Head of Partnerships

Head of Partnerships

London Full-Time 72000 - 108000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and scale IWG's global partnership strategy for hybrid working solutions.
  • Company: Join IWG, the world leader in flexible workspaces with a strong commitment to sustainability.
  • Benefits: Competitive salary, career growth opportunities, and a chance to make a real impact.
  • Why this job: Shape the future of work by building strategic partnerships that enhance our offerings.
  • Qualifications: Proven experience in B2B business development and scaling partnerships.
  • Other info: Be part of a diverse team recognised as a leading employer.

The predicted salary is between 72000 - 108000 £ per year.

ContextIWG is already the world leader in hybrid working solutions and is growing its core business aggressively alongside expanding its product base. Currently IWG\’s partnership activity is sub‐scale, lacks a centralised strategy and is ready for senior executive ownership / coordination across the Group. This is a newly created role for a highly driven, commercial, results oriented individual to set up and then deliver the potential of the partnership model for IWG.

Job PurposeReporting to the CEO, Digital Products and Professional Services, the Global Partnerships MD will have a clear vision, create the strategy, set the ambition, the standards and operationalise partnership activity. The role will ensure this is scaled globally and be accountable for overall performance and growth of Partnerships across the IWG group – ultimately measured via financial results and client NPS.

IWG\’s partnership opportunity and engagement currently covers 3 main areas:

IWG Offer Enhancement – Partners who can provide complimentary and adjacent products to IWG\’s workspace and office‐oriented services and products, which will enhance IWG\’s offer and attractiveness to the market (e.g. travel companies, credit cards, mobile telephony, car hire, etc.).

Partner Customer Reciprocity – Partners who have their own scaled customer platforms who would be interested in the products and services provided by IWG (e.g. loyalty programmes, hotels, taxi services, etc.).

Supply Chain Partners – Existing vendor partners of IWG who have the potential to offer greater value to IWG and its customers through enhanced and scaled relationships (e.g. printers, computers, Design & Build suppliers, etc.).

Key Responsibilities

Develop the partnership strategy (including partnerships that add additional products and services that complement IWG\’s offering and partnerships that act as non‐real estate channels to sell IWG\’s offering).

Develop a scalable partnership offering which is capable of being adopted by adjacent and connected industries and IWG\’s clients.

Create and implement action plans to deliver the strategy balancing investment with demonstrable return and scaling accordingly.

Generate awareness and visibility of the IWG proposition in the market by developing B2B connections across numerous potential connected and adjacent industries, increasing system revenue by $[200]m+ per annum.

Identify, contact and pitch prospective partners through a range of BD activities including networking, generating leads, meeting customers locally, canvassing and cold‐calling.

Understand IWG\’s business and demonstrate passion and advocacy for its products and services.

Build relationships with 10 key partners and develop long‐term strategic channel partner opportunities creating value of $10m+ per partner per annum with partners demonstrating advocacy.

Convert commercial discussions into signed contracts with the support of the IWG legal team and secure board approval for new partnership deals.

Required Skills, Experience & Qualifications

Required experience in successfully scaling productised and/or service businesses through partnerships and channel engagement.

Sales and/or B2B business development experience in a fast‐growing, dynamic business.

Highly commercial with strong business and financial acumen to give others confidence & to give credibility to the selling process.

Proven ability to find & convert deals quickly with tenacity and dedication.

Demonstrable track record of sourcing & delivering, at pace, multiple deals of a meaningful scale (£250k+ investment).

Self‐starter, self‐sufficient, deal‐focused, results focused and can‐do mindset, willing to take risks to succeed.

Outstanding communication skills and the ability to present a compelling narrative to a wide variety of audiences, both large & small.

Able to work under pressure and to think independently to create interest in a proposition.

About The CompanyIWG has been at the forefront of flexible working for more than 30 years. With over 5,400 locations around the globe, spanning brands including Regus, Spaces, Signature and HQ, we have made it possible for businesses of all sizes to make the transition to hybrid working, empowering employees to work wherever and whenever is most convenient.

We help more than 8 million people and their businesses to work more productively, supported by a choice of professional, inspiring and collaborative workspaces, communities and services.

As the world\’s leading provider of hybrid work solutions, with four times the number of locations compared to its nearest competitor, IWG is already working with over 80% of the Fortune 500 and counts businesses including Amazon, Netflix, EY and Uber amongst its customers.

