At a Glance
- Tasks: Manage and grow our social media channels to boost brand awareness and student engagement.
- Company: Join a supportive school environment focused on innovative tutoring solutions.
- Benefits: Receive £30/month for expenses and gain valuable references for future opportunities.
- Other info: Collaborative atmosphere with opportunities for personal and professional growth.
- Why this job: Make a real impact by connecting with students and parents through creative social media strategies.
- Qualifications: Experience with Facebook, Instagram, Twitter, and TikTok; strong communication skills.
We are looking for someone to manage and grow our Facebook, Instagram, Twitter and Tik Tok channels to use them as tools to build our brand and grow our school by enlarging our pool of students, parents and carers.
Main Functions
- Generate interest, traffic and engagement with our website https://www.espd.school/ and our social media channels.
- Use social media as a tool to increase tutorial bookings made by parents/guardians and students over 18 with GCSE and A Level tutors at ESPD.
- Use social media to develop and promote ESPD as the preeminent brand in tutoring.
- Ensure all posts and communication are suitable for our target audiences (students, parents/guardians and teachers) and consistent with the ethos and values of a school.
Responsibilities and Functions
- Liaising with the Director to plan and create posts.
- Posting Monday through Thursday 6-7pm.
- Commenting, liking and engaging with appropriate channels on our social media platforms.
- Growing our base of followers on Facebook, Instagram, Twitter and Tik Tok.
- Increasing likes, comments and shares (overall engagement) on our posts.
- Join appropriate groups where business opportunities exist and promptly seize business opportunities when they arise within these groups.
- Extract short videos from our extended YouTube videos that can be posted on social media.
- Suggest ideas, initiatives and strategies to the Director about how social media can be used to generate business, widen our reach and expand our pool of students, parents and carers.
Minimum Intern Requirements
The successful intern will be responsible for growing our social media channels, so he/she must have excellent experience of using these portals and understand how to best use them to grow our school. The intern must be ready to post at the times stated above and be generally ready to respond to business opportunities. The Social Media Specialist must be trustworthy, organised and respectful. We are looking for someone with a good work ethic who is willing to co-operate, meet targets and who is demonstrably committed to our school.
Compensation / Benefits Offered
We will pay £30 per month to cover expenses such as data and take pride in giving deserving young people outstanding references and recommendation letters to help them with the next phase in their lives. The position offers a supportive and positive placement, with opportunity to learn and grow in a collaborative environment.
Social Media Marketing Specialist employer: Internwise
At ESPD, we pride ourselves on being an excellent employer that fosters a supportive and collaborative work culture. As a Social Media Marketing Specialist, you will have the opportunity to grow your skills while contributing to our mission of expanding our tutoring services. With a focus on personal development and meaningful engagement, we offer a unique environment where your contributions directly impact our community of students, parents, and carers.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Marketing Specialist
✨Tip Number 1
Get social! Start engaging with our channels before you even apply. Comment on posts, share your thoughts, and show us you know how to interact with our audience. This will not only get you noticed but also give you a feel for our brand.
✨Tip Number 2
Network like a pro! Join relevant groups on Facebook and LinkedIn where potential students and parents hang out. Share valuable insights and position yourself as a go-to person for tutoring needs. This shows initiative and helps build connections.
✨Tip Number 3
Be ready to showcase your skills! Create a mini portfolio of your best social media posts or campaigns. Even if it’s just personal projects, having something to show us can really set you apart from the crowd.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re serious about joining our team and growing our school’s presence online.
We think you need these skills to ace Social Media Marketing Specialist
Some tips for your application 🫡
Show Your Passion for Social Media:When you're writing your application, let us see your enthusiasm for social media! Share examples of how you've used platforms like Facebook, Instagram, Twitter, and TikTok in the past. We want to know how you can bring that energy to our channels!
Tailor Your Application:Make sure to customise your application to fit the role. Highlight your experience with growing social media accounts and engaging with audiences. We love seeing how you can connect with students, parents, and teachers through your writing!
Be Professional Yet Approachable:While we appreciate a friendly tone, remember to keep it professional. Your application should reflect the values of our school. Show us that you can communicate effectively while still being relatable to our audience!
Apply Through Our Website:Don't forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. We can't wait to see what you bring to the table!
How to prepare for a job interview at Internwise
✨Know Your Platforms
Make sure you’re well-versed in the ins and outs of Facebook, Instagram, Twitter, and TikTok. Familiarise yourself with their algorithms, trends, and best practices for engagement. This will show that you’re not just a user but someone who understands how to leverage these platforms for growth.
✨Showcase Your Creativity
Prepare some ideas or examples of posts you would create for ESPD. Think about how you can generate interest and engagement. Bring along a portfolio or screenshots of past successful campaigns you've managed to demonstrate your skills and creativity.
✨Engagement is Key
Be ready to discuss strategies for increasing likes, comments, and shares on social media. Think about how you would engage with followers and respond to comments. Showing that you have a proactive approach to community management will impress the interviewers.
✨Align with the Brand Values
Understand the ethos and values of ESPD and be prepared to discuss how you would ensure all posts reflect this. Show that you can communicate effectively with students, parents, and teachers while promoting the brand positively.
