At a Glance
- Tasks: Lead impactful marketing campaigns focused on ETFs and retail investing.
- Company: Join InvestEngine, a fast-growing investment platform redefining the investing game.
- Benefits: Flexible work environment, health plans, pension contributions, and professional development opportunities.
- Other info: Agile team culture with excellent growth potential and rewards for strong performance.
- Why this job: Make a real impact in fintech while helping others grow their wealth.
- Qualifications: 5+ years in marketing with a passion for personal finance and ETFs.
The predicted salary is between 48000 - 72000 £ per year.
About Us
InvestEngine is everything the modern investor should need. Unbeatable value, market leading automation and built for easy, long-term investing centred around ETFs. We’re already one of the fastest growing investment platforms in the UK and have passed £1bn invested.
We’re not just another investment platform — we’re redefining the game with our simply-powerful investing tools designed for everyone, whether you’re just starting or scaling up. Recognised in top industry awards and growing fast (MoneyWeek Readers\’ Choice Awards Winners – 2024, Nuts About Money, Finder, Forbes).
We’re looking for excellent individuals with a passion for ETFs, fintech and personal finance, who can help take InvestEngine to the next level.
About the Role
We’re seeking an experienced Marketing Campaign Manager to help deliver impactful marketing campaigns centred around ETFs and retail investing.
The ideal candidate will have a successful track record of managing high-quality marketing campaigns. From strategic ideation, to content creation and cross-platform implementation, all underpinned by a keen eye on reporting to ensure campaign effectiveness.
Key Responsibilities
Lead the end-to-end development of integrated marketing campaigns, including:
- Increasing the awareness of the benefits of ETFs and why InvestEngine is the ideal platform for investing in them
- Leveraging topical themes in ETF investing to build awareness
- Creating more sophisticated ETF focused campaigns aimed at passionate ETF investors
- Converting investors on legacy platforms with higher fees or clunky interfaces or alternative investment types eg. Mutual Funds to ETFs investing via InvestEngine
Collaborate with asset management partners (e.g., JP Morgan, Invesco & Xtrackers) on joint campaigns targeting retail investors
Drive performance across key channels including paid media, email, organic social, influencers, and advertising
Continually measure and optimise campaign performance with clear alignment to business KPIs
Champion innovation—test new approaches, refine messaging, and explore emerging acquisition channels
Support the Head of Marketing in delivering strategic initiatives and identifying new growth opportunities
Who you are
- 5+ years experience in marketing, with proven success running campaigns for ETFs, mutual funds, or related investment products
- Deep understanding of the investor mindset and financial services compliance landscape
- Passion for personal finance and a genuine interest in helping people grow their wealth
- Confident across digital channels—SEO, PPC, display, email, and social—with strong analytical skills
- Comfortable collaborating with multiple stakeholders and presenting to senior leadership
- Excellent project management and copywriting skills, with a strong eye for detail
- Thrives in a small, fast-moving team and takes pride in both individual and collective success
What You Can Expect from Us
- InvestEngine is a small, agile business with fantastic room for growth, internally and externally. Your opportunity for personal and professional growth and achievement is high, and strong performance is rewarded!
- Our horizontal working structure gives room to develop and make your role your own alongside a passionate team looking to improve the world of investing.
- We provide a flexible environment with \”work from anywhere” scheme up to 3 months a year
- Opportunities to attend professional conferences to boost your professional development
- Health plans
- Pension contributions
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Senior Marketing Campaign Manager - ETFs Marketing · London · employer: InvestEngine Limited
Contact Detail:
InvestEngine Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Campaign Manager - ETFs Marketing · London ·
✨Tip Number 1
Network like a pro! Get out there and connect with people in the fintech and investment space. Attend industry events, join relevant online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best marketing campaigns, especially those related to ETFs or personal finance. This will give potential employers a taste of what you can bring to the table and set you apart from the crowd.
✨Tip Number 3
Prepare for interviews by researching InvestEngine and its competitors. Understand their marketing strategies and think about how you can contribute to their growth. Tailor your answers to show that you’re not just another candidate, but someone who’s genuinely excited about their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining the InvestEngine team and ready to make an impact in the world of ETFs.
We think you need these skills to ace Senior Marketing Campaign Manager - ETFs Marketing · London ·
Some tips for your application 🫡
Show Your Passion for ETFs: When you're writing your application, let your enthusiasm for ETFs and personal finance shine through. We want to see that you genuinely care about helping others grow their wealth and understand the benefits of investing in ETFs.
Tailor Your Experience: Make sure to highlight your relevant experience in marketing campaigns, especially those related to ETFs or similar investment products. We love seeing how your past successes can translate into impactful work with us at InvestEngine.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your skills and achievements are easy to spot. Use bullet points if it helps to break down your experience!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it shows you’re keen on joining our team!
How to prepare for a job interview at InvestEngine Limited
✨Know Your ETFs Inside Out
Make sure you brush up on your knowledge of ETFs and the current market trends. Be ready to discuss how they work, their benefits, and why InvestEngine stands out in the fintech space. This will show your passion for personal finance and your understanding of the investor mindset.
✨Showcase Your Campaign Successes
Prepare specific examples of successful marketing campaigns you've managed, especially those related to ETFs or similar investment products. Highlight your role in the strategic ideation, content creation, and performance measurement to demonstrate your hands-on experience.
✨Be Ready to Collaborate
Since the role involves working with asset management partners, think of examples where you've successfully collaborated with multiple stakeholders. Discuss how you navigated challenges and drove results, showcasing your project management skills and ability to present to senior leadership.
✨Embrace Innovation
InvestEngine values innovation, so come prepared with ideas on how to test new approaches or refine messaging for ETF campaigns. Share any experiences where you’ve explored emerging acquisition channels or optimised campaign performance, aligning with business KPIs.