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- Tasks: Grow our On-trade wine and spirits business across Newcastle and North of England.
- Company: Join Inverarity Morton, a leading independent wine and spirits merchant with 80 years of experience.
- Benefits: Competitive salary, excellent bonus potential, company car, and generous annual leave.
- Why this job: Be a trusted ambassador in the trade and build long-term relationships.
- Qualifications: Proven on-trade sales experience and strong wine and spirits knowledge.
- Other info: Enjoy a hybrid role with support from a collaborative internal team.
The predicted salary is between 36000 - 60000 £ per year.
Are you ready for a new chapter in your career? At Inverarity Morton, we’re looking for an experienced Area Sales Manager to grow our On-trade wine and spirits business across Newcastle and North of England. This is a hybrid role - developing our On-trade customer base across bars, restaurants, hotels and hospitality-led groups as well as managing our wholesale relationships in the North of England.
This is a field-based position, supported by our Head Office in Glasgow, and is ideal for someone who enjoys being out in the trade, building long-term relationships and selling with credibility.
About Inverarity Morton
Inverarity Morton is one of the UK’s leading independent wine and spirits merchants, with over 80 years’ experience in the licensed trade and a turnover in excess of £70m. We supply specialist retailers, wholesalers and premium on-trade venues across the UK. We’re proud of our reputation for quality, service and long-term partnerships. Our approach is wine and spirits-led, commercially focused and built around delivering value for both customers and suppliers.
Following sustained growth over the past five years, this role has been created to support our continued investment in on-trade growth across England.
The Role
Reporting to the Regional Sales Manager, you’ll be responsible for managing and developing an on-trade customer base across the North East and managing Wholesale relationships across the North. Your role will include:
- Growing and developing relationships with bars, restaurants, hotels and hospitality groups
- Delivering volume and margin targets across our wine and spirits portfolio
- Identifying and converting new business opportunities
- Working closely with our Commercial, Finance, Logistics and Marketing teams
- Acting as a knowledgeable and trusted ambassador for Inverarity Morton in the trade
This is a hands-on role for someone who understands the realities of hospitality and enjoys selling face-to-face.
About You
You’ll already have:
- Proven experience in an on-trade sales role
- Strong wine and spirits knowledge (WSET qualifications desirable)
- The ability to manage your territory effectively, balancing new business and account development
- Confidence working autonomously, with the support of a collaborative internal team
- A full UK driving licence
What We Offer
For the right candidate, we offer:
- A competitive salary
- Excellent bonus potential
- Company car or car allowance
- Generous annual leave, pension and staff account
- The opportunity to work with a respected independent business where quality, relationships and people matter
How to Apply
To apply for the Area Sales Manager – On Trade (North East) role, please click Apply on LinkedIn or send your CV with a short covering note to hr@inveraritymorton.com
Area Sales Manager - On Trade (North East) in Newcastle upon Tyne employer: Inverarity Morton
Contact Detail:
Inverarity Morton Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Area Sales Manager - On Trade (North East) in Newcastle upon Tyne
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend local events, trade shows, or even just pop into bars and restaurants to introduce yourself. Building relationships is key in sales, and you never know who might have a lead for you.
✨Tip Number 2
Show your passion for wine and spirits! When you meet potential clients, share your knowledge and enthusiasm. This will help you stand out as a credible ambassador for Inverarity Morton and make it easier to build trust with your customers.
✨Tip Number 3
Be proactive in seeking out new business opportunities. Don’t wait for leads to come to you; research potential clients and reach out directly. A well-timed email or phone call can open doors that you didn’t even know existed!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team. So, don’t hesitate – take that step and show us what you’ve got!
We think you need these skills to ace Area Sales Manager - On Trade (North East) in Newcastle upon Tyne
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Area Sales Manager role. Highlight your experience in on-trade sales and any relevant wine and spirits knowledge. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter should tell us why you're the perfect fit for this role. Share your passion for the hospitality industry and how your skills align with our goals at Inverarity Morton. Keep it concise but impactful!
Showcase Your Achievements: Don’t just list your responsibilities; showcase your achievements! Use numbers and examples to demonstrate how you've successfully grown customer bases or hit sales targets in previous roles. We love seeing results!
Apply Through Our Website: While you can apply via LinkedIn, we encourage you to submit your application through our website. It helps us keep everything organised and ensures your application gets the attention it deserves. Let’s make it happen!
How to prepare for a job interview at Inverarity Morton
✨Know Your Stuff
Make sure you brush up on your wine and spirits knowledge. Familiarise yourself with the latest trends in the industry, as well as Inverarity Morton's portfolio. Being able to discuss specific products and their unique selling points will show that you're genuinely interested and knowledgeable.
✨Showcase Your Relationship Skills
Since this role is all about building long-term relationships, be prepared to share examples of how you've successfully developed partnerships in previous roles. Think about specific challenges you faced and how you overcame them to strengthen those connections.
✨Demonstrate Your Sales Acumen
Come armed with examples of how you've met or exceeded sales targets in the past. Be ready to discuss your approach to identifying new business opportunities and how you balance new client acquisition with account management.
✨Ask Insightful Questions
Prepare some thoughtful questions about the company culture, team dynamics, and growth plans for the on-trade sector. This not only shows your interest in the role but also helps you gauge if it's the right fit for you.
