Field Sales Director

Field Sales Director

Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead and inspire a national field sales team to achieve ambitious growth targets.
  • Company: Join a pioneering beauty brand focused on science and innovation.
  • Benefits: Enjoy a hybrid role with competitive salary and travel opportunities.
  • Why this job: Make a real impact in transforming the beauty industry while leading a dynamic team.
  • Qualifications: Extensive experience in B2B sales leadership, preferably in beauty or wellness.
  • Other info: Flexible working environment with a commitment to diversity and inclusion.

The predicted salary is between 43200 - 72000 £ per year.

We are the home of scientifically proven, planet-positive skin health brands. Leading the way with science, innovation, and knowledge, we are proactively transforming how people feel in their skin.

Our founders David and Tracy have a pioneering vision to pro-actively transform the beauty industry through science, innovation, and education. This has led the way to better, scientifically proven, long-lasting results in skincare, and better business success for salon professionals and brand partners.

About the Field Sales Director Role

The Field Sales Director is a senior leadership role with national responsibility for field sales growth, team capability, and performance development across the UK and Ireland. This position leads the strategic execution of sales plans and commercial targets through two Heads of Field Sales (North and South) and the Head of Sales Training, ensuring alignment with company vision, culture, and growth ambitions.

This role plays a critical part in building a high-performance, results-driven, and people-centric sales organisation. It requires an inspirational leader with strategic vision, excellent coaching ability, and a proven background in driving both new business and account growth through field-based sales teams.

Key Responsibilities

  • Own and execute the national field sales strategy in line with commercial goals and company vision.
  • Set and monitor ambitious sales targets for new business and existing clients.
  • Lead, coach, and support the North and South Heads of Field Sales in managing 17 regional territories.
  • Ensure all regional teams are equipped and accountable for building strong pipelines and acquiring new business.
  • Lead the Sales Training function through direct oversight of the Head of Sales Training.
  • Conduct regular field visits with Heads of Sales and frontline teams to support performance, coach in-the-moment, and engage salon partners.

Qualifications & Experience

  • Extensive experience in leading field-based sales teams in a multi-region B2B environment, ideally in beauty, wellness, skincare, or premium retail distribution.
  • Demonstrated success in delivering both new business and account growth across large territories.
  • Experience leading and developing senior managers and sales trainers.
  • Visionary leadership with strong strategic planning and commercial insight.
  • Coaching and mentoring skills, with a focus on performance uplift and succession.
  • Highly analytical with strong command of KPIs, sales data, and performance metrics.

Working Conditions

  • Hybrid role with frequent national travel (approx. 50–60% of working time).
  • Regular attendance at Head Office (London) and regional hubs.
  • Flexibility required for events, evening meetings, or weekend engagements where necessary.
  • UK & Ireland coverage.

We are committed to creating a work environment that doesn’t discriminate against age, disability, religion, race, or sexual orientation.

Field Sales Director employer: International Institute for Active Ageing

At the International Institute for Active Ageing, we pride ourselves on being an exceptional employer that champions innovation and personal growth within the beauty industry. Our collaborative work culture fosters a supportive environment where leaders are empowered to inspire their teams, while our commitment to employee development ensures that you will have ample opportunities to advance your career. With a hybrid working model and a focus on results-driven performance, this role offers the unique advantage of shaping the future of skincare across the UK and Ireland.
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Contact Detail:

International Institute for Active Ageing Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Field Sales Director

✨Tip Number 1

Get proactive and reach out directly to the job poster on LinkedIn or through their company website. A personal message can make you stand out and show your genuine interest in the Field Sales Director role.

✨Tip Number 2

Network like a pro! Connect with current employees or alumni from your university who work in the beauty or wellness industry. They might have insider tips or even refer you for the position, which can double your chances of landing that interview.

✨Tip Number 3

Prepare for the interview by researching the company's vision and recent achievements. Tailor your responses to reflect how your experience aligns with their goals, especially in driving sales growth and team performance.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed and shows you’re serious about joining the team at the International Institute for Active Ageing.

We think you need these skills to ace Field Sales Director

Field Sales Strategy
Team Leadership
Coaching and Mentoring
B2B Sales Experience
Performance Metrics Analysis
Sales Training Development
Strategic Planning
Commercial Insight
New Business Development
Account Growth
Pipeline Management
Results-Driven Approach
Inspirational Leadership
Flexibility for Travel

Some tips for your application 🫡

Show Your Passion: When you're writing your application, let your enthusiasm for the beauty and wellness industry shine through. We want to see how your passion aligns with our mission of transforming skin health through science and innovation.

Tailor Your Experience: Make sure to highlight your relevant experience in leading field sales teams, especially in B2B environments. We’re looking for someone who can demonstrate a proven track record in driving business growth, so be specific about your achievements!

Be Strategic: In your application, showcase your strategic vision and planning skills. We value candidates who can think ahead and align their goals with our company’s ambitions, so don’t hesitate to share your insights on how you would approach the role.

Apply Through Our Website: We encourage you to apply directly through our website for the best chance of getting noticed. It’s the easiest way for us to keep track of your application and ensure it reaches the right people!

How to prepare for a job interview at International Institute for Active Ageing

✨Know Your Numbers

As a Field Sales Director, you'll need to demonstrate your command of KPIs and sales data. Before the interview, brush up on relevant metrics from your past roles. Be ready to discuss how you've used data to drive performance and achieve sales targets.

✨Showcase Your Leadership Style

This role requires an inspirational leader. Prepare examples that highlight your coaching and mentoring abilities. Think about specific instances where you’ve developed senior managers or improved team performance, and be ready to share these stories.

✨Align with Their Vision

Familiarise yourself with the company's mission and values. During the interview, express how your strategic vision aligns with their goals. This shows that you're not just looking for a job, but that you're genuinely interested in contributing to their success.

✨Prepare for Scenario Questions

Expect questions that assess your problem-solving skills and strategic thinking. Prepare for scenarios related to field sales challenges, such as managing underperforming teams or entering new markets. Use the STAR method (Situation, Task, Action, Result) to structure your responses.

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