At a Glance
- Tasks: Lead exciting marketing campaigns that drive bookings and brand love.
- Company: Join IHG Hotels & Resorts, a dynamic leader in the hospitality industry.
- Benefits: Competitive salary, career growth, and a vibrant work culture.
- Other info: Thriving environment with opportunities to shape the future of campaigns.
- Why this job: Make a global impact with your creativity and leadership in marketing.
- Qualifications: Proven marketing experience and team leadership skills required.
The predicted salary is between 60000 - 75000 £ per year.
We’re looking for a Senior Manager, Campaign Marketing, to lead IHG Europe Portfolio & B2B commercial marketing campaigns, based within our Marketing Shared Services team in our Windsor HQ. Marketing campaigns at IHG don’t sit still. From Summer getaways to Cyber offers, our activity turns brand love into bookings across our portfolio. This is a senior role in our Campaign Marketing team supporting the development of a small team, reporting to our Director, Campaign Marketing.
You’ll own commercial campaign activity from end to end, across both B2C portfolio campaigns and B2B marketing, in partnership with the Commercial team. It’s a role for someone who has already led a small team, enjoys a full brief, and knows how to keep a lot of moving parts on track.
What you’ll do:
- You’ll shape and deliver our seasonal tactical campaign calendar, from Spring and Summer through to Autumn, Cyber and Winter.
- Working closely with the Commercial team, you’ll translate what the business needs into clear campaign strategy, write the briefs, and set the direction.
- From there, you’ll bring it to life through our in-house delivery teams across Paid Media, Owned Media and Creative Services, with some support from external partners.
- You’ll manage timelines that often move, negotiate competing priorities, and keep stakeholders aligned, including the moments that call for a bit of challenge and holding your ground.
- As the point of contact for commercial campaign requests coming into the team, you’ll be the person who decides what comes in and how it gets delivered.
- You’ll also lead and support a small team, helping them do their best work while you keep an eye on the wider picture.
What you’ll bring:
- You’ll bring significant marketing experience, ideally including leading campaigns in a complex organisation where you’ve had to balance many stakeholders and priorities at once.
- Travel or hospitality is a bonus, but we’re just as interested in strong transferable experience from agency, retail or elsewhere.
- We’re looking for someone confident working independently, with real ownership of their area and the judgement to lead without close direction.
- You’ll be a natural communicator and stakeholder manager, comfortable working to process, and energised rather than overwhelmed by a high volume of work and shifting timelines.
If you’re ready to put your stamp on campaigns that reach audiences around the world, we’d love to hear from you.
Closing date for applications 1st July 2026.
Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.
Senior Manager, Portfolio & B2B Campaigns in Windsor employer: InterContinental Hotels Group
At IHG Hotels & Resorts, we pride ourselves on being an exceptional employer, offering a dynamic work environment in our Windsor HQ that fosters creativity and collaboration. Our commitment to employee growth is evident through tailored development opportunities and a supportive culture that encourages innovation in campaign marketing. Join us to lead impactful B2B and B2C campaigns while enjoying the unique advantages of working in the heart of the UK's hospitality industry.
Contact Details:
InterContinental Hotels Group Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Senior Manager, Portfolio & B2B Campaigns in Windsor
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for InterContinental Hotels Group and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like InterContinental Hotels Group are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with InterContinental Hotels Group on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at InterContinental Hotels Group. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Senior Manager, Portfolio & B2B Campaigns in Windsor
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit InterContinental Hotels Group. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of InterContinental Hotels Group:Show us that you’ve done your homework! In your application, briefly mention what you admire about InterContinental Hotels Group’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at InterContinental Hotels Group
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at InterContinental Hotels Group will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At InterContinental Hotels Group, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
