Find a job 
Featured Companies 
Featured Universities 
For Companies At a Glance
- Tasks: Lead global marketing strategies and drive impactful initiatives in neuroscience.
- Company: Ipsen Biopharm, a dynamic biopharmaceutical company focused on transformative medicines.
- Benefits: Inclusive culture, career growth opportunities, and a chance to make a real impact.
- Why this job: Shape the future of healthcare while collaborating with passionate teams worldwide.
- Qualifications: Degree in life sciences or business; strategic marketing expertise required.
- Other info: Hybrid work model with a commitment to diversity and inclusion.
The predicted salary is between 43200 - 72000 £ per year.
About Ipsen: Ipsen is a mid-sized global biopharmaceutical company with a focus on transformative medicines in three therapeutic areas: Oncology, Rare Disease and Neuroscience. Supported by nearly 100 years of development experience, with global hubs in the U.S., France and the U.K, we tackle areas of high unmet medical need through research and innovation. Our passionate teams in more than 40 countries are focused on what matters and endeavour every day to bring medicines to patients in 88 countries. We build a workplace that champions human-centric leadership and fosters a culture of collaboration, excellence and impact. At Ipsen, every individual is empowered to be their true selves, grow and thrive alongside the company's success. Join us on our journey towards sustainable growth, creating real impact on patients and society!
Job Description:
SUMMARY OF THE ROLE
The Global Marketing Director is a key player within the Neuroscience franchise, responsible for shaping and executing the global commercialization and marketing strategy. This role provides strategic direction, drives cross-functional alignment, and ensures global-to-local integration to maximize brand value. The position requires a high level of leadership, influence, and operational excellence in a complex, matrixed environment.
MAIN RESPONSIBILITIES
- Strategic Leadership
- Define and lead the global marketing vision, brand positioning, and go-to-market strategy.
- Develop and implement a differentiated value proposition, segmentation, and customer/channel strategies.
- Serve as a strategic advisor to senior leadership and cross-functional teams.
- Market & Customer Insights
- Leverage deep market, customer, and competitive insights to inform strategy and innovation.
- Lead disease area modeling, patient journey mapping, and healthcare flow analysis to identify key leverage points.
- Commercial Planning & Execution
- Oversee global brand planning, including promotional strategy, digital/multichannel campaigns, and congress presence.
- Ensure alignment and execution of global initiatives across affiliates and alliance partners.
- Drive excellence in launch readiness and lifecycle management.
- Performance & Resource Management
- Lead forecasting, budget planning, and resource allocation to support strategic priorities.
- Establish KPIs and performance tracking mechanisms to measure marketing impact and ROI.
- Cross-Functional & Global Collaboration
- Mobilize and lead cross-functional teams (GBT) to ensure cohesive strategy and flawless execution.
- Foster strong collaboration with regional and local teams to ensure alignment and knowledge sharing.
- Leadership & Influence
- Act as a key influencer and connector across the organization, driving alignment and engagement.
- Demonstrate a hands-on, doer mindset with the ability to lead through influence rather than direct authority.
- Compliance & Ethics
- Champion a culture of compliance and integrity, ensuring all activities adhere to internal and external standards.
KNOWLEDGE AND EXPERIENCE
- Education: Degree in life sciences or business; advanced degree preferred.
- Experience:
- Experience in neuroscience preferable not essential.
- US market knowledge preferable not essential.
- Demonstrated ability to lead cross-functional and cross-cultural teams.
- Strategic marketing expertise (branding, segmentation, lifecycle management).
- Strong business acumen and analytical thinking.
- Excellent communication and influencing skills.
- Results-oriented with a proactive, entrepreneurial mindset.
- Deep understanding of patient-centric approaches.
- Ability to lead through ambiguity and drive execution.
- Languages: Fluent English required.
We are committed to creating a workplace where everyone feels heard, valued, and supported; where we embrace "The Real Us". The value we place on different perspectives and experiences drives our commitment to inclusion and equal opportunities. When we include diverse ways of thinking, we make more thoughtful decisions and discover more innovative solutions. Together we strive to better understand the communities we serve. This means we also want to help you perform at your best when applying for a role with us. If you require any adjustments or support during the application process, please let the recruitment team know. This information will be handled with care and will not affect the outcome of your application.
Global Marketing Director in London employer: Ipsen Group
Contact Detail:
Ipsen Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Global Marketing Director in London
✨Tip Number 1
Network like a pro! Reach out to people in your industry on LinkedIn or at events. A friendly chat can lead to opportunities that aren’t even advertised yet.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. Tailor your answers to show how you align with their values and mission. We want to see your passion!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or use online platforms. The more comfortable you are, the better you’ll perform when it counts.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can keep you top of mind and shows your enthusiasm for the role. Apply through our website for the best chance!
We think you need these skills to ace Global Marketing Director in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Global Marketing Director role. Highlight your strategic marketing expertise and any experience in neuroscience or related fields. We want to see how your background aligns with our mission!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to showcase your leadership skills and how you can drive cross-functional collaboration. Let us know why you're passionate about making an impact in the biopharmaceutical industry.
Showcase Your Results: When detailing your past experiences, focus on results. Use metrics to demonstrate your success in previous roles, especially in commercial planning and execution. We love seeing how you've made a difference!
Apply Through Our Website: Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team at Ipsen!
How to prepare for a job interview at Ipsen Group
✨Know Your Stuff
Before the interview, dive deep into Ipsen's mission and values, especially their focus on neuroscience. Familiarise yourself with their products and recent developments in the biopharmaceutical industry. This will not only show your genuine interest but also help you align your answers with their goals.
✨Showcase Your Leadership Skills
As a Global Marketing Director, you'll need to demonstrate strong leadership. Prepare examples of how you've successfully led cross-functional teams or influenced stakeholders in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses effectively.
✨Be Data-Driven
Ipsen values analytical thinking and results-oriented approaches. Bring specific examples of how you've used market insights and data to inform marketing strategies. Discuss any KPIs you've established and how you measured success in past campaigns.
✨Cultural Fit Matters
Ipsen champions a culture of collaboration and inclusion. Be ready to discuss how you foster teamwork and support diverse perspectives in your work. Highlight experiences where you've embraced different viewpoints to drive innovative solutions.
