At a Glance
- Tasks: Grow our On-trade wine and spirits business across bars, restaurants, and hotels.
- Company: Join Inverarity Morton, a leading independent wine and spirits merchant with 80 years of experience.
- Benefits: Generous annual leave, pension, and staff account with a focus on quality and relationships.
- Other info: Enjoy a hybrid role with autonomy and support from a collaborative team.
- Why this job: Be a trusted ambassador in the trade and make a real impact in hospitality.
- Qualifications: Proven on-trade sales experience and strong wine and spirits knowledge preferred.
Are you ready for a new chapter in your career? At Inverarity Morton, we’re looking for an experienced Area Sales Manager to grow our On-trade wine and spirits business across Newcastle and North of England. This is a hybrid role - developing our On-trade customer base across bars, restaurants, hotels and hospitality-led groups as well as managing our wholesale relationships in the North of England. This is a field-based position, supported by our Head Office in Glasgow, and is ideal for someone who enjoys being out in the trade, building long-term relationships and selling with credibility.
About Inverarity Morton
Inverarity Morton is one of the UK’s leading independent wine and spirits merchants, with over 80 years’ experience in the licensed trade and a turnover in excess of £70m. We supply specialist retailers, wholesalers and premium on-trade venues across the UK. We’re proud of our reputation for quality, service and long-term partnerships. Our approach is wine and spirits-led, commercially focused and built around delivering value for both customers and suppliers. Following sustained growth over the past five years, this role has been created to support our continued investment in on-trade growth across England.
The Role
Reporting to the Regional Sales Manager, you’ll be responsible for managing and developing an on-trade customer base across the North East and managing Wholesale relationships across the North. Your role will include:
- Growing and developing relationships with bars, restaurants, hotels and hospitality groups
- Delivering volume and margin targets across our wine and spirits portfolio
- Identifying and converting new business opportunities
- Working closely with our Commercial, Finance, Logistics and Marketing teams
- Acting as a knowledgeable and trusted ambassador for Inverarity Morton in the trade
This is a hands-on role for someone who understands the realities of hospitality and enjoys selling face-to-face.
About You
You’ll already have:
- Proven experience in an on-trade sales role
- Strong wine and spirits knowledge (WSET qualifications desirable)
- The ability to manage your territory effectively, balancing new business and account development
- Confidence working autonomously, with the support of a collaborative internal team
- A full UK driving licence
What We Offer
For the right candidate, we offer:
- Generous annual leave, pension and staff account
- The opportunity to work with a respected independent business where quality, relationships and people matter
How to Apply
To apply for the Area Sales Manager – On Trade (North East) role, please click Apply on LinkedIn or send your CV with a short covering note.
Area Sales Manager - On Trade (North East) employer: Inverarity Morton
Inverarity Morton is an exceptional employer, offering a vibrant work culture that values passion for quality and sustainability in the spirits industry. Located in the Greater Glasgow Area, employees benefit from competitive salaries, a company bonus scheme, and private healthcare, alongside opportunities for professional growth through collaboration with leading brands and participation in trade events. Join a team that prides itself on being dependable and easy to work with, while enjoying staff discounts and a supportive environment focused on delivering results.
StudySmarter Expert Advice🤫
We think this is how you could land Area Sales Manager - On Trade (North East)
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Area Sales Manager - On Trade (North East) at Inverarity Morton, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Inverarity Morton. Tailor your message to explain why you’re drawn to them and how you can contribute as a Area Sales Manager - On Trade (North East). Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Area Sales Manager - On Trade (North East)
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Inverarity Morton:When writing your cover letter, make sure to tailor your message specifically for Inverarity Morton. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Inverarity Morton
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Inverarity Morton that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Inverarity Morton that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Inverarity Morton’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
