At a Glance
- Tasks: Lead and modernise marketing strategies to drive growth and strengthen our brand.
- Company: Join Iomart, the UK's leading Secure Cloud Managed Services Provider.
- Benefits: Attractive salary, benefits, and a dynamic work environment.
- Other info: Collaborative culture with opportunities for professional growth.
- Why this job: Shape the future of marketing with AI and innovative strategies.
- Qualifications: Strong B2B marketing leadership experience in tech sectors.
The predicted salary is between 60000 - 75000 £ per year.
At Iomart, we power organisations with secure cloud, cyber security, and managed services solutions that enable digital transformation. We’re looking for a Marketing Manager to lead and modernise our marketing function—driving measurable growth, strengthening our brand, and positioning Iomart at the forefront of the market. This is a high-impact leadership role where you’ll shape strategy, influence revenue, and build a data‑led, AI‑enabled marketing capability.
As Marketing Manager, you’ll take full ownership of the end‑to‑end marketing strategy—aligning closely with Sales, Product, and wider leadership to drive pipeline, revenue, and market positioning. You’ll play a critical role in transforming marketing into a modern, performance‑driven function, leveraging data, technology, and AI to accelerate growth.
Key responsibilities:
- Defining and executing Go‑To‑Market strategies across cloud, cyber security, and managed services.
- Owning the demand generation engine, driving results across the full funnel—from awareness to revenue.
- Developing segmented and account‑based marketing (ABM) strategies for enterprise and key accounts.
- Leading a compelling content and thought leadership strategy to support brand and sales enablement.
- Evolving Iomart’s brand positioning, messaging, and external communications, including integration of acquisitions.
- Driving AI adoption in marketing, improving targeting, automation, and performance optimisation.
- Partnering cross‑functionally to enhance conversion, pipeline velocity, and customer growth.
- Building and leading a high‑performing marketing team, fostering accountability and innovation.
- Managing budget and ensuring strong ROI aligned to business impact.
- Establishing clear KPIs, reporting frameworks, and executive‑level insights.
What we’re looking for:
- Have a strong background in B2B marketing leadership within cloud, managed services, cyber security, or the wider technology sector.
- Have successfully delivered go‑to‑market strategies that drive measurable pipeline and revenue growth.
- Bring deep expertise in demand generation, digital marketing, and full‑funnel optimisation.
- Are highly capable in content strategy, storytelling, and thought leadership development.
- Have experience building and positioning technology brands in competitive markets.
- Understand commercial drivers, sales cycles, and how marketing directly impacts revenue.
- Have used AI in marketing—from automation and personalisation to analytics and predictive targeting.
- Are confident working with data, attribution models, and performance marketing frameworks.
- Have experience with account‑based marketing (ABM), partner/channel marketing, or subscription‑based models (desirable).
- Can operate effectively and influence at Executive and Board level.
Essential qualities:
- Commercially driven, focused on outcomes rather than activity.
- A data‑led decision maker, using insight to shape strategy and optimise performance.
- Collaborative and influential, able to align marketing with Sales and Product.
- Forward‑thinking, with a passion for evolving marketing through AI and innovation.
- A hands‑on leader who balances strategy with delivery.
- A strong communicator, able to translate vision into clear direction.
- Accountable and action‑oriented, with a bias for execution.
- Comfortable working in a fast‑paced, evolving environment.
Benefits: Attractive salary (DOE) + benefits.
About the company: Iomart is the UK’s leading Secure Cloud Managed Services Provider. We have over 25 years’ expertise in data centre and cloud services. Over 600 skilled professionals and turnover over £143m. HQ is in Glasgow with offices across the UK. We provide critical services across all public and private sectors.
We’re an equal opportunities employer and want our vacancies to be available to all, so if you need us to make any reasonable adjustments during the process then just let us know.
Marketing Manager employer: iomart
At Iomart, we pride ourselves on being an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As a Marketing Manager, you'll have the opportunity to lead a high-performing team in a forward-thinking environment, where your contributions directly impact our growth and market positioning. With a strong focus on employee development and the integration of cutting-edge technology, Iomart provides a rewarding career path for those looking to make a meaningful difference in the cloud and cyber security sectors.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for iomart and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like iomart are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with iomart on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at iomart. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit iomart. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of iomart:Show us that you’ve done your homework! In your application, briefly mention what you admire about iomart’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at iomart
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at iomart will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At iomart, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
