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- Tasks: Drive growth by converting leads into opportunities and supporting marketing campaigns.
- Company: Join a leading tech solutions partner with a focus on people and innovation.
- Benefits: Enjoy 33 days holiday, annual pay reviews, and a vibrant social calendar.
- Why this job: Make a real impact in a dynamic role that shapes customer experiences.
- Qualifications: 2+ years in B2B sales, strong communication skills, and CRM proficiency.
- Other info: Be part of a company recognised for its commitment to sustainability and employee development.
The predicted salary is between 36000 - 60000 £ per year.
Drive our growth. Shape customer opportunity. Were looking for a Senior BDR to fuel our pipeline, convert insight into opportunity, and play a key part in supporting our Account Management and Marketing teams. Youll be the voice behind our campaigns, the curiosity in every customer conversation, and the driving force behind high-quality Sales Qualified Leads (SQLs). From turning MQLs into meaningful conversations to uncovering upsell and cross-sell potential, youll help us connect the right customers with the right solutions all while capturing the intelligence that powers smarter selling. This is an exciting opportunity to step up, make an impact, and help shape a high-performing lead generation function.
Key Responsibilities as a Senior Business Development Representative:
- Lead Generation & Prospecting: Proactively prospect Marketing-driven campaigns into a defined group of SME/Enterprise customers. Convert MQLs into SQLs through multi-touchpoint engagement including calls, emails, and social outreach. Uncover upsell and cross-sell opportunities, capturing detailed business intelligence and customer sentiment. Follow agreed Rules of Engagement, ensuring account manager alignment and use of approved communication channels.
- Customer Intelligence & CRM Excellence: Enrich customer data through discovery conversations capturing renewal risks, concerns, competitive activity, and key lifecycle milestones. Maintain immaculate CRM hygiene, ensuring forecasting and pipeline data is accurate and up to date.
- Sales & Marketing Collaboration: Support Marketing-led events, ensuring maximum attendance and structured follow-up activity. Work closely with Account Management, Customer Support and Marketing to ensure seamless customer experience. Use social media proactively to promote campaigns, share relevant content, and identify engagement opportunities.
- Coaching & Leadership Support: Assist the Lead Generation Manager with training, call reviews, shadowing sessions and coaching junior BDRs. Support the management of active campaigns, team briefings and performance analytics when required.
Experience & Knowledge:
- Minimum 2 years experience in a B2B sales environment, ideally in a Technology or MSP context.
- Experience in Account Management or Customer Success is highly desirable.
- Proven success in building strong customer relationships and delivering effective discovery conversations.
- Strong communication skills.
- Skilled in CRM usage, pipeline management, and data accuracy.
- Understanding of sales methodologies, processes, or training experience is advantageous.
- Degree-level qualification preferred but not essential.
Skills & Competencies:
- Adaptability & Organisation: Plans time effectively and follows procedures. Meets deadlines and stays focused.
- Financial & Commercial Awareness: Understands commercial principles and ensures data accuracy.
- Effective Communication: Communicates logically, professionally, and persuasively. Actively listens and shares ideas clearly. Supports junior team development through coaching and feedback.
What We Offer:
- 33 days holiday (inclusive of bank holidays), with entitlement increasing by one day for each full calendar year employed, up to a maximum of five days.
- Annual pay reviews.
- Holiday buy scheme.
- All-company bonus scheme.
- Death in service cover.
- Employee assistance programme.
- Company pension.
- Active social calendar.
- A strong focus on developing our people.
Intercity Technology provides reliable and secure technologies in communications, cloud, and managed services, with a big difference. Intercity is a technology solutions partner that isn't all about tech. Its about a great bunch of people combining their passion, expertise, and dedication to deliver extraordinary results for businesses. Our vision is to be the best technology partner to work for and with. We are really proud of our achievements so far: Customer Net Promoter Score of +92, Gold Award Investors in People Accreditation, Employer of the Year 2025 - British Business Excellence Award, Gold Eco Vadis rating - Among the Top 3% of Companies for Sustainability Performance.
We select candidates with the right skills, experience, and values to join us and selection is based on a fair and equal process. Were proud to be committed to equal opportunities and welcome all applications. As a specialist in secure technology solutions, all successful candidates will be subject to pre-employment checks, so we can ensure compliance with our ISO27001 (Information Security) and Cyber Essentials Plus certifications. We are committed to using any personal information you may give us in a secure and proper manner, for more information please see our privacy policy on our website.
Senior Business Development Representative in Birmingham employer: Intercity Technology Limited
Contact Detail:
Intercity Technology Limited Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Business Development Representative in Birmingham
✨Tip Number 1
Get your networking game on! Connect with people in the industry through LinkedIn or local events. You never know who might have a lead on that Senior BDR role you’re after.
✨Tip Number 2
Be proactive! Don’t just wait for job postings to pop up. Reach out to companies you admire, like us at StudySmarter, and express your interest. A little initiative can go a long way!
✨Tip Number 3
Prepare for those interviews! Research common questions for BDR roles and practice your responses. Show off your communication skills and how you can drive growth for the company.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can keep you top of mind. Plus, it shows you’re genuinely interested in the position and ready to make an impact.
We think you need these skills to ace Senior Business Development Representative in Birmingham
Some tips for your application 🫡
Show Your Passion: When you're writing your application, let your enthusiasm for the role shine through! We want to see how excited you are about driving growth and shaping customer opportunities. A little personality goes a long way!
Tailor Your Experience: Make sure to highlight your relevant experience in B2B sales and any specific achievements that align with the responsibilities of a Senior BDR. We love seeing how you've turned MQLs into SQLs or uncovered upsell opportunities in your past roles.
Be Clear and Concise: Keep your application straightforward and to the point. We appreciate clarity, so make sure your communication is professional yet engaging. Avoid jargon unless it’s relevant to the role – we want to understand your story easily!
Apply Through Our Website: Don’t forget to submit your application through our website! It’s the best way for us to receive your details and ensures you’re considered for the role. Plus, it gives you a chance to explore more about what we do at StudySmarter!
How to prepare for a job interview at Intercity Technology Limited
✨Know Your Numbers
As a Senior Business Development Representative, you'll need to demonstrate your understanding of key metrics. Brush up on your sales figures, conversion rates, and any relevant KPIs from your previous roles. Being able to discuss these confidently will show that you’re results-driven and ready to fuel the pipeline.
✨Master the Art of Conversation
You’ll be the voice behind campaigns, so practice your communication skills. Prepare for common questions about how you convert MQLs into SQLs and think of examples where you've successfully engaged customers. Role-playing with a friend can help you refine your approach and boost your confidence.
✨Research the Company and Its Solutions
Familiarise yourself with the company’s products and services, especially those related to technology solutions. Understand their target market and recent campaigns. This knowledge will allow you to tailor your responses and show genuine interest in how you can contribute to their success.
✨Showcase Your Team Spirit
Collaboration is key in this role, so be prepared to discuss how you’ve worked with marketing and account management teams in the past. Highlight any experiences where you supported junior team members or contributed to team success. This will demonstrate that you’re not just a lone wolf but a team player who values collective achievement.
