At a Glance
- Tasks: Lead marketing strategies and campaigns for Guy Carpenter across the UK and EMEA.
- Company: Join Marsh McLennan, a global leader in risk and strategy with over 90,000 colleagues worldwide.
- Benefits: Enjoy hybrid work flexibility, professional development opportunities, and a vibrant, inclusive culture.
- Why this job: Make an impact while collaborating with talented colleagues in a dynamic environment.
- Qualifications: Significant marketing experience in complex environments, preferably in insurance or financial services.
- Other info: Embrace diversity and inclusion in a supportive workplace committed to your well-being.
The predicted salary is between 43200 - 72000 ยฃ per year.
We are seeking a talented individual to join our Marketing and Communications team at Marsh McLennan. This role will be based in London. This is a hybrid role that has a requirement of working at least three days a week in the office.
The Marketing Manager leads and supports marketing communications needs for Guy Carpenter across the UK and EMEA. It supports and reports into our Global Marketing and Communications Leader for Guy Carpenter and is responsible for creating strategies, collateral materials for campaigns, and establishing and tracking KPIs. This role will be working across the Guy Carpenter business and marketing team to ensure an integrated approach to creating and launching campaigns.
We will count on you to:
- Oversee the development and execution of commercially-focused marketing strategies.
- Be responsible for supporting the business to create/update value proposition and product and solutions collateral (all the marketing materials).
- Work with GC Subject Matter Experts and global content team to create thought leadership strategy aligned to the specific needs of regional/local clients, including messaging and assets for email marketing.
- Collaborate across marketing team to create activation plans for content and products based on theme, target audience, etc.
- Partner with sales to ensure strategic business alignment with Go-to Market strategy, sales materials, Request for Proposal language, etc.
- Coordinate and work closely with Marsh McLennan marketing and communications professionals.
What you need to have:
- Significant marketing and communications experience working in a large, complex, and matrixed environment, within the insurance or financial services sector, working with a wide variety of stakeholders to develop and execute Marketing and Communications strategies, campaigns, and tactics.
- Experience of delivering impactful campaigns in rapidly changing, highly-regulated, technologically dynamic environments.
- Excellent written, verbal and visual communication skills on both technical and non-technical matters.
- Proven ability to serve as a trusted and influential advisor and counselor to Senior executives, and to cultivate meaningful relationships with senior leaders and individuals of influence.
- Hands-on experience with marketing and communications technologies, including marketing automation software, social media, intranets and content management systems.
- Ability to understand, tailor and communicate complex business, legal and technical issues for various audiences.
- Proven ability to build a team without reporting lines through coaching, credibility, leadership.
- Understanding of marketing automation, data and analytics and customer journey-mapping.
- Strong knowledge and utilization of digital products such as Salesforce suite of products (Marketing Cloud), AEM and social media channels.
What makes you stand out?
- Supervisory experience
Why join our team:
We help you be your best through professional development opportunities, interesting work and supportive leaders. We foster a vibrant and inclusive culture where you can work with talented colleagues to create new solutions and have impact for colleagues, clients and communities. Our scale enables us to provide a range of career opportunities, as well as benefits and rewards to enhance your well-being.
Marsh McLennan (NYSE: MMC) is a global leader in risk, strategy and people, advising clients in 130 countries across four businesses: Marsh, Guy Carpenter, Mercer and Oliver Wyman. With annual revenue of $24 billion and more than 90,000 colleagues, Marsh McLennan helps build the confidence to thrive through the power of perspective.
Marsh McLennan is committed to embracing a diverse, inclusive and flexible work environment. We aim to attract and retain the best people and embrace diversity of age background, civil partnership status, disability, ethnic origin, family duties, gender orientation or expression, gender reassignment, marital status, nationality, parental status, personal or social status, political affiliation, race, religion and beliefs, sex/gender, sexual orientation or expression, skin color, or any other characteristic protected by applicable law. We are an equal opportunities employer.
We are committed to providing reasonable adjustments in accordance with applicable law to any candidate with a disability to allow them to fully participate in the recruitment process. If you have a disability that may require reasonable adjustments, please contact us at reasonableaccommodations@mmc.com.
Marsh McLennan is committed to hybrid work, which includes the flexibility of working remotely and the collaboration, connections and professional development benefits of working together in the office. All Marsh McLennan colleagues are expected to be in their local office or working onsite with clients at least three days per week. Office-based teams will identify at least one โanchor dayโ per week on which their full team will be together in person.
Regional Marketing Manager, UK and EMEA, Guy Carpenter employer: International Catalyst Services, LLC
Contact Detail:
International Catalyst Services, LLC Recruiting Team
StudySmarter Expert Advice ๐คซ
We think this is how you could land Regional Marketing Manager, UK and EMEA, Guy Carpenter
โจTip Number 1
Familiarise yourself with the latest trends in marketing and communications within the insurance and financial services sectors. This will not only help you understand the industry better but also allow you to speak knowledgeably about relevant strategies during interviews.
โจTip Number 2
Network with professionals in the marketing field, especially those who work in or have experience with Guy Carpenter or Marsh McLennan. Engaging with them on platforms like LinkedIn can provide insights into the company culture and expectations for the role.
โจTip Number 3
Prepare to discuss specific examples of impactful marketing campaigns you've led or contributed to, particularly in complex environments. Highlight your ability to adapt strategies based on changing regulations and technologies, as this is crucial for the role.
โจTip Number 4
Showcase your understanding of marketing automation tools and data analytics during conversations. Being able to articulate how you've used these technologies to enhance customer journeys will set you apart from other candidates.
We think you need these skills to ace Regional Marketing Manager, UK and EMEA, Guy Carpenter
Some tips for your application ๐ซก
Tailor Your CV: Make sure your CV highlights relevant marketing and communications experience, especially within the insurance or financial services sector. Use specific examples of campaigns you've led or contributed to that demonstrate your ability to create impactful strategies.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Discuss how your skills align with the job requirements, particularly your experience in developing marketing strategies and collaborating with various stakeholders.
Showcase Your Communication Skills: Since excellent communication skills are crucial for this role, consider including a brief section in your application that showcases your ability to convey complex ideas clearly. You might include a short example of a successful project where your communication made a difference.
Highlight Relevant Technologies: Mention any hands-on experience you have with marketing automation software, social media, or content management systems. This will demonstrate your technical proficiency and understanding of the tools necessary for the role.
How to prepare for a job interview at International Catalyst Services, LLC
โจUnderstand the Company and Role
Before your interview, make sure to research Marsh McLennan and Guy Carpenter thoroughly. Understand their values, mission, and the specifics of the Regional Marketing Manager role. This will help you tailor your answers and show genuine interest.
โจPrepare for Scenario-Based Questions
Given the nature of the role, be ready to discuss past experiences where you've developed and executed marketing strategies. Prepare specific examples that highlight your ability to work in complex environments and deliver impactful campaigns.
โจShowcase Your Communication Skills
As communication is key in this role, practice articulating your thoughts clearly and concisely. Be prepared to demonstrate your written and verbal communication skills, perhaps by discussing a piece of collateral you've created or a campaign you've led.
โจHighlight Your Collaborative Experience
This position requires working closely with various teams, including sales and subject matter experts. Share examples of how you've successfully collaborated with different stakeholders to achieve common goals, showcasing your ability to build relationships and influence others.