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- Tasks: Drive growth through innovative marketing strategies and AI-driven experiments.
- Company: Join a leading AI company transforming customer understanding and decision-making.
- Benefits: Enjoy flexible working, competitive salary, and comprehensive health benefits.
- Other info: Collaborative culture with opportunities for personal development and career advancement.
- Why this job: Make a real impact in a high-energy role at the intersection of marketing and engineering.
- Qualifications: Strong coding skills and a passion for user behaviour and growth metrics.
The predicted salary is between 60000 - 80000 ÂŁ per year.
About Intent HQ
Intent HQ redefines customer understanding for the agentic era, enabling enterprises to influence customer decisions at the moments that determine growth, loyalty, and competitive advantage. As the Human-to-AI Context Company, we offer groundbreaking AI technology that creates the missing context of human behaviour and individuality, transforming data into confident decisions that reflect how people actually act in the real world. We enable brands to Act With Intent.
Trusted by global enterprises, Intent HQ manages 325M+ profiles and processes 250B events daily. We won AI Business of the Year (National AI Awards 2025), Analytics Company of the Year (British Data Awards 2025), and winner of Best AI Ethics & Diversity Strategy (AI World Series Awards 2025), recognising Intent HQ’s AI innovation, analytics excellence, and ethical leadership. Intent HQ is a proven partner for leaders seeking measurable growth, faster decision velocity, and responsible AI‑driven advantage.
Exciting Work Environment:
- Work on cutting‑edge technology at the intersection of AI and data analytics.
Growth Opportunities:
- Advance your career in a fast‑paced, innovative industry.
Hybrid working:
- Based in our London office 2‑3 days per week, and the rest of the week remote based on your location.
High Impact role:
- This is a high‑impact role where engineering meets marketing. You’ll have the autonomy to test ideas quickly, leverage AI to move faster than traditional teams, and directly influence the company’s growth trajectory.
About the Role
We’re looking for a marketing‑focused Growth Engineer to drive measurable business impact across acquisition, activation, and revenue. This role is built for engineers who think like marketers, or marketers who think like engineers — people who care deeply about user behaviour, conversion, and growth metrics, and who use technology (especially AI) to move those numbers.
You’ll operate at the intersection of marketing, engineering, product, and data — owning growth initiatives end‑to‑end. From ideation to experimentation to implementation, your work will directly influence how users discover, engage with, and derive value from our product, whilst guided by the overall marketing and business strategy.
We’re especially interested in AI‑native builders — people who instinctively use AI tools to move faster, test more ideas, and unlock new growth opportunities.
What You’ll Do
- Develop and execute growth strategies focused on user acquisition, conversion, and enterprise pipeline growth.
- Build and optimise marketing surfaces (landing pages, signup flows, pricing pages, onboarding journeys).
- Run rapid experimentation cycles (A/B tests, funnel optimisations, messaging tests).
- Use AI tools to generate ideas, build experiments, and accelerate execution.
- Analyse user behaviour and campaign performance to identify growth opportunities.
- Improve conversion rates and time‑to‑value across the user journey.
- Engage marketing cross‑functionally whilst delivering as an individual contributor.
What We’re Looking For
Core Traits
- Marketing‑minded engineer/engineer‑minded marketer – you think in funnels, conversion rates, and user journeys, you deliver in code, workflows and APIs.
- AI‑native – you actively use AI tools (e.g., for coding, analysis, content, experimentation) to 10x your output.
- Entrepreneurial – proactive, scrappy, and focused on outcomes over process.
- Experimental – comfortable launching imperfect ideas and iterating based on real‑world results.
- Data‑driven – you rely on data to guide decisions and measure success.
- Curious – constantly exploring new tools, channels, and growth tactics.
Skills & Experience
Engineering
- Strong coding skills with the ability to ship quickly across the stack.
- Experience building and iterating on web experiences (e.g., landing pages, funnels).
- Comfortable integrating APIs, automation tools, and AI workflows.
Marketing & Growth
- Strong understanding of growth loops, funnels, and user acquisition strategies.
- Experience with SEO, CRO (conversion rate optimisation), and lifecycle marketing.
- Ability to connect technical work directly to marketing outcomes.
- Experience applying this in B2B mid and enterprise markets.
Data & Analytics
- Experience designing and analysing experiments.
- Strong understanding of metrics like CAC, activation rate, retention, and LTV.
