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- Tasks: Manage exciting digital media campaigns and be the go-to contact for clients.
- Company: Join Kinesso, a leading performance marketing agency with a vibrant culture.
- Benefits: Enjoy flexi-leave, free meals, early finishes, and a range of perks.
- Why this job: Make an impact in the fast-paced world of digital media and advertising.
- Qualifications: Experience in digital media account management and strong analytical skills.
- Other info: Be part of a diverse team that values inclusivity and personal growth.
The predicted salary is between 36000 - 60000 £ per year.
Location: London, England, United Kingdom
Agency: Kinesso - United Kingdom Ref#: 19977 | Type of Contract: Regular
About Us
KINESSO is the technology-driven performance marketing agency that sits at the very heart of IPG Mediabrands, providing actionable growth for both our agency partners and clients. We turn 'action' into 'outcome' for our clients, leveraging our unique capabilities in optimization, analytics, AI, and experimentation. KINESSO has brought together the collective power of what was formerly Matterkind, Reprise, and Kinesso under one collective entity that will serve as the most powerful delivery engine in the industry. We have extensive offerings spanning performance marketing and data and technology. Fuelled by a deep understanding of consumer behaviour, we offer an end-to-end engine of planning and optimization while also delivering on data-driven strategy for social platforms, actionable growth in e-commerce, and creating curated marketplaces specific to each client's function and needs. The company has more than 6,000 employees operating in more than 60 countries.
About the Role
Your role will be to support the Kinesso Client Services team in the account management of programmatic display, mobile, audio, OOH and video campaigns across Kinesso clients. This role will specifically focus on Mediahub clients across EMEA markets.
Key Tasks and Responsibilities
- Operate as key client (internal and external) point of contact for day-to-day client service: client account management, conduit between client and operations & finance, selling of services, tactical campaign design, analysis, reporting and related campaign duties.
- Follow and enforce our internal processes and SLAs, collaborating with Agency planning teams to ensure that processes are followed and client expectations are managed.
- Combine media market & technical knowledge, data analysis and client feedback to configure, operate and optimize complex campaigns to meet client objectives.
- Operate as an expert in the use and best practices for multiple Demand Side Platforms, offering insights on how to improve campaign effectiveness through deep use of each platform's functionality, although in-console campaign management is not a part of this role.
- Develop in-depth knowledge of the digital media industry and media market dynamics.
- Develop relationship with campaign engineering team.
- Consult with clients and agency planning teams regarding development and alignment of campaign parameters to sell in and develop Matterkind services.
- Deliver insight into delivery and performance implications of campaign constraints.
- Design media and audience strategies and tactics to maximize economic outcomes within campaign limits.
- Ensure ops team are managing all tactical media plan requirements and are correctly implemented in DSP consoles, running weekly performance and pacing meetings to investigate campaign delivery.
- Assist in delivery of reports to track, measure, and analyze all campaign activities and drive resolution of delivery and performance issues.
- Liaise with clients and agency teams on campaign performance and reporting.
About You
- Experience in digital media account management with blue chip advertising clients with a leading online advertising agency, network, advertising exchange or optimization firm.
- Excellent verbal and written communication skills, ideally comfortable in a consultative, client-facing environment.
- Excellent quantitative and analytical skills with the ability to draw conclusions based on data.
- Fundamental knowledge of ad targeting methodologies.
- Good understanding of ad networks, ad exchanges, DSPs and/or auction marketplaces.
- Experience with statistics and related analysis methodologies.
- Ability to investigate, analyze & solve problems, and clearly communicate results.
- Desire to work in an entrepreneurial atmosphere and be a self-starter.
- Eagerness to get hands-on to figure out how things work.
- Handle multiple projects in a fast-paced environment with the ability to learn and apply new concepts and tools quickly.
- Ability to work collaboratively as part of a cross-functional team.
