At a Glance
- Tasks: Champion brand initiatives and enhance guest experiences across Europe.
- Company: Join IHG Hotels & Resorts, a leader in the hospitality industry.
- Benefits: Enjoy travel perks, recharge days, and volunteering opportunities.
- Other info: Hybrid role with excellent team collaboration and growth potential.
- Why this job: Make a real impact on well-known brands while growing your career.
- Qualifications: Experience in marketing or operations, strong analytical and project management skills.
The predicted salary is between 29700 - 36300 £ per year.
Whether you’re starting out or stepping up, you’ll find support, purpose and the chance to grow through every challenge at IHG Hotels & Resorts. We’re seeking a Brand Executive, Mainstream Brands to join our team in Windsor, UK. This is a hybrid role that requires you to be in the Windsor office 3 days per week. This is a 12 month fixed term contract.
We have an exciting opportunity within the Essentials & Suites Brands Europe team, which manages brands including Holiday Inn, Holiday Inn Express, Garner, Staybridge Suites and Candlewood Suites. Reporting to the Manager Essentials & Suites Europe, the role supports the execution of global, regional, and local initiatives aimed at enhancing brand reputation and performance. While the primary focus is on Europe, the role will also contribute to initiatives across the broader EMEAA region as required.
What you’ll do:
- Brand Management
- Act as the go-to brand champion in Europe to support new and existing hotels and other key functions like Hotel Lifecycle, Development, Operations, Marketing Shared Services, Commercial, Procurement and Guest Experience Shared Services.
- Provide local insights to wider Essentials & Suites Brands team and raise market needs to direct manager.
- Support budget management and payment processes.
- Act as a brand guardian and key point of contact for hotel colleagues and cross functional stakeholders.
- Brand Performance
- Support planning and development of initiatives that drive brand reputation and performance.
- Brand standards management, including waivers/alternative arrangements.
- Guest Experience
- Support development of guest experience initiatives, predominantly in Europe but also across EMEAA if required.
- Responsible for development of toolkits, hotel communications and engagement activities.
- Growth & Quality
- Support development pitches with content curation, PIPs and opening of new hotels.
What we need from you:
- Experience in marketing, strategy or operations, ideally within the travel & hospitality industry.
- Previous experience in a multi-national environment is desired.
- Strong analytical skills with the ability to interpret data and trends.
- Excellent organisational and budget management skills.
- Strong project management abilities, ensuring efficient execution of marketing initiatives.
- Experience working with agencies or external suppliers is desired.
- Strong interpersonal skills, with the ability to build relationships and collaborate effectively.
- Strong Microsoft Office skills, including PowerPoint, Excel and Word.
- Strong understanding and application of AI tools.
- Excellent oral and written communication skills.
- Collaborative, with a strong team-focused approach.
What we offer:
We provide a wide range of benefits designed to help you live your best work life. Including: Travel benefits that include discounted room rates and food & beverage, Recharge Days, Volunteering Days.
Brand Executive, Mainstream Brands - 12 months FTC in Windsor employer: InterContinental Hotels Group
At the Manchester Deansgate Hotel, we pride ourselves on being an exceptional employer, offering a vibrant work culture that values teamwork and continuous improvement. With competitive salaries, extensive training opportunities, and a commitment to employee wellbeing, our team members enjoy a supportive environment where they can thrive and grow in their careers. Located in the heart of Manchester, our hotel not only provides a stunning backdrop for work but also fosters a sense of community and inclusivity, making it a truly rewarding place to build your future.
Contact Details:
InterContinental Hotels Group Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Brand Executive, Mainstream Brands - 12 months FTC in Windsor
✨Dive into Local Events
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Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
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Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
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We think you need these skills to ace Brand Executive, Mainstream Brands - 12 months FTC in Windsor
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at InterContinental Hotels Group from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at InterContinental Hotels Group specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at InterContinental Hotels Group
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at InterContinental Hotels Group, your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show InterContinental Hotels Group you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure InterContinental Hotels Group that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for InterContinental Hotels Group, so think on your feet and don't hesitate to showcase your creativity!
