At a Glance
- Tasks: Shape media strategy for a major sportswear brand using data and insights.
- Company: Join a leading digital agency known for innovative marketing solutions.
- Benefits: Enjoy a dynamic work environment with opportunities for growth and collaboration.
- Why this job: Be part of a team redefining digital marketing in a fast-paced industry.
- Qualifications: 2-3 years in media planning with expertise in search, social, and display.
- Other info: Ideal for strategic thinkers who thrive on data-driven decision making.
The predicted salary is between 36000 - 60000 £ per year.
We're working with a digital agency that helps top brands navigate the ever-evolving world of digital marketing. With a global reach and a sharp focus on performance, they combine data, creativity, and strategy to deliver results that matter.
Right now, they're looking for a Digital Media Planner to play a key role in shaping media strategy for a major sportswear brand across EMEA. This role sits at the heart of their performance team, focusing on paid search, social, and display, using insights and forecasting to drive smarter media investment decisions.
Responsibilities:
- Building data-led media plans that optimise budgets across multiple paid channels.
- Using forecasting tools and analytics to guide strategic decisions.
- Working closely with paid media, strategy, and creative teams to ensure campaigns perform at their best.
- Strengthening relationships with key media platforms, creative partners, and performance vendors.
- Contributing to quarterly strategy reviews and campaign planning sessions.
Skills Needed:
- 2-3 years' experience in media planning, particularly across search, social, and display.
- A strong grasp of full-funnel media strategies, including attribution modelling and MMM.
- Confidence in managing budgets across multiple markets.
- Experience with tools like Google Ads, Meta Ads Manager, and DSP platforms.
- Analytical skills to translate complex data into actionable insights.
- Strong communication and collaboration skills.
If you're a strategic thinker who thrives on data and loves creating high-performing media plans, we'd love to hear from you. Apply today to join a team that's redefining digital marketing.
Digital Media Planner employer: Inventum Group (Formally Wells Tobias)
Contact Detail:
Inventum Group (Formally Wells Tobias) Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Digital Media Planner
✨Tip Number 1
Familiarise yourself with the latest trends in digital media planning, especially in paid search, social, and display. This knowledge will not only help you during interviews but also demonstrate your passion for the industry.
✨Tip Number 2
Network with professionals in the digital marketing space, particularly those who work in media planning. Attend industry events or join online forums to connect with potential colleagues and learn about their experiences.
✨Tip Number 3
Showcase your analytical skills by preparing case studies or examples of how you've used data to drive media strategies in past roles. Be ready to discuss these in detail during interviews.
✨Tip Number 4
Research the specific sportswear brand you'll be working with and understand their target audience and market positioning. Tailoring your insights and strategies to their needs can set you apart from other candidates.
We think you need these skills to ace Digital Media Planner
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in media planning, particularly in search, social, and display. Use specific examples that demonstrate your analytical skills and ability to manage budgets across multiple markets.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for digital marketing and your strategic thinking abilities. Mention your familiarity with tools like Google Ads and Meta Ads Manager, and how you can contribute to the team’s success.
Showcase Your Analytical Skills: In your application, provide examples of how you've used data to inform media strategies. Discuss any forecasting tools or analytics you've worked with, and how they helped drive performance in previous campaigns.
Highlight Collaboration Experience: Emphasise your experience working closely with creative teams and media platforms. Share instances where your collaboration led to successful campaign outcomes, as this role requires strong communication and teamwork skills.
How to prepare for a job interview at Inventum Group (Formally Wells Tobias)
✨Showcase Your Analytical Skills
As a Digital Media Planner, you'll need to demonstrate your ability to analyse data and derive actionable insights. Be prepared to discuss specific examples of how you've used analytics tools in past roles to inform media strategies.
✨Familiarise Yourself with Key Tools
Make sure you know your way around Google Ads, Meta Ads Manager, and any DSP platforms mentioned in the job description. Being able to speak confidently about these tools will show that you're ready to hit the ground running.
✨Prepare for Scenario-Based Questions
Expect questions that ask you to solve hypothetical problems or optimise a media plan. Practise articulating your thought process and decision-making skills, as this will highlight your strategic thinking abilities.
✨Emphasise Collaboration Experience
This role involves working closely with various teams. Share examples of how you've successfully collaborated with creative and strategy teams in the past, and how those experiences have led to successful campaigns.