Senior Product Marketing Manager | B2B Payments | Hybrid London | CM9901

b Overview /b p In this role you will shape the vertical GTM for travel and lending within a payments platform, translating a technically rich product into compelling value for finance and operations leaders. You’ll define differentiated positioning, build a scalable vertical model, and partner with product and sales to accelerate pipeline in mid-market and enterprise segments. You will own vertical campaigns and enablement, driving category authority and cross-functional collaboration. This is a high-ownership role with significant scope to shape product marketing in a growing, profitable fintech environment. /p b Pay / Benefits /b ul li Bonus /li li Options /li li Hybrid London-based role /li li Career growth in a growing fintech /li li Profitability and scale of the business /li /ul b Responsibilities /b ul li Define differentiated vertical positioning for travel and lending based on customer insight and competitive context /li li Translate the platform into messaging for finance, operations and commercial buyers with consistent narrative