At a Glance
- Tasks: Manage and optimise paid social campaigns across platforms like Meta, TikTok, and LinkedIn.
- Company: Join a forward-thinking independent media agency with a collaborative culture.
- Benefits: Salary up to £42,000, hybrid working, and investment in training and development.
- Other info: Dynamic environment with opportunities for career growth and client engagement.
- Why this job: Work with innovative clients and expand your skills in digital marketing.
- Qualifications: 2.5+ years' experience in paid social media and strong analytical skills.
The predicted salary is between 42000 - 42000 £ per year.
A forward-thinking independent media agency is seeking an experienced Paid Social Manager to join its high-performing Activation team. In this role, you'll manage the full lifecycle of paid social campaigns, working across multiple platforms and verticals, and contributing to broader digital strategies. This is a Planner/Buyer role with the opportunity to expand into other digital channels such as influencer marketing and PPC, depending on your career goals and business needs.
The Role
- You'll be responsible for planning, activating, optimising, and reporting on paid social campaigns.
- Beyond execution, this role requires strategic thinking, strong client management skills, and the ability to transform complex briefs into effective social media strategies.
- You'll collaborate closely with internal teams (Planning, Data, and other media specialists), and engage directly with clients.
- The role also involves strategic consulting, audits, and temporary support for clients handling social activity in-house.
Key Responsibilities
- Manage and optimise paid social campaigns across platforms (Meta, TikTok, LinkedIn, etc.)
- Translate client objectives into actionable social strategies
- Build and maintain strong relationships with clients, vendors, and internal teams
- Identify and integrate market trends and platform updates into media plans
- Provide clear performance insights and actionable recommendations
- Support onboarding of new clients and participate in new business pitches
- Contribute to internal process improvements and training initiatives
- Ensure accurate and timely billing and campaign reconciliation
About You
- 2.5+ years' experience in paid social media
- Proficient in managing campaigns across Meta, TikTok, LinkedIn, and other platforms
- Experience with performance and brand campaigns
- Familiar with advanced campaign tracking, including CAPI, tag management, and GA4
- Strong analytical skills and ability to translate data into insights
- Experience managing brand uplift studies and working with reporting dashboards
- Commercially minded, highly organised, and adaptable
- Comfortable presenting to clients and internal stakeholders
- Passionate about the media landscape and proactive in self-development
What's on Offer
- Salary up to £42,000 (DOE)
- A collaborative and supportive working culture
- Hybrid working (London-based HQ)
- Investment in training and development
- The chance to work with innovative clients, including start-ups and scale-ups
Paid Social Account Manager in London employer: Inventum Group
Join a forward-thinking independent media agency in London, where you'll thrive in a collaborative and supportive culture that values innovation and employee growth. With a focus on training and development, this role offers the opportunity to manage diverse paid social campaigns while working with exciting clients, including start-ups and scale-ups, all within a hybrid working environment that promotes work-life balance.
StudySmarter Expert Advice🤫
We think this is how you could land Paid Social Account Manager in London
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Inventum Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Inventum Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Inventum Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Inventum Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Paid Social Account Manager in London
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Inventum Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Inventum Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about Inventum Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Inventum Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Inventum Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Inventum Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
