At a Glance
- Tasks: Lead strategic marketing initiatives and execute high-impact events for a prestigious Private Bank.
- Company: Join a leading Private Bank known for its innovative approach and supportive culture.
- Benefits: Competitive salary up to £120,000, bonus, benefits, and flexible working options.
- Other info: Work in a modern London office with excellent career progression opportunities.
- Why this job: Make a real impact in client engagement and brand positioning within the financial services sector.
- Qualifications: Extensive experience in marketing and events leadership, preferably in financial services.
The predicted salary is between 120000 - 120000 £ per year.
We are seeking a highly experienced and commercially driven Event & Marketing Director to lead the development and execution of strategic marketing initiatives and a high-impact events programme within a leading Private Bank. This role is pivotal in enhancing client engagement, strengthening brand positioning, and driving lead generation. The successful candidate will combine deep expertise in marketing strategy, campaign design, and premium event delivery, with a strong understanding of the expectations of the Financial Services space.
You will be working on a high-performing and supportive team of 5, reporting into the Head of Events and Marketing. This role will be based in their super modern London office 4 days a week, with the option to work from home for the remaining day. There will be occasional European travel involved.
Role Responsibilities- Define and lead the bank’s event strategy, aligned to business growth and client engagement objectives.
- Oversee the design and delivery of a high volume of premium events.
- Ensure all events reflect the bank’s brand, values, and high-quality client standards.
- Drive innovation in event formats (in-person, virtual, and hybrid) to enhance client experience.
- Track, measure, and report on event ROI, client engagement, and lead generation outcomes.
- Develop and execute integrated marketing campaigns to support client acquisition, retention, and event promotion.
- Design targeted lead generation campaigns aligned to key client segments and commercial priorities.
- Oversee multi-channel marketing initiatives, including digital, content, email, and partnership-driven campaigns.
- Use data and insights to continuously optimise campaign performance and effectiveness.
- Drive client engagement strategy through marketing and events, enhancing the client experience.
- Partner closely with Relationship Managers and Business Development teams to deliver tailored client experiences.
- Build and manage relationships with key external partners, venues, and suppliers to elevate event delivery.
- Extensive experience in marketing and events leadership, preferably within private banking, wealth management, or financial services.
- Proven track record in delivering high-volume, high-quality client events for sophisticated audiences.
- Strong expertise in campaign design, lead generation, and client lifecycle marketing.
- Excellent stakeholder management, particularly with senior executives and front-office teams.
- Strong understanding of brand positioning, compliance, and regulatory considerations in Financial Services.
You will receive an annual salary of up to £120,000 + Bonus + Benefits and this package will be regularly reviewed to remain in line with market rate. You will be joining a very prestigious, highly regarded and well-established Private Bank that can provide impressive career progression opportunities in the future. You will be part of a high-performing and supportive team who will be there to assist with your transition into the business from day one.
Events and Marketing Director in Glasgow employer: Investigo
Join a prestigious Private Bank that not only values your expertise in events and marketing but also fosters a high-performing and supportive work culture. With impressive career progression opportunities, a modern London office, and the flexibility of remote work, this role offers a unique chance to enhance client engagement while being part of a dynamic team dedicated to excellence in the financial services sector.
StudySmarter Expert Advice🤫
We think this is how you could land Events and Marketing Director in Glasgow
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to folks who work at your dream company. You never know who might help you land that interview!
✨Tip Number 2
Show off your personality! When you get the chance to meet potential employers or attend interviews, let your passion for events and marketing shine through. Share your ideas and experiences, and make sure they see how you can bring value to their team.
✨Tip Number 3
Prepare for those interviews! Research the company’s recent events and marketing campaigns. Be ready to discuss how you can enhance their client engagement and brand positioning. Tailor your responses to show you understand their needs and how you can meet them.
✨Tip Number 4
Don’t forget to follow up! After an interview or networking event, send a quick thank-you note. It shows your appreciation and keeps you fresh in their minds. Plus, it’s a great opportunity to reiterate your enthusiasm for the role!
We think you need these skills to ace Events and Marketing Director in Glasgow
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Events and Marketing Director role. Highlight your experience in marketing strategy and event execution, especially within financial services. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter should tell us why you're the perfect fit for this role. Share specific examples of your past successes in client engagement and event delivery. We love a good story that showcases your expertise!
Showcase Your Creativity:In the world of events and marketing, creativity is key! Use your application to demonstrate innovative ideas you've implemented in past roles. We’re looking for someone who can drive innovation in event formats and marketing campaigns.
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Investigo
✨Know Your Audience
Before the interview, research the private bank's values, recent events, and marketing strategies. Understanding their brand positioning will help you tailor your responses and demonstrate how your experience aligns with their goals.
✨Showcase Your Event Success
Prepare specific examples of high-volume, high-quality events you've delivered in the past. Be ready to discuss the strategies you used, the challenges you faced, and the measurable outcomes, such as client engagement and lead generation.
✨Demonstrate Data-Driven Decision Making
Highlight your expertise in using data and insights to optimise marketing campaigns. Discuss how you've tracked ROI and client engagement in previous roles, and be prepared to share any tools or methodologies you used.
✨Engage with Stakeholders
Emphasise your experience in stakeholder management, especially with senior executives. Prepare to discuss how you've collaborated with teams like Relationship Managers and Business Development to enhance client experiences and drive results.
