At a Glance
- Tasks: Create compelling healthcare content while ensuring scientific accuracy and regulatory compliance.
- Company: Join McCann Health London, a top healthcare communications agency with a mission to improve global health.
- Benefits: Enjoy flexible working, private healthcare, wellness programmes, and discounts on retail and gym memberships.
- Other info: We value diversity and are committed to accessibility for all applicants.
- Why this job: Be part of a creative team that challenges conventions and makes a real impact in healthcare.
- Qualifications: Proven expertise in medical copywriting and strong presentation skills are essential.
The predicted salary is between 43200 - 72000 £ per year.
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Part of the IPG Health network, McCann Health London is one of the most awarded healthcare communications agencies. We are guided by our founding philosophy, Truth Well Told, and united by one vision: to help our clients’ brands and businesses play a meaningful role in people’s health. We combine science, creativity and strategy to deliver best-in-class services to some of the world’s top, as well as emerging, health and wellness brands. We do this by challenging convention and bringing to life smart, creative ideas that push boundaries and leave the world a healthier place than we found it.
Senior Medical Copywriter
McCann Health London are currently recruiting for a Senior Medical Copywriter. We are looking for a skilled professional who writes and helps to develop high-quality promotional healthcare content for their assigned accounts, ensuring it adheres to any relevant regulatory requirements.
They take ownership of their brands while ensuring scientific integrity and excellent attention to detail is maintained across all outputs. The Senior Medical Copywriter helps to oversee the work of more junior writers, ensuring continuity of style and messaging. They will participate in new business pitches and act as a leader and source of inspiration on scientific thought and great copywriting.
You must have:
Knowledge/Expertise
Good understanding of excellence in medical copy writing, and an ability to mentor others
Strategic Skills/Tools
Demonstrated experience creating communication strategies, tactics and content
Client Relationships
Confident presenting work to clients, and fielding MLR questions
Business Development
Supports new business pitches and helps to look for organic growth opportunities
Job Responsibilities
- Independently develop compelling promotional copy, with strong references that meets the client brief and is scientifically accurate.
- In depth understanding of relevant therapy areas, media formats and marketing techniques.
- Established medical copy expert internally.
- Ensure content is compliant to the ABPI code of practice or relevant regulatory requirements, and is backed up by the necessary research.
- Proficient using Veeva, FUSE and Proof.
- Ability to analyze complex scientific and clinical information to provide a clear, succinct summary targeted at the relevant audience.
- Efficiently produce high-quality medical copy for a range of channels including sales aids, websites, videos and animations, leave pieces, and patient information materials.
- Actively participate in briefing sessions and client meetings where required.
- Confidently present work to clients, fielding medical writing questions and troubleshooting if necessary.
You’ll be rewarded with:
· Great training and development
· Retail and Gym discounts platform
· Employee assistance programme
· Private Healthcare
· Headspace and MYND UP a mental health wellness programme
· Access to Eye Care and Vaccine programmes
· Season Ticket Loan
· Flexible working
Disability Confident
As an employer committed to accessibility and disability inclusion, we strive to develop a diverse workforce that provides us with a wider range of skills and experience. We are continuously improving our recruitment process to support individuals with physical or learning disabilities. The goal is to improve accessibility across all aspects of IPG Health, home to McCann Health London and FCB Health Europe to hopefully encourage potential job applicants to join us.
If you have a disability, a learning difficulty such as dyslexia, a medical condition or an individual need – which you believe may affect your performance in selection, we’ll be happy to make adjustments to our processes to enable you to perform at your best
#J-18808-LjbffrSenior Medical Copywriter in London employer: IPG Health
At McCann Health London, part of the esteemed IPG Health network, we pride ourselves on being an exceptional employer that fosters a culture of creativity, collaboration, and continuous learning. Our commitment to employee growth is reflected in our comprehensive training programmes and wellness initiatives, including private healthcare and mental health support. Located in the vibrant city of London, we offer a dynamic work environment where talented individuals can thrive while making a meaningful impact in the healthcare communications sector.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Medical Copywriter in London
✨Tip Number 1
Familiarise yourself with the latest trends in medical copywriting and healthcare communications. This will not only help you understand the industry better but also allow you to speak confidently about your insights during interviews.
✨Tip Number 2
Network with professionals in the healthcare communications field, especially those who work at McCann Health or similar agencies. Attend industry events or webinars to make connections that could lead to referrals.
✨Tip Number 3
Prepare to discuss specific examples of your previous work that demonstrate your ability to create compelling promotional copy. Highlight any experience you have with regulatory compliance and mentoring junior writers.
✨Tip Number 4
Showcase your understanding of the ABPI code of practice and other relevant regulations in your conversations. Being well-versed in these guidelines will set you apart as a candidate who prioritises scientific integrity.
We think you need these skills to ace Senior Medical Copywriter in London
Some tips for your application 🫡
Understand the Role:Before applying, make sure you fully understand the responsibilities and requirements of a Senior Medical Copywriter. Familiarise yourself with the specific skills needed, such as medical copywriting excellence and strategic communication.
Tailor Your CV:Craft your CV to highlight relevant experience in medical copywriting and any leadership roles you've held. Emphasise your ability to mentor others and your understanding of regulatory requirements, as these are key aspects of the role.
Write a Compelling Cover Letter:Your cover letter should reflect your passion for healthcare communications and your understanding of the industry. Mention specific examples of your work that demonstrate your ability to create compelling promotional content and your strategic thinking.
Showcase Your Portfolio:Include a portfolio of your best work that showcases your medical copywriting skills. Make sure to include a variety of formats, such as sales aids and digital content, to demonstrate your versatility and expertise in different media.
How to prepare for a job interview at IPG Health
✨Showcase Your Medical Copywriting Expertise
Be prepared to discuss your previous work in medical copywriting. Highlight specific projects where you developed promotional content, ensuring you mention how you adhered to regulatory requirements and maintained scientific integrity.
✨Demonstrate Strategic Thinking
During the interview, illustrate your ability to create communication strategies. Share examples of how you've approached complex therapy areas and tailored your messaging for different audiences, showcasing your strategic skills.
✨Prepare for Client Presentations
Since you'll be presenting work to clients, practice articulating your ideas clearly and confidently. Anticipate potential questions related to medical writing and be ready to field them with poise, demonstrating your expertise.
✨Emphasise Mentorship and Leadership Skills
As a Senior Medical Copywriter, you'll oversee junior writers. Be ready to discuss your experience in mentoring others, sharing how you've inspired and guided less experienced colleagues to ensure continuity in style and messaging.