At a Glance
- Tasks: Lead marketing for a portfolio of prescription medicines, driving product launches and performance.
- Company: Join a dynamic pharmaceutical company focused on innovative healthcare solutions.
- Benefits: Enjoy remote work flexibility and opportunities for professional growth.
- Why this job: Be a product champion, making a real impact in healthcare while collaborating with diverse teams.
- Qualifications: Experience in pharmaceutical marketing and strong strategic thinking skills required.
- Other info: Utilise tools like Microsoft Project and Power BI to track performance and manage projects.
The predicted salary is between 43200 - 72000 £ per year.
Our client is seeking a highly motivated marketeer to take on the position of Product Manager responsible for an assigned portfolio of leading prescription medicines. The role manages all aspects of marketing of the product portfolio with a focus on commercial launch excellence of pipeline products.
The Product Manager will drive and implement the direction and growth of the portfolio by ensuring all key performance indicators are met, including a commercial focus on sales and profit objectives, through the implementation and monitoring of the marketing plan and product pipeline launches.
Seen as the product champion that manages all aspects of the product lifecycle, from defining the product roadmap, pre-launch, launch and post launch activities, demonstrating commercial launch excellence. Launches products successfully, utilising Microsoft Project, the commercial launch excellence dashboard, and liaising with sales, business development, regulatory and PMO.
Tracks commercial product performance utilising Power BI apps and product launch tracker. Manage all elements of the marketing mix to maximise performance in the market; including product proposition, packaging and livery, promotion, events, materials, digital/print/social media.
Manages and maintains product/therapy area-based content on the Company website and App, monitoring digital analytics and ensuring the Company digital marketing assets are functional. Collaborates with the sales team to provide marketing support materials and provides product training for the sales team as required.
Manages relationships with external agencies including creative, media and PR, for timely and compliant creation of marketing and communications materials. Ensures compliant development and approval of all materials, in line with ABPI and GDPR requirements, via collaborative relationships with regulatory, PVG and medical.
This includes understanding customer needs and journeys, monitoring market trends and competitors’ offerings to identify opportunities. Handles customer feedback and addresses issues effectively, by working closely with PVG regulatory and medical.
Manages specific projects that help promote the overall portfolio to HCP’s and patients impacted by dysphagia and swallowing difficulties. Acknowledges responsibility to ensure an effective Quality Management System to achieve Quality Objectives, including product specifications and change orders related to the Company Portfolio.
Experience in a similar role, in the pharmaceutical industry. Within this experience using multiple platforms and channels (including website, CRM, social media, third party platforms for promotion and education). Strong commercial and strategic thinker.
Contact Detail:
Invenia Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Director, Product Management - (remote)
✨Tip Number 1
Familiarise yourself with the pharmaceutical industry, especially focusing on product management and marketing strategies. Understanding the nuances of commercial launch excellence and the specific challenges faced in this sector will give you a significant edge during interviews.
✨Tip Number 2
Network with professionals already working in product management roles within the pharmaceutical industry. Attend relevant webinars or industry events to connect with potential colleagues and gain insights into the latest trends and best practices.
✨Tip Number 3
Brush up on your skills with tools like Microsoft Project and Power BI, as these are crucial for tracking product performance and managing marketing plans. Consider taking online courses or tutorials to enhance your proficiency with these platforms.
✨Tip Number 4
Prepare to discuss your experience with managing product lifecycles and collaborating with cross-functional teams. Be ready to share specific examples of how you've successfully launched products and driven growth in previous roles.
We think you need these skills to ace Director, Product Management - (remote)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in product management, particularly within the pharmaceutical industry. Emphasise your achievements in managing product lifecycles and commercial launches.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for the role and the company. Discuss specific examples of how you've successfully managed product portfolios and met key performance indicators in previous positions.
Highlight Technical Skills: Mention your proficiency with tools like Microsoft Project and Power BI, as well as your experience with digital marketing channels. This will demonstrate your capability to manage the marketing mix effectively.
Showcase Collaboration Experience: Include examples of how you've worked with cross-functional teams, such as sales, regulatory, and external agencies. Highlight your ability to manage relationships and ensure compliance with industry regulations.
How to prepare for a job interview at Invenia Group
✨Showcase Your Product Management Experience
Be prepared to discuss your previous experience in product management, particularly in the pharmaceutical industry. Highlight specific examples where you successfully managed product lifecycles and achieved commercial objectives.
✨Demonstrate Your Analytical Skills
Since the role involves tracking commercial product performance using tools like Power BI, be ready to explain how you've used data analytics in past roles. Discuss any relevant projects where you analysed market trends or customer feedback to drive decisions.
✨Understand the Marketing Mix
Familiarise yourself with the marketing mix elements relevant to the role. Be prepared to discuss how you would manage product propositions, promotions, and digital marketing strategies to maximise market performance.
✨Prepare for Compliance Questions
Given the importance of compliance in this role, review ABPI and GDPR requirements. Be ready to discuss how you've ensured compliance in previous marketing materials and how you would approach this in your new role.