At a Glance
- Tasks: Create and lead innovative content strategies that shape our brand voice.
- Company: Join a dynamic fintech scale-up transforming capital markets.
- Benefits: Competitive salary, hybrid work model, and creative freedom.
- Why this job: Be the voice of a company redefining financial communication and storytelling.
- Qualifications: Experience in B2B financial services and a passion for creative content.
- Other info: Opportunity to build from scratch in a supportive, visionary environment.
The predicted salary is between 36000 - 60000 £ per year.
We are a fintech scale-up transforming how capital markets operate — bridging the gap between institutional investors and underwriters through a digital platform that reshapes how deals get done. This is the content role.
We are looking for a vision-led Content Creator to take full creative ownership of our messaging. You will be the voice behind the vision — building our narrative, shaping how we are perceived, and pushing boundaries in a world that is traditionally not that exciting.
The Role
This is a rare opportunity to build and execute a content strategy from scratch in a company where brand, design, and storytelling actually matter — and leadership knows it.
- Create and lead all core content across our website — from home page headlines to product positioning and storytelling.
- Own the tone of voice across every surface — this is your brand voice to build.
- Produce, direct, and edit short-form videos (product walkthroughs, team stories, founder-led pieces).
- Write long-form editorial and thought leadership (white papers, industry POVs, interviews with clients and stakeholders).
- Design and deploy campaigns that launch new features, bring attention to new partnerships, or introduce bold thinking into a legacy market.
- Work alongside designers, product marketers, engineers, and founders who will genuinely value your ideas.
- Have B2B financial services experience — you understand capital markets, investment banking, institutional workflows, or adjacent fintech well enough to simplify them.
- Have previously built content for a product-led company in fintech or SaaS — or have creative-directed the brand and voice of a product that redefined an old market.
- Can turn whiteboards into white papers, and rough notes into finished, high-standard narratives.
- Know how to handle ambiguity and autonomy — because this is not a hand-held role. It is a "trust you to build it" one.
- Are equally at home scripting a customer video as you are writing a product launch email.
- Thrive when given space to define a vision — and then execute it, iteratively, beautifully, and without compromise.
You will lead or contribute to:
- All website and landing page copy
- Product explainers and investor-facing video content
- Team and culture pieces
- Social campaigns and thought leadership
- Creative sales and investor collateral
- Creative direction for design and UX copy
Why This Isn’t Just Another LinkedIn Post
We are not looking for a content person. We are looking for the content mind who will become the voice of a company that is actively shifting the foundation of how financial institutions communicate, connect, and collaborate.
You will not be handed a dusty set of brand guidelines or be expected to mimic someone else’s voice. You will build it.
If you are a writer-filmmaker-strategist-brand-brain hybrid who wants to create genuinely smart, story-led content in a space that is primed for reinvention — we want to meet you.
Location: London (hybrid – you will want to be close to the story)
Reporting to: Head of Marketing
Confidential fintech | Backed by industry giants | Growing fast | Intentionally different
If this sounds like your kind of blank page, let’s talk.
Content Creator – Creative Strategy & Execution | Fintech in London employer: Iopa Solutions
Contact Detail:
Iopa Solutions Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Content Creator – Creative Strategy & Execution | Fintech in London
✨Tip Number 1
Get your networking game on! Reach out to people in the fintech space, especially those who work at Iopa Solutions. A friendly message on LinkedIn can go a long way in getting your foot in the door.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with recruiters or during interviews, bring examples of your past work. Whether it’s videos, articles, or campaigns, let them see how you can bring their brand voice to life.
✨Tip Number 3
Be ready to talk strategy! They’re looking for someone who can build a content strategy from scratch, so come prepared with ideas on how you’d approach their messaging and storytelling. Show them you’re not just a content creator, but a strategic thinker.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of the team at Iopa Solutions.
We think you need these skills to ace Content Creator – Creative Strategy & Execution | Fintech in London
Some tips for your application 🫡
Show Your Creative Spark: This isn't just about filling in a template; we want to see your unique voice shine through. Use your application to showcase your creativity and how you can bring our brand narrative to life.
Tailor Your Content: Make sure your application reflects an understanding of the fintech space. Highlight any relevant experience you have in capital markets or B2B financial services, and show us how you can simplify complex ideas.
Be Authentic: We’re looking for someone who can build a brand voice from scratch. Don’t be afraid to let your personality come through in your writing. Authenticity is key, so be yourself!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to see your application in the context of our hiring process, and we can’t wait to hear from you!
How to prepare for a job interview at Iopa Solutions
✨Know Your Audience
Before the interview, research Iopa Solutions and their position in the fintech space. Understand their mission and how they aim to transform capital markets. This will help you tailor your responses and show that you're genuinely interested in their vision.
✨Showcase Your Creative Process
Be prepared to discuss your creative strategy and execution process. Bring examples of your previous work that demonstrate how you've built content from scratch, especially in a B2B context. Highlight your ability to turn complex ideas into engaging narratives.
✨Demonstrate Your Versatility
This role requires a mix of writing, video production, and strategic thinking. Be ready to talk about your experience in these areas. Share specific instances where you've successfully juggled multiple formats and mediums to convey a brand's message.
✨Embrace Ambiguity
Since this is not a hand-held role, express your comfort with ambiguity and autonomy. Share examples of how you've thrived in situations where you had to define and execute a vision independently. This will show that you're the proactive type they’re looking for.