- Ability to derive insights from user and marketing data.
Product & UX
- Good instincts for user experience, messaging, and conversion design.
- Ability to independently make product and design trade‑offs.
What Success Looks Like
- Significant improvements in conversion rates, acquisition, and revenue metrics.
- Set‑up and introduction of new growth activation, not taking over existing activations.
- High velocity of experiments and learnings.
- Creative use of AI to unlock new growth channels or efficiencies.
- Tangible impact on how users discover and adopt the products.
Diversity & Inclusion
Intent HQ is an equal opportunities employer with an ethos of commitment to promoting and practicing diversity, equality and inclusion at work. At IHQ, different perspectives, ideas and experiences are valued and respected, with fair and equal opportunities provided for all. Our diversity and inclusion efforts have been recognised with us winning two consecutive Women in Tech UK Awards, under the Best Tech Employer (51‑149 Employees) category & being shortlisted for the Best Employer for Parental Support award - an achievement we are very proud of.
Our Culture
Working for Intent HQ, you have the opportunity to work with cutting edge technology in an environment where you are encouraged to think and act outside traditional methods. We are a growing business with a flat structure meaning everyone is visible and able to make an impact, not just in their own role, but across the business on a daily basis. We promote a collaborative, innovative and sociable culture, oriented towards performance and competitive advantage. Our DNA is made up of flexibility to all staff with a family friendly approach and focus on personal development. We have high expectations and pride ourselves on our cultural standards.
Benefits
- Private Medical Insurance (subject to eligibility)
- Income Protection with Employee Assistance Programme (EAP)
- Life Assurance
- Higher than statutory maternity & paternity benefits
- Pension scheme
- Flexible working
- 26 days holiday (increasing with service)
- Tech pack
- Training opportunities
- Wellbeing programme
- Oliva mental health platform & counselling
- Cycle to Work scheme
- Free access to onsite gym (including towel‑serviced changing rooms and showers)
- Free breakfast daily & healthy weekly lunch (when in office)
Marketing Growth Engineer in London employer: Intent HQ
Contact Detail:
Intent HQ Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Growth Engineer in London
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly to hiring managers.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your projects and achievements. This is especially important for a role like Marketing Growth Engineer where you can showcase your coding skills and marketing strategies. Make it easy for potential employers to see what you can do!
✨Tip Number 3
Prepare for interviews by practising common questions and scenarios related to growth engineering and marketing. Think about how you can demonstrate your understanding of user behaviour and conversion metrics. We want to see how you think and how you can apply your skills in real-world situations.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in being part of our innovative team at Intent HQ. Let’s make some magic happen together!
We think you need these skills to ace Marketing Growth Engineer in London
Some tips for your application 🫡
Show Your Passion: Let us see your enthusiasm for the role! In your application, share why you're excited about the intersection of marketing and engineering. We love candidates who can express their passion for AI and growth strategies.
Tailor Your Application: Make sure to customise your CV and cover letter to highlight relevant experiences that align with our job description. We want to see how your skills in coding, marketing, and data analytics can drive growth at Intent HQ.
Be Data-Driven: Since we’re all about metrics, include specific examples of how you've used data to inform your decisions in past roles. Show us how you’ve improved conversion rates or user engagement through your analytical skills.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Intent HQ!
How to prepare for a job interview at Intent HQ
✨Know Your Growth Metrics
Before the interview, brush up on key growth metrics like CAC, activation rate, and LTV. Be ready to discuss how you've used these metrics in past roles to drive user acquisition and conversion. This shows you understand the business side of marketing and can connect technical work to tangible outcomes.
✨Showcase Your AI Savvy
Since this role is all about leveraging AI for growth, come prepared with examples of how you've used AI tools in your previous projects. Whether it's for coding, analysis, or experimentation, demonstrating your AI-native mindset will set you apart from other candidates.
✨Prepare for Rapid Experimentation Questions
Expect questions about your experience with A/B testing and rapid experimentation cycles. Have specific examples ready where you launched imperfect ideas, learned from them, and iterated based on real-world results. This will highlight your experimental mindset and ability to adapt quickly.
✨Understand User Behaviour
Familiarise yourself with user journey mapping and conversion funnels. Be ready to discuss how you've analysed user behaviour in the past to identify growth opportunities. This will show that you not only think like a marketer but also act like an engineer, making data-driven decisions to improve user experiences.