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For Companies At a Glance
- Tasks: Drive growth by converting leads into opportunities and supporting marketing campaigns.
- Company: Join a leading tech solutions partner with a focus on people and innovation.
- Benefits: Enjoy 33 days holiday, annual pay reviews, and a vibrant social calendar.
- Other info: Be part of a company recognised for its commitment to sustainability and employee development.
- Why this job: Make a real impact in a dynamic role that shapes customer experiences.
- Qualifications: 2+ years in B2B sales, strong communication skills, and CRM proficiency.
The predicted salary is between 40000 - 50000 £ per year.
About The Role
Drive our growth. Shape customer opportunity. We’re looking for a Senior BDR to fuel our pipeline, convert insight into opportunity, and play a key part in supporting our Account Management and Marketing teams. You’ll be the voice behind our campaigns, the curiosity in every customer conversation, and the driving force behind high-quality Sales Qualified Leads (SQLs). From turning MQLs into meaningful conversations to uncovering upsell and cross-sell potential, you’ll help us connect the right customers with the right solutions all while capturing the intelligence that powers smarter selling. This is an exciting opportunity to step up, make an impact, and help shape a high‑performing lead generation function.
Key Responsibilities as a Senior Business Development Representative
- Lead Generation & Prospecting
- Proactively prospect Marketing-driven campaigns into a defined group of SME/Enterprise customers.
- Convert MQLs into SQLs through multi-touchpoint engagement including calls, emails, and social outreach.
- Uncover upsell and cross-sell opportunities, capturing detailed business intelligence and customer sentiment.
- Follow agreed Rules of Engagement, ensuring account manager alignment and use of approved communication channels.
- Customer Intelligence & CRM Excellence
- Enrich customer data through discovery conversations capturing renewal risks, concerns, competitive activity, and key lifecycle milestones.
- Maintain immaculate CRM hygiene, ensuring forecasting and pipeline data is accurate and up to date.
- Sales & Marketing Collaboration
- Support Marketing-led events, ensuring maximum attendance and structured follow-up activity.
- Work closely with Account Management, Customer Support and Marketing to ensure seamless customer experience.
- Use social media proactively to promote campaigns, share relevant content, and identify engagement opportunities.
- Coaching & Leadership Support
- Assist the Lead Generation Manager with training, call reviews, shadowing sessions and coaching junior BDRs.
- Support the management of active campaigns, team briefings and performance analytics when required.
Experience & Knowledge
- Minimum 2 years’ experience in a B2B sales environment, ideally in a Technology or MSP context.
- Experience in Account Management or Customer Success is highly desirable.
- Proven success in building strong customer relationships and delivering effective discovery conversations.
- Strong communication skills.
- Skilled in CRM usage, pipeline management, and data accuracy.
- Understanding of sales methodologies, processes, or training experience is advantageous.
- Degree-level qualification preferred but not essential.
Skills & Competencies
- Adaptability & Organisation
- Plans time effectively and follows procedures.
- Meets deadlines and stays focused.
- Financial & Commercial Awareness
- Understands commercial principles and ensures data accuracy.
- Effective Communication
- Communicates logically, professionally, and persuasively.
- Actively listens and shares ideas clearly.
- Supports junior team development through coaching and feedback.
What We Offer
- 33 days holiday (inclusive of bank holidays), with entitlement increasing by one day for each full calendar year employed, up to a maximum of five days.
- Annual pay reviews.
- Holiday buy scheme.
- All-company bonus scheme.
- Death in service cover.
- Employee assistance programme.
- Company pension.
- Active social calendar.
- A strong focus on developing our people.
About Us
Intercity Technology provides reliable and secure technologies in communications, cloud, and managed services, with a big difference – Intercity is a technology solutions partner that isn’t all about tech. It’s about a great bunch of people combining their passion, expertise, and dedication to deliver extraordinary results for businesses. Our vision is to be the best technology partner to work for and with – we are really proud of our achievements so far:
- Customer Net Promoter Score of +92
- Gold Award Investors in People Accreditation
- Employer of the Year 2025 - British Business Excellence Award
- Gold Eco Vadis rating - Among the Top 3% of Companies for Sustainability Performance
We select candidates with the right skills, experience, and values to join us and selection is based on a fair and equal process. We’re proud to be committed to equal opportunities and welcome all applications. As a specialist in secure technology solutions, all successful candidates will be subject to pre-employment checks, so we can ensure compliance with our ISO27001 (Information Security) and Cyber Essentials Plus certifications. We are committed to using any personal information you may give us in a secure and proper manner, for more information please see our privacy policy on our website.
Senior Business Development Representative in England employer: Intercity Technology
Contact Detail:
Intercity Technology Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Business Development Representative in England
✨Tip Number 1
Get to know the company inside out! Research Intercity Technology's values, recent projects, and their approach to customer relationships. This will help you tailor your conversations and show that you're genuinely interested in being part of the team.
✨Tip Number 2
Network like a pro! Use LinkedIn to connect with current employees and engage with their content. This not only helps you learn more about the company culture but also puts you on their radar before you even apply.
✨Tip Number 3
Practice your pitch! Prepare a concise and compelling introduction about yourself that highlights your experience in B2B sales and how it aligns with the Senior BDR role. Confidence is key when making those first impressions!
✨Tip Number 4
Don’t forget to follow up! After any interaction, whether it's a networking chat or an interview, send a thank-you note. It shows your appreciation and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace Senior Business Development Representative in England
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior BDR role. Highlight your experience in B2B sales and any relevant achievements that align with our goals at StudySmarter. We want to see how you can drive growth and shape customer opportunities!
Showcase Your Communication Skills: Since effective communication is key in this role, use your application to demonstrate your ability to convey ideas clearly and persuasively. Whether it’s through your writing style or the examples you choose, let us see your strong communication skills shine!
Highlight Your CRM Experience: We value CRM excellence, so be sure to mention your experience with CRM systems and how you've maintained data accuracy in past roles. This will show us that you understand the importance of customer intelligence and pipeline management.
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Intercity Technology
✨Know Your Numbers
As a Senior Business Development Representative, you'll need to demonstrate your understanding of key metrics. Brush up on your sales figures, conversion rates, and any relevant KPIs from your previous roles. Being able to discuss these confidently will show that you’re results-driven and ready to fuel the pipeline.
✨Master the Art of Conversation
Since you'll be turning MQLs into SQLs, practice your discovery conversation skills. Prepare questions that uncover customer needs and pain points. Role-play with a friend or colleague to refine your approach and ensure you can engage customers effectively during the interview.
✨Showcase Your CRM Savvy
Familiarise yourself with common CRM tools and be ready to discuss how you've used them in past roles. Highlight your experience in maintaining data accuracy and managing pipelines. This will demonstrate your organisational skills and attention to detail, which are crucial for this position.
✨Collaborate and Communicate
Emphasise your ability to work with cross-functional teams. Prepare examples of how you've collaborated with marketing or account management in the past. Effective communication is key, so be ready to share how you’ve supported team initiatives and contributed to a seamless customer experience.