At a Glance
- Tasks: Engage clients, drive lead generation campaigns, and provide strategic guidance.
- Company: Intentsify empowers B2B marketing with cutting-edge buyer intelligence tools.
- Benefits: Enjoy a fast-paced start-up vibe with opportunities for growth and learning.
- Why this job: Be a trusted advisor while making a real impact in client success.
- Qualifications: Data-driven mindset with strong communication skills; B2B marketing experience is a plus.
- Other info: Join a diverse team committed to inclusivity and equal opportunity.
The predicted salary is between 36000 - 60000 £ per year.
Intentsify arms B2B marketing and sales organizations with the buyer intelligence and activation tools required to develop and execute sophisticated revenue-generation strategies. Layering, cross-verifying, and synthesizing numerous data sets, Intentsify’s Intelligence Activation Platform enables revenue-focused teams to accurately identify which accounts to target, understand how best to engage them, and then quickly act on these insights.
Intentsify is looking for a data driven Client Engagement Manager that enjoys a fast-paced start-up environment in a rapidly growing space. As a Client Engagement Manager, you will be responsible for building relationships, and driving business outcomes for your clients. The ideal candidate is comfortable having strategic B2B marketing and sales conversations with customers and acting as a trusted advisor in their expanded use of Intentsify’s data, software, and lead generation services.
Responsibilities
- Drive adoption of Intentsify’s data, software, and services at customer accounts.
- Manage, and provide strategic guidance for, your customer’s lead generation campaigns.
- Communicate campaign progress, updates and success to clients through regular updates and meeting recaps.
- Respond to client issues in a timely manner on all issues.
- Support the Account Manager to be the main point of contact for all operational questions, escalations and issues.
- Assist clients with topic, keyword, and content development.
- Interpret data in standard situations and use data to develop insights.
- Use best practices to develop best in class intent models.
- Use best practices during campaign set ups to ensure that campaign goals are met before a campaign goes live, including proper management of the client’s TAL.
- Provide guidance on campaign assets and lead gen best practices.
- Suggest campaign optimization tactics to deliver on your customer’s goals.
- Leverage data and insights from Intentsify’s dashboards to provide consultative guidance for customers on campaign planning and lead nurture.
- Produce End of Campaign report, that really highlight the success of the campaign and also the value of Intentsify’s intent.
- Use scalable processes around customer outreach, user groups, product announcements, etc.
- Educate and evangelize the power of Intentsify’s intent data across the B2B sales and marketing landscape within our customer base – and the extended buying center.
- Work with the sales and customer teams to create a roadmap and ensure the achievement of joint business goals.
- Help sales identify and manage upsell and activation opportunities.
- Create and deliver regular business reviews for each customer to demonstrate the value they are receiving from Intentsify.
- Collaborate with our Display team to help our clients leverage our digital advertising solutions.
- Bring insights back from your customers to help shape Intentsify’s products and processes.
- Proactively track customer satisfaction and metrics.
- Drive advocacy and online customer reviews.
- Help sales prepare for, and secure, annual subscription renewals.
- Bring a positive, collaborative, team-oriented attitude to the office and your customers.
Intentsify is focused on promoting an inclusive environment and is proud to be an equal opportunity employer. We celebrate the different viewpoints and experiences our diverse group of team members bring to Intentsify. Intentsify does not discriminate on the basis of race, religion, color, sex, gender identity, sexual orientation, age, physical or mental disability, national origin, veteran status, or any other status protected under federal, state, or local law.
Client Engagement Manager employer: Intentsify
Contact Detail:
Intentsify Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Client Engagement Manager
✨Tip Number 1
Familiarise yourself with B2B marketing and sales strategies. Understanding the nuances of these conversations will help you engage effectively with potential clients and demonstrate your expertise during interviews.
✨Tip Number 2
Showcase your data interpretation skills. Be prepared to discuss how you've used data to drive business outcomes in previous roles, as this is a key aspect of the Client Engagement Manager position.
✨Tip Number 3
Network within the B2B marketing community. Attend relevant events or webinars to connect with industry professionals, which can provide insights and potentially lead to referrals for the role.
✨Tip Number 4
Prepare to discuss campaign management experiences. Be ready to share specific examples of how you've successfully managed lead generation campaigns and optimised them for better results.
We think you need these skills to ace Client Engagement Manager
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of a Client Engagement Manager at Intentsify. Tailor your application to highlight relevant experiences that demonstrate your ability to drive client engagement and manage lead generation campaigns.
Highlight Relevant Experience: In your CV and cover letter, emphasise your experience in B2B marketing and sales, particularly any roles where you've acted as a trusted advisor or managed client relationships. Use specific examples to illustrate how you've successfully driven business outcomes for clients.
Showcase Data-Driven Skills: Since the role requires a data-driven approach, be sure to mention any experience you have with data analysis, campaign optimisation, or using insights to inform strategy. Highlight tools or platforms you’ve used that are relevant to Intentsify’s offerings.
Craft a Compelling Cover Letter: Your cover letter should not only express your enthusiasm for the role but also explain why you are a great fit for Intentsify. Discuss your understanding of their services and how you can contribute to their mission of enhancing B2B marketing and sales strategies.
How to prepare for a job interview at Intentsify
✨Understand the Company and Its Products
Before your interview, take the time to research Intentsify and its Intelligence Activation Platform. Familiarise yourself with their services and how they help B2B marketing and sales organisations. This knowledge will allow you to speak confidently about how you can contribute to their goals.
✨Prepare for Strategic Conversations
As a Client Engagement Manager, you'll need to engage in strategic discussions with clients. Prepare by thinking of examples from your past experiences where you've successfully managed client relationships or led campaigns. Be ready to discuss how you can apply these skills at Intentsify.
✨Showcase Your Data-Driven Approach
Since the role is data-driven, be prepared to discuss how you've used data to inform decisions in previous roles. Bring specific examples of how you've interpreted data to develop insights or optimise campaigns, as this will demonstrate your ability to leverage Intentsify’s tools effectively.
✨Emphasise Collaboration and Teamwork
Intentsify values a positive, collaborative attitude. During your interview, highlight your experience working in teams and how you’ve contributed to a supportive work environment. Discuss how you can work with both sales and customer teams to achieve joint business goals.