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- Tasks: Collaborate with Volvo to enhance content efficiency and effectiveness through strategic partnerships.
- Company: Kinesso is a tech-driven marketing agency focused on growth through analytics and optimisation.
- Benefits: Enjoy flexible leave, free meals, early Fridays, and comprehensive insurance benefits.
- Why this job: Join a dynamic team that values creativity, collaboration, and operational excellence in a global setting.
- Qualifications: Strong understanding of Volvo's brand, excellent communication, and proven creative advertising experience required.
- Other info: Diversity and inclusion are celebrated; adjustments in recruitment are available upon request.
The predicted salary is between 43200 - 72000 £ per year.
Location: London, England, United Kingdom | Agency: Kinesso - United Kingdom Ref#: 15331 | Job Function: Creative | Type of Contract: Regular
About Us
KINESSO is a technology-driven performance marketing agency within IPG Mediabrands, focusing on growth through optimization, analytics, AI, and experimentation. We offer end-to-end solutions spanning performance marketing, data, and technology, with a global presence of over 6,000 employees across more than 60 countries. Learn more at www.KINESSO.com
Role Summary
This role involves collaborating with Volvo’s Content Engine, a global content delivery team, to enhance content efficiency and effectiveness through strategic partnership and operational excellence.
Purpose of Role
Act as a strategic partner to Volvo’s in-house Content and Optimization Engine (COS), focusing on production efficiencies, content and media strategy alignment, and operational workflow optimization.
Key Responsibilities:
- Support proactive content production with visibility into market media plans.
- Document deviations in plans or strategies for tracking purposes.
- Partner with COS to optimize global creative templates.
- Ensure accurate and consistent creative setups across markets.
- Represent Content Engine’s data and taxonomy needs.
- Monitor deviations affecting output and reporting.
- Support scalable ad taxonomy logic and reporting processes.
- Monitor campaign and ad performance, providing optimization suggestions.
- Support testing and learning initiatives.
- Collaborate with regional teams to develop creative strategies and manage testing projects.
- Represent Content Engine requirements in operational workstreams.
- Work with agency ops to improve trafficking workflows.
- Identify opportunities for workflow improvements using IPG tools.
Qualifications include a strong understanding of Volvo’s brand, excellent communication skills, proven creative advertising experience, analytical skills, and familiarity with trafficking technologies.
Employee Transparency
We celebrate diversity and are committed to an inclusive culture. For adjustments in the recruitment process, contact Jess at Jess.Richardson@mbww.com.
Perks
We offer flexible leave, free meals, early Fridays, EV schemes, insurance benefits, pension, parental leave, and more to support your development and well-being.
Positions: Account Director, Creative Strategy- Volvo employer: IPG Mediabrand
Contact Detail:
IPG Mediabrand Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Positions: Account Director, Creative Strategy- Volvo
✨Tip Number 1
Familiarise yourself with Volvo's brand values and recent campaigns. Understanding their creative direction will help you align your discussions during interviews and demonstrate your genuine interest in the role.
✨Tip Number 2
Network with current or former employees of Kinesso or Volvo. Engaging with them can provide valuable insights into the company culture and expectations, which can be a game-changer in your interview.
✨Tip Number 3
Prepare to discuss specific examples of how you've optimised creative processes in previous roles. Highlighting your experience with operational excellence will resonate well with the responsibilities outlined in the job description.
✨Tip Number 4
Stay updated on the latest trends in performance marketing and content strategy. Being knowledgeable about industry advancements will not only impress your interviewers but also show that you're proactive and forward-thinking.
We think you need these skills to ace Positions: Account Director, Creative Strategy- Volvo
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities and qualifications required for the Account Director, Creative Strategy position at Kinesso. Tailor your application to highlight relevant experience in content production, media strategy, and operational excellence.
Craft a Tailored CV: Your CV should reflect your experience in creative advertising and your understanding of Volvo's brand. Emphasise any previous roles where you've collaborated with teams to enhance content efficiency and effectiveness.
Write a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and how your skills align with the job description. Mention specific examples of how you've successfully managed creative strategies or optimised workflows in past positions.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail, which is crucial for the role.
How to prepare for a job interview at IPG Mediabrand
✨Know Volvo Inside Out
Make sure you have a solid understanding of Volvo's brand values, mission, and recent campaigns. This will help you demonstrate your alignment with their goals and show that you're genuinely interested in the role.
✨Showcase Your Creative Strategy Skills
Prepare examples of past projects where you've successfully developed creative strategies. Be ready to discuss how you optimised content production and improved operational workflows, as these are key aspects of the role.
✨Be Data-Driven
Since the role involves monitoring campaign performance and making optimisation suggestions, come prepared with insights on how you've used data analytics in previous roles to drive creative decisions.
✨Ask Insightful Questions
Prepare thoughtful questions about the Content Engine and its current challenges. This shows your proactive mindset and genuine interest in contributing to their success.