Companies of all sizes are shifting to flexible working to lower costs, improve employee retention and lower their carbon emissions. The flexible workspace is expected to grow by 600% by 2023, when 30% of all office space will be hybrid. We are growing our network faster than ever to keep up with demand from customers as we work towards our goal of reaching 30,000 centres.

Carbon Neutral WorkplacesIWG\’s purpose of helping everyone have a great day at work, while protecting people and the planet is at the heart of everything we do. We are proud to supply all of our customers worldwide with carbon neutral workplaces, and we have a strong climate action plan in place to help us achieve our objective of Net Zero emissions by 2040.

Leading Employer AwardIWG is proud to be the recipient of a Leading Employer Award in 2022, 2023, 2024 & 2025. Awarded exclusively to the top 1% of employers, the accolade is a testament to our diverse global workforce and the role everyone plays in bringing our purpose, culture and values to life, every single day.

Seniority levelExecutive

Employment typeFull‐time

Job functionBusiness Development and Sales

Join us at https://careers.iwgplc.com/home

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Head of Partnerships employer: International Workplace Group plc

IWG is an exceptional employer, recognised for its commitment to flexible working and sustainability, offering a dynamic work culture that fosters innovation and collaboration. With over 5,400 locations globally, employees benefit from extensive growth opportunities and the chance to make a meaningful impact in the rapidly evolving hybrid workspace sector. Our award-winning environment prioritises employee well-being and development, making IWG a truly rewarding place to advance your career.
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Contact Detail:

International Workplace Group plc Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Head of Partnerships

Tip Number 1

Network like a pro! Get out there and connect with people in the industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential partners or mentors. The more connections you make, the better your chances of landing that dream role.

Tip Number 2

Show off your passion for IWG! When you get the chance to chat with someone from the company, make sure to express your enthusiasm for their mission and products. A genuine interest can set you apart from other candidates and show that you’re a great fit for the team.

Tip Number 3

Be proactive in your approach! Don’t just wait for job openings to pop up. Reach out directly to IWG and express your interest in the Head of Partnerships role. Share your ideas on how you could contribute to their growth and success. It shows initiative and can really make an impression.

Tip Number 4

Prepare for interviews by researching IWG’s current partnerships and market position. Come armed with insights and suggestions on how to enhance their partnership strategy. This will demonstrate your understanding of the business and your readiness to hit the ground running.

We think you need these skills to ace Head of Partnerships

Partnership Strategy Development
B2B Business Development
Sales Experience
Financial Acumen
Deal Sourcing and Conversion
Networking Skills
Communication Skills
Relationship Building
Project Management
Market Awareness
Negotiation Skills
Self-Starter Attitude
Results Orientation
Ability to Work Under Pressure

Some tips for your application 🫡

Tailor Your Application: Make sure to customise your CV and cover letter for the Head of Partnerships role. Highlight your experience in scaling partnerships and business development, and show us how your skills align with IWG's vision and goals.

Showcase Your Achievements: We want to see your success stories! Include specific examples of how you've driven results in previous roles, especially in partnership strategies or B2B sales. Numbers speak volumes, so don’t shy away from sharing impressive metrics.

Be Authentic: Let your personality shine through in your application. We’re looking for someone who is not just qualified but also passionate about flexible working solutions. Share why you’re excited about the opportunity at IWG and how you can contribute to our mission.

Follow Up: After submitting your application through our website, consider sending a brief follow-up email. It shows initiative and keeps you on our radar. Just a quick note expressing your enthusiasm for the role can make a difference!

How to prepare for a job interview at International Workplace Group plc

Know Your Partnerships Inside Out

Before the interview, dive deep into IWG's current partnerships and their potential. Understand how these partnerships can enhance IWG’s offerings and be ready to discuss specific examples of how you would approach developing new partnerships.

Showcase Your Commercial Acumen

Be prepared to demonstrate your strong business and financial acumen. Bring examples of past successes where you've scaled businesses through partnerships, and be ready to discuss how you can apply that experience to drive growth at IWG.

Craft a Compelling Narrative

Practice presenting your vision for IWG’s partnership strategy. Use storytelling techniques to engage your interviewers, making sure to highlight how your approach aligns with IWG’s goals and values.

Prepare for Pressure Scenarios

Expect questions that test your ability to work under pressure. Think of situations where you had to think independently and make quick decisions. Share how you turned challenges into opportunities, showcasing your results-focused mindset.

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