Commercial Manager - Hybrid (UK-based) in High Wycombe
Commercial Manager - Hybrid (UK-based)

Commercial Manager - Hybrid (UK-based) in High Wycombe

High Wycombe Full-Time 75000 - 75000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Lead commercial strategy and drive new business growth in digital healthcare.
  • Company: Established healthtech company focused on innovative software solutions.
  • Benefits: Competitive salary, commission, share options, and hybrid working.
  • Other info: Exciting opportunity for career growth in a high-impact role.
  • Why this job: Make a real impact in healthcare while leading a dynamic team.
  • Qualifications: Proven track record in B2B sales and people management experience.

The predicted salary is between 75000 - 75000 £ per year.

Type: Permanent

Salary: £75,000 base per annum plus commission & share options

Location: Hybrid - remote working with travel to customer sites or HQ twice a week

iO Associates are looking for a Commercial Manager to join a well-established digital healthcare company who are building and delivering software used by healthcare providers to support safer, more efficient clinical and operational workflows. This is a genuinely high-impact role for someone who enjoys the 'hunt' side of growth but can also own the full commercial lifecycle end-to-end - from opening doors and shaping opportunities, through bid strategy, negotiation and contract close.

You’ll sit at the centre of new business and account growth across public sector and independent healthcare markets, working closely with bid, marketing, account management and wider stakeholders to convert pipeline into sustainable revenue. Importantly, you’ll also take on direct people management responsibility for a small new business team, setting direction, driving performance, and creating a high-accountability culture.

Responsibilities:

  • Defining and executing commercial strategy to deliver new business revenue, pipeline growth and margin targets
  • Leading new customer acquisition from qualification through to contract signature
  • Expanding existing accounts through retention, growth and long-term strategic partnerships
  • Owning end-to-end bid management for complex opportunities, ensuring high-quality, differentiated submissions
  • Coordinating cross-functional teams to improve win rates, deal size and speed to close
  • Building senior stakeholder relationships and influencing buying decisions across multi-stakeholder sales cycles
  • Leading negotiations and ensuring contracts align to governance, integrity and commercial principles
  • Owning and reporting on commercial KPIs including pipeline, bookings, win rates and margin
  • Contributing to financial planning, target setting and budget control
  • Line managing 3x BDMs, including coaching, performance management and forecasting

Skills:

  • Proven track record delivering new business growth and consistently hitting revenue/pipeline targets in complex B2B environments
  • Previous people management experience (or clear readiness to step into it) within a new business/sales environment, with a 'leading from the front' style
  • Strong 'hunter' mindset with the energy to open doors, shape deals and close
  • Confident deal-shaping capability across long sales cycles and multi-stakeholder buying groups
  • Ability to sell value/outcomes and build compelling business cases (not just price-based)
  • Credible and influential with senior execs, clinical leaders and procurement stakeholders
  • Experience selling digital healthcare solutions into public and/or independent healthcare markets (ideally patient platforms, patient workflows, EPR/PAS, or clinical systems)
  • Exposure to AI in healthcare and/or AI-enabled products, with an outcomes-led approach to commercialisation
  • Highly accountable, resilient and comfortable owning revenue outcomes end-to-end

This is an exciting opportunity to join a healthtech organisation with real market presence, where you can take ownership of growth, lead complex deals, and build a high-performing BD function behind solutions that matter.

Please note: visa sponsorship is not available for this role. Applicants must have an existing right to work in the UK and be comfortable with travelling.

Commercial Manager - Hybrid (UK-based) in High Wycombe employer: IO Associates

Join a leading digital healthcare company that prioritises innovation and employee development, offering a hybrid working model that promotes work-life balance while allowing you to make a significant impact in the healthcare sector. With competitive salary packages, including commission and share options, as well as a culture that fosters collaboration and accountability, this role provides an excellent opportunity for growth and leadership within a dynamic team dedicated to improving clinical workflows.
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Contact Detail:

IO Associates Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Commercial Manager - Hybrid (UK-based) in High Wycombe

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might have the inside scoop on job openings!

✨Tip Number 2

Prepare for interviews by researching the company and its culture. Understand their products and how they fit into the healthcare landscape. This will help you tailor your answers and show that you're genuinely interested in the role.

✨Tip Number 3

Practice your pitch! Be ready to explain how your experience aligns with the role of Commercial Manager. Highlight your successes in driving new business growth and managing teams, as these are key aspects of the job.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen. Plus, we love seeing candidates who take the initiative to engage directly with us.

We think you need these skills to ace Commercial Manager - Hybrid (UK-based) in High Wycombe

Commercial Strategy Development
New Business Acquisition
Bid Management
Negotiation Skills
Stakeholder Relationship Management
People Management
Revenue Growth
B2B Sales Experience
Digital Healthcare Solutions Knowledge
Account Management
Performance Management
Financial Planning
Coaching Skills
Cross-Functional Team Coordination
Resilience

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Commercial Manager. Highlight your experience in new business growth and people management, and don’t forget to showcase your 'hunter' mindset. We want to see how you’ve opened doors and closed deals!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your achievements in B2B environments and how you've driven revenue growth. Keep it engaging and relevant!

Showcase Your Skills: In your application, make sure to highlight your deal-shaping capabilities and experience with complex sales cycles. We’re looking for someone who can influence senior stakeholders, so give us examples of how you’ve done this in the past.

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates. Let’s get started on this journey together!

How to prepare for a job interview at IO Associates

✨Know Your Commercial Strategy

Before the interview, make sure you understand the company's commercial strategy and how it aligns with your experience. Be ready to discuss specific examples of how you've defined and executed strategies that led to new business growth in previous roles.

✨Showcase Your 'Hunter' Mindset

Prepare to share stories that highlight your 'hunter' mentality. Discuss instances where you've successfully opened doors, shaped deals, and closed contracts, especially in complex B2B environments. This will demonstrate your fit for the role and your proactive approach.

✨Demonstrate People Management Skills

Since this role involves managing a small team, be prepared to talk about your leadership style. Share examples of how you've coached and developed team members, driven performance, and created a high-accountability culture in your previous positions.

✨Understand the Healthcare Landscape

Familiarise yourself with the digital healthcare market, particularly the solutions relevant to the company. Be ready to discuss how your experience selling digital healthcare solutions can contribute to their goals, and show your understanding of the challenges and opportunities in this sector.

Commercial Manager - Hybrid (UK-based) in High Wycombe
IO Associates
Location: High Wycombe

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