Employee Transparency
At IPG Mediabrands, we celebrate differences and believe this makes us stronger. IPG Mediabrands is an equal-opportunity employer and is committed to championing an inclusive culture that provides a sense of belonging for all our employees. We do not discriminate against any applicant based on age, disability, race, colour, ethnicity, national origin, gender, sexual orientation, gender identity, religion, belief, marital status or any other characteristic protected by law.
Please reach out to Ninette at Ninette.DeSousa@mbww.com if you would like to have a confidential conversation regarding any adjustments that would ensure our recruitment process is accessible for you. Please note requesting a reasonable adjustment will not affect your application.
The Perks
We aim to provide all our people with a supportive and fun work environment where you can develop your full potential and benefit from the broad range of opportunities within the agency. When you join us, we want to make sure you feel valued – and that you are rewarded for your fantastic work. So, we also offer a range of benefits:
- Flexi–leave, with 25 days annual leave to be taken as the minimum. In addition to your holiday entitlement, the office usually closes between Christmas & New Year.
- Free breakfast and free lunch.
- Early finish Fridays.
- Core Hours (Mon-Thurs, flexible start/finish times).
- Electric vehicle salary sacrifice car scheme.
- Interest-free season ticket loan.
- Paid time off for Volunteering.
- Group Income Protection.
- Life Assurance.
- Private Medical Insurance or Health Cash Plan (dependent on level).
- Group Personal Pension Plan with matched contributions from 3-6%.
- Generous Parental Leave & Pay.
- Employee Assistance Programme.
- Free eye tests.
- Flexible benefits including Dental, Travel insurance, Cycle to Work, Gym Discounts and many more!
Positions: Account Manager, Addressable strategy in London employer: IPG Mediabrand
Contact Detail:
IPG Mediabrand Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Positions: Account Manager, Addressable strategy in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Prepare for interviews by researching Kinesso and their clients. Understand their services and how they operate. This will help you tailor your answers and show that you're genuinely interested in the role.
✨Tip Number 3
Practice your pitch! Be ready to explain how your skills and experiences align with the Account Manager position. Keep it concise but impactful – you want to leave a lasting impression.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can go a long way in showing your enthusiasm for the role. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace Positions: Account Manager, Addressable strategy in London
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Account Manager role. Highlight your experience in digital media account management and how it aligns with Kinesso's needs. We want to see how you can bring value to our team!
Show Off Your Skills: Don’t hold back on showcasing your analytical skills and understanding of ad networks. Use specific examples from your past experiences to demonstrate how you've tackled challenges and achieved results. We love a good success story!
Be Clear and Concise: When writing your application, keep it clear and to the point. Avoid jargon unless it's relevant, and make sure your key points stand out. We appreciate straightforward communication, especially in a client-facing role like this one.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way to ensure your application gets into the right hands. Plus, it shows us you're keen on joining the Kinesso family!
How to prepare for a job interview at IPG Mediabrand
✨Know Your Stuff
Before the interview, dive deep into Kinesso's services and recent campaigns. Familiarise yourself with their approach to programmatic display, mobile, audio, and video campaigns. This will not only show your enthusiasm but also help you speak confidently about how your skills align with their needs.
✨Showcase Your Analytical Skills
Since the role requires excellent quantitative and analytical skills, prepare to discuss specific examples where you've used data to drive campaign success. Bring along any relevant metrics or reports that highlight your ability to analyse and optimise campaigns effectively.
✨Be Client-Focused
Kinesso values strong client relationships, so be ready to share experiences where you've successfully managed client expectations or resolved issues. Think of scenarios where your consultative approach made a difference, and be prepared to discuss how you would apply that in this new role.
✨Ask Insightful Questions
Prepare thoughtful questions that demonstrate your understanding of the digital media landscape and Kinesso's position within it. Inquire about their strategies for optimising campaigns or how they leverage AI in their processes. This shows you're not just interested in the job, but also in contributing to their success.
