At a Glance
- Tasks: Join a dynamic team to execute exciting marketing campaigns with partners and vendors.
- Company: IPI Integration, a leader in intelligent contact centre solutions.
- Benefits: Full-time role with opportunities for growth and development in a supportive environment.
- Why this job: Make a real impact in channel marketing while collaborating with sales and partners.
- Qualifications: 1-2 years in channel or B2B marketing; strong copywriting and organisational skills.
- Other info: Agile culture focused on innovation and exceptional customer experience.
The predicted salary is between 28800 - 43200 £ per year.
Do you want the opportunity to join an exciting team of people who are obsessed with providing exceptional customer contact? We’re looking for a Channel Marketing Executive to help build and run IPI’s emerging partner and vendor marketing programme.
What does the role involve? This is a hands‑on, delivery‑focused role suited to someone with 1–2 years’ channel marketing experience. You will be comfortable working closely with Sales, handling the day‑to‑day detail and shaping the practical frameworks that make the channel programme run smoothly. You’ll be central to getting campaigns out the door, coordinating with partners and putting in place the foundations that allow the programme to scale.
Working as part of IPI’s wider marketing team, you’ll play a key part in creating traction with our growing partner ecosystem, ensuring our campaigns, assets and enablement activity are coordinated, timely and commercially impactful.
Key Responsibilities:- Campaign Execution: Build and deliver joint marketing campaigns with partners and vendors — from brief to launch — ensuring activity aligns with shared commercial goals, and reflects the IPI brand.
- Content & Asset Development: Create and maintain channel‑ready collateral (one‑pagers, co‑branded assets, playbooks, case studies).
- Enablement Support: Collaborate with Sales and the Channel team to equip partners with effective tools and content.
- MDF & Partner Portal Management: Coordinate MDF requests, reporting, timelines and deliverables; manage updates to our partner resources.
- Event Support: Manage logistics, promotion and follow‑up for partner webinars, roundtables and co‑hosted events.
- Reporting & Tracking: Monitor campaign performance, lead flow and ROI; provide simple, regular reporting to Sales and Marketing.
- Operational Foundations: Support the creation of processes, templates and rhythms needed for a scalable, high‑performing channel programme.
You will have the following skills and attributes:
- Strong copywriting and content creation ability.
- Comfortable working at pace with salespeople and external partners.
- Highly organised, detail‑driven, and proactive.
- 1–2 years in channel, partner or B2B marketing (tech/SaaS/CX experience desirable but not essential).
What is it like to work for IPI? IP Integration is dedicated to creating intelligent contact centre and IT solutions and supporting services which are unrivalled in the industry. Our breadth of knowledge and experience spans products and services from the world’s leading information and communication technology vendors; enabling us to deliver award winning, value‑add solutions.
We are an agile, highly accredited organisation with over 20 years heritage in delivering contact centre solutions to businesses across the UK. We invest heavily in customer experience, our people and our culture—putting people at the heart of everything we do.
Channel Marketing Executive in Reading employer: IP Integration Limited
Contact Detail:
IP Integration Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Channel Marketing Executive in Reading
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. The more people you know, the better your chances of landing that Channel Marketing Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns and content. This will give you an edge when discussing your experience and how you can contribute to IPI’s partner marketing programme.
✨Tip Number 3
Prepare for interviews by researching IPI and its partners. Understand their products and services, and think about how your skills can help them achieve their commercial goals. This will show you're genuinely interested and ready to hit the ground running.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, it shows you’re serious about joining our team and contributing to our exciting channel marketing initiatives.
We think you need these skills to ace Channel Marketing Executive in Reading
Some tips for your application 🫡
Tailor Your CV: Make sure your CV reflects the skills and experience mentioned in the job description. Highlight your channel marketing experience and any relevant campaigns you've worked on. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're passionate about the role and how your background aligns with our needs. Be sure to mention your copywriting skills and any experience with B2B marketing.
Showcase Your Organisational Skills: Since this role requires a high level of organisation, give examples in your application of how you've successfully managed multiple projects or campaigns. We love detail-driven candidates who can keep things running smoothly!
Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to track your application and ensure it reaches the right people. Good luck!
How to prepare for a job interview at IP Integration Limited
✨Know Your Stuff
Before the interview, dive deep into IPI’s marketing strategies and their partner ecosystem. Familiarise yourself with their recent campaigns and how they align with commercial goals. This will show that you’re genuinely interested and ready to contribute.
✨Showcase Your Skills
Prepare examples of your previous channel marketing experiences, especially any hands-on campaign execution. Be ready to discuss how you’ve created content or managed logistics for events. Specific examples will help demonstrate your capabilities.
✨Be Organised and Proactive
Highlight your organisational skills during the interview. Discuss how you manage multiple tasks and ensure timely delivery of projects. Being detail-oriented is crucial in this role, so share any tools or methods you use to stay on top of things.
✨Ask Insightful Questions
Prepare thoughtful questions about IPI’s current marketing initiatives and future plans. This not only shows your interest but also gives you a chance to understand how you can fit into their vision and contribute effectively.