At a Glance
- Tasks: Plan and manage Paid Social campaigns across various platforms like Meta, TikTok, and LinkedIn.
- Company: Join KINESSO, a tech-driven performance marketing agency at the forefront of innovation.
- Benefits: Enjoy 25+ days leave, free meals, early finishes, and a range of wellness perks.
- Other info: Dynamic, supportive environment with opportunities for personal and professional growth.
- Why this job: Be part of an award-winning team and learn from diverse clients and industries.
- Qualifications: Experience in digital media and familiarity with social advertising platforms.
The predicted salary is between 35000 - 45000 £ per year.
Desired Skills & Experience
- Experience in digital media and working with clients
- Ability to multitask with great attention to detail
- MS Office fluency, including Excel pivot tables and chart making
- Ability to work collaboratively as part of a cross‑functional team (Desirable)
- Advertising agency, ad network or publisher experience (Desirable)
- Has worked with 3rd‑party tech partners across the Paid Social landscape such as Smartly, Sprinklr, IAS, Zefr and DoubleVerify (Desirable)
- A good understanding of using Meta Business Manager and at least two other Social Advertising Platforms
About Us
KINESSO is the technology‑driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn ‘action’ into ‘outcome’ for our clients, leveraging our unique capabilities in optimisation, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end‑to‑end engine of planning and optimisation while also delivering on data‑driven strategy for social platforms, actionable growth in e‑commerce, and creating curated marketplaces specific to each client’s function and needs. The company has more than 6,000 employees operating in more than 60 countries.
Role Description
We are seeking a passionate Senior Paid Social Executive who will be responsible for planning Paid Social campaigns across social platforms such as Meta, TikTok, Reddit, LinkedIn, Pinterest and more. You will manage a geographical borderless team of Paid Social Executives in the UK and/or India, ensuring campaign success and team development. This role is ideal for you to join an award‑winning team and learn from a wide range of clients, industries and digital disciplines, which are of central importance to today’s advertising and media industry.
Perks
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. We also offer a range of benefits, including flexi‑leave with a minimum of 25 days annual leave, free breakfast and lunch, early finish Fridays, core hours, retail discounts, electric vehicle salary sacrifice car scheme, wellbeing programme, paid time off for volunteering, group insurance plans, pension plan, generous parental leave, independent mortgage advice, financial education, employee assistance programme, free eye tests, and flexible benefits such as dental, travel insurance, cycle to work and gym discounts.
Paid Social Senior Executive employer: IPG Mediabrands
KINESSO is an exceptional employer that fosters a supportive and dynamic work environment, perfect for those looking to thrive in the fast-paced world of digital marketing. With a strong emphasis on employee growth, you will have access to extensive training opportunities and the chance to collaborate with a diverse team across various industries. Located in a vibrant setting, KINESSO offers a comprehensive benefits package, including generous leave policies, wellness programmes, and flexible working arrangements, making it an ideal place for passionate professionals to develop their careers.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Senior Executive
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for IPG Mediabrands and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like IPG Mediabrands are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with IPG Mediabrands on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at IPG Mediabrands. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Social Senior Executive
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit IPG Mediabrands. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of IPG Mediabrands:Show us that you’ve done your homework! In your application, briefly mention what you admire about IPG Mediabrands’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at IPG Mediabrands
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at IPG Mediabrands will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At IPG Mediabrands, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
