Senior Content and Audience Creator – Football Prizes – REF 1234
£40,000 to £50,000 commensurable with exp
Working Type
On Site
Work Hours
37.5
Responsibilities
Football
Qualifications
Ind std
Skills
Clever use of content ideology and direction
Contact number
01132990570
Additional Benefits
Chance to become manager level - football industry
Region
West Yorkshire
Our client is Football Prizes ( www.footballprizes.co.uk ) and they are looking to appoint a Senior Content & Audience Creator to help build the content engine behind a fast growing prize competitions business, with the opportunity to progress into leading the function.
Football Prizes runs prize competitions for football supporters, giving them the chance to win football prizes, sports memorabilia and merchandise. Football comes first but the prizes span the wider sports market. It is a profitable and fast growing business with a large and loyal football following, built on strong product instinct, speed and real football knowledge. Football supporters love what it does and they keep coming back.
Content is central to how the business grows. At present it is produced reactively rather than planned. Campaign execution varies and there is very little established video capability. This role exists to change that.
The role
This is a genuine build. You will take day to day ownership of the content mix and weekly calendar, balancing promotional content with content that earns attention.
You will take a supported lead on flagship campaigns such as Coventry Headliners, Mega Cash, European Nights and Anfield, helping to develop the narratives, content plans, briefs and production schedules behind them. You will establish a short form video capability across TikTok, Instagram Reels, Facebook and YouTube Shorts. You will also help build the campaign operating system in ClickUp that holds the templates, calendars, briefs and review processes together.
This is initially a senior hands on content role rather than a management position. You will have the capability and ambition to take on greater ownership as the function develops, with a clear opportunity to move into a lead role.
What you will do
- Own the daily content. Plan and produce the content mix and weekly calendar, balancing promotional content against content that earns attention.
- Take a supported lead on major campaigns. Help shape the creative direction, narratives, briefs, shoot planning and live activity.
- Build the video capability. Establish repeatable short form formats, test them and scale what works.
- Build the system. Develop the campaign operating system, content calendar and asset library, while building a trusted freelance network.
- Measure and improve. Review performance each week, using insight rather than opinion to guide decisions.
What you will bring
- Proven hands on content and campaign experience in a sports, digital or consumer environment.
- Strong creative instincts and storytelling ability, with exceptional organisation and project management.
- The practical ability to run shoots and manage freelancers, alongside the discipline to build systems.
- A clear understanding of audience behaviour and what drives social media performance, ideally with a feel for a football audience.
- Commercial awareness and the confidence to work closely with senior colleagues in a fast moving business.
- The capability and ambition to develop from a senior creator into the lead for the content function.
You are likely to come from sports media, digital publishing, fast growing ecommerce, consumer brands, gaming or betting media, a creator led business or a content agency.
Reward and benefits
- A competitive salary depending on experience, with a discretionary bonus to be agreed.
- Genuine ownership of the day to day content function from the outset.
- A clear opportunity to progress into a lead role as the content function grows.
- Visible impact and a real say in the next chapter of the company’s growth.
Location
Leeds based and office based, with the possibility of some hybrid working.
Football Prizes is an equal opportunities employer.
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Senior Content and Audience Creator - Football Prizes - REF 1234 in Leeds employer: Interface Recruitment
Our client offers an exciting opportunity for a Content and Audience Creator in Leeds, where you will have genuine ownership of the content function from day one. With a focus on creativity and innovation, you'll enjoy a dynamic work culture that values your input and allows for visible impact on the company's growth. The role provides ample opportunities for professional development, alongside a competitive benefits package including a discretionary bonus, making it an excellent employer for those passionate about football and content creation.
