles.
Why join us:
- Play a key role in shaping digital transformation in a dynamic healthcare environment
- Work at the intersection of strategy, data, and innovation
- Collaborate with global and cross-functional teams
Why Ipsen: At Ipsen, youâll be part of a global biopharmaceutical company focused on improving patientsâ lives through innovation and collaboration. Youâll have the opportunity to shape digital and omnichannel transformation in a dynamic environment, work with diverse crossâfunctional and international teams, and contribute to delivering meaningful customer and patient impact through cuttingâedge data, technology, and AI. We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace âThe Real Usâ. The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application.
Why work here? At Ipsen, each employee makes a real impact. Our teams are passionate about what they do because they care about making a difference in patientsâ lives. We invest in our employees to support life-changing projects that create positive impact for patients and society.
Omnichannel Lead employer: Ipsen Group
Contact Detail:
Ipsen Group Recruiting Team
StudySmarter Expert Advice đ¤Ť
We think this is how you could land Omnichannel Lead
â¨Tip Number 1
Network like a pro! Reach out to current or former employees at Ipsen on LinkedIn. A friendly chat can give you insider info and maybe even a referral, which can really boost your chances.
â¨Tip Number 2
Prepare for the interview by understanding Ipsen's mission and values. Show how your experience aligns with their focus on patient impact and digital transformation. We want to see that passion!
â¨Tip Number 3
Practice your storytelling skills! Be ready to share specific examples of how you've driven omnichannel strategies in the past. We love hearing about real-world experiences that demonstrate your expertise.
â¨Tip Number 4
Donât forget to apply through our website! Itâs the best way to ensure your application gets seen. Plus, it shows youâre serious about joining the Ipsen team and making a difference.
We think you need these skills to ace Omnichannel Lead
Some tips for your application đŤĄ
Tailor Your CV: Make sure your CV is tailored to the Omnichannel Lead role. Highlight your experience in omnichannel strategy and execution, and donât forget to mention any hands-on experience with digital platforms like Veeva. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about digital transformation in healthcare and how your skills align with our mission at Ipsen. Keep it engaging and personal â we love to see the real you!
Showcase Your Data Skills: Since this role involves a strong data-driven mindset, be sure to showcase your experience with analytics and AI. Provide examples of how you've used data to inform decisions and optimise engagement in previous roles. Weâre all about insights here!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of success. Itâs super easy and ensures your application goes straight to our recruitment team. Plus, youâll get to explore more about us while youâre there!
How to prepare for a job interview at Ipsen Group
â¨Know Your Omnichannel Strategy
Before the interview, make sure you understand the key components of an effective omnichannel strategy. Be ready to discuss how you would leverage data and analytics to enhance customer engagement, as this is crucial for the role.
â¨Showcase Your Cross-Functional Experience
Prepare examples that highlight your experience working with different teams, such as commercial, medical, and IT. This will demonstrate your ability to collaborate effectively in a matrix environment, which is essential for the Omnichannel Lead position.
â¨Familiarise Yourself with Relevant Tools
Brush up on your knowledge of omnichannel platforms like Veeva CRM/Vault. Being able to speak confidently about these tools and how you've used them in past roles will set you apart from other candidates.
â¨Emphasise a Customer-First Mindset
Be prepared to discuss how you would approach customer journey mapping and ensure a customer-centric engagement strategy. Highlight any previous experiences where you successfully implemented a customer-first approach in your work.