Commercial Manager - Hybrid (UK-based) in Coventry
Commercial Manager - Hybrid (UK-based)

Commercial Manager - Hybrid (UK-based) in Coventry

Coventry Full-Time 75000 - 75000 £ / year (est.) Home office (partial)
I

At a Glance

  • Tasks: Lead commercial strategy and drive new business growth in digital healthcare.
  • Company: Established healthtech company focused on innovative software solutions.
  • Benefits: Competitive salary, commission, share options, and hybrid working model.
  • Other info: Exciting opportunity for career growth in a high-impact role.
  • Why this job: Make a real impact in healthcare while leading a dynamic team.
  • Qualifications: Proven track record in B2B sales and people management experience.

The predicted salary is between 75000 - 75000 £ per year.

Type: Permanent

Salary: £75,000 base per annum plus commission & share options

Location: Hybrid - remote working with travel to customer sites or HQ twice a week

iO Associates are looking for a Commercial Manager to join a well-established digital healthcare company who are building and delivering software used by healthcare providers to support safer, more efficient clinical and operational workflows. This is a genuinely high-impact role for someone who enjoys the 'hunt' side of growth but can also own the full commercial lifecycle end-to-end - from opening doors and shaping opportunities, through bid strategy, negotiation and contract close.

You’ll sit at the centre of new business and account growth across public sector and independent healthcare markets, working closely with bid, marketing, account management and wider stakeholders to convert pipeline into sustainable revenue. Importantly, you’ll also take on direct people management responsibility for a small new business team, setting direction, driving performance, and creating a high-accountability culture.

Responsibilities:

  • Defining and executing commercial strategy to deliver new business revenue, pipeline growth and margin targets
  • Leading new customer acquisition from qualification through to contract signature
  • Expanding existing accounts through retention, growth and long-term strategic partnerships
  • Owning end-to-end bid management for complex opportunities, ensuring high-quality, differentiated submissions
  • Coordinating cross-functional teams to improve win rates, deal size and speed to close
  • Building senior stakeholder relationships and influencing buying decisions across multi-stakeholder sales cycles
  • Leading negotiations and ensuring contracts align to governance, integrity and commercial principles
  • Owning and reporting on commercial KPIs including pipeline, bookings, win rates and margin
  • Contributing to financial planning, target setting and budget control
  • Line managing 3x BDMs, including coaching, performance management and forecasting

Skills:

  • Proven track record delivering new business growth and consistently hitting revenue/pipeline targets in complex B2B environments
  • Previous people management experience (or clear readiness to step into it) within a new business/sales environment, with a 'leading from the front' style
  • Strong 'hunter' mindset with the energy to open doors, shape deals and close
  • Confident deal-shaping capability across long sales cycles and multi-stakeholder buying groups
  • Ability to sell value/outcomes and build compelling business cases (not just price-based)
  • Credible and influential with senior execs, clinical leaders and procurement stakeholders
  • Experience selling digital healthcare solutions into public and/or independent healthcare markets (ideally patient platforms, patient workflows, EPR/PAS, or clinical systems)
  • Exposure to AI in healthcare and/or AI-enabled products, with an outcomes-led approach to commercialisation
  • Highly accountable, resilient and comfortable owning revenue outcomes end-to-end

This is an exciting opportunity to join a healthtech organisation with real market presence, where you can take ownership of growth, lead complex deals, and build a high-performing BD function behind solutions that matter.

Please note: visa sponsorship is not available for this role. Applicants must have an existing right to work in the UK and be comfortable with travelling.

Commercial Manager - Hybrid (UK-based) in Coventry employer: IO Associates

Join a leading digital healthcare company that prioritises innovation and employee development, offering a hybrid work model that promotes flexibility while fostering collaboration through regular team interactions. With a strong focus on personal growth, you will have the opportunity to lead a dynamic team, drive impactful commercial strategies, and contribute to meaningful healthcare solutions that enhance clinical workflows. Enjoy competitive compensation, including commission and share options, in a culture that values accountability and high performance.
I

Contact Detail:

IO Associates Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Commercial Manager - Hybrid (UK-based) in Coventry

✨Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. The more connections you make, the better your chances of landing that Commercial Manager role.

✨Tip Number 2

Prepare for interviews by researching the company and its products. Understand their digital healthcare solutions inside out, and think about how your experience aligns with their needs. This will help you stand out as a candidate who’s genuinely interested and knowledgeable.

✨Tip Number 3

Showcase your 'hunter' mindset during interviews. Share specific examples of how you've successfully opened doors and closed deals in the past. Highlight your ability to manage complex sales cycles and build relationships with senior stakeholders.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive and take the initiative to engage directly with us.

We think you need these skills to ace Commercial Manager - Hybrid (UK-based) in Coventry

Commercial Strategy Development
New Business Acquisition
Bid Management
Negotiation Skills
Stakeholder Relationship Management
People Management
Revenue Growth
B2B Sales Experience
Digital Healthcare Solutions Knowledge
Account Management
Performance Management
Financial Planning
Coaching Skills
Cross-Functional Team Coordination
Resilience

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Commercial Manager. Highlight your experience in new business growth and people management, and don’t forget to showcase your 'hunter' mindset. We want to see how you’ve shaped deals and closed contracts!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your achievements in B2B environments and how you've influenced senior stakeholders. Keep it engaging and relevant!

Showcase Your Skills: In your application, make sure to highlight your skills that align with our needs, like deal-shaping capabilities and experience in digital healthcare solutions. We’re looking for someone who can own the full commercial lifecycle, so let us know how you’ve done that before!

Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you get all the updates. Plus, it shows us you’re keen on joining our team at StudySmarter!

How to prepare for a job interview at IO Associates

✨Know Your Commercial Strategy

Before the interview, make sure you understand the company's commercial strategy and how it aligns with your experience. Be ready to discuss specific examples of how you've defined and executed strategies that led to new business growth in previous roles.

✨Showcase Your 'Hunter' Mindset

Prepare to share stories that highlight your ability to open doors and close deals. Think about times when you successfully navigated complex sales cycles or influenced multi-stakeholder buying decisions, and be ready to articulate your approach.

✨Demonstrate People Management Skills

Since this role involves managing a small team, be prepared to discuss your leadership style and experiences. Share examples of how you've coached team members, driven performance, and created a high-accountability culture in your previous positions.

✨Understand the Digital Healthcare Landscape

Familiarise yourself with the digital healthcare solutions relevant to the company, especially those related to patient workflows and AI. Being able to speak knowledgeably about these topics will show your genuine interest and readiness to contribute to their mission.

Commercial Manager - Hybrid (UK-based) in Coventry
IO Associates
Location: Coventry

Land your dream job quicker with Premium

You’re marked as a top applicant with our partner companies
Individual CV and cover letter feedback including tailoring to specific job roles
Be among the first applications for new jobs with our AI application
1:1 support and career advice from our career coaches
Go Premium

Money-back if you don't land a job in 6-months

>