Senior Marketing Enablement Analyst – SFMC & Personalization

Senior Marketing Enablement Analyst – SFMC & Personalization

Full-Time 60000 - 80000 £ / year (est.) Home office (partial)
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At a Glance

  • Tasks: Deliver data-driven customer experiences using Salesforce Marketing Cloud and similar technologies.
  • Company: Join Invesco, a leading investment management firm with a focus on innovation.
  • Benefits: Enjoy flexible working options, hybrid arrangements, and a range of benefits.
  • Other info: Be part of a dynamic team with opportunities for professional growth.
  • Why this job: Make a real impact by translating business needs into actionable marketing solutions.
  • Qualifications: Hands-on experience with Salesforce and strong technical skills required.

The predicted salary is between 60000 - 80000 £ per year.

Invesco is seeking a Senior Analyst in Marketing Enablement to join their team in Ewelme, England. This role focuses on delivering data-driven customer experiences using Salesforce Marketing Cloud and similar technologies.

The ideal candidate will possess hands-on experience with Salesforce, strong technical skills, and the ability to translate business needs into actionable solutions.

Invesco offers flexible working options, including hybrid arrangements, and various benefits.

Senior Marketing Enablement Analyst – SFMC & Personalization employer: Invesco

Invesco is an excellent employer that fosters a dynamic work culture in Ewelme, England, where innovation and collaboration thrive. With flexible working options and a commitment to employee growth, team members are encouraged to develop their skills while contributing to impactful, data-driven marketing strategies. The supportive environment and focus on personalisation make Invesco a rewarding place for those looking to make a meaningful impact in their careers.

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Contact Details:

Invesco Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Senior Marketing Enablement Analyst – SFMC & Personalization

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Invesco and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Invesco are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Invesco on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Invesco. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Senior Marketing Enablement Analyst – SFMC & Personalization

Salesforce Marketing Cloud
Data-Driven Decision Making
Technical Skills
Business Needs Analysis
Actionable Solutions Development
Customer Experience Design
Analytical Skills

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Invesco. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Invesco:Show us that you’ve done your homework! In your application, briefly mention what you admire about Invesco’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Invesco

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Invesco will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Invesco, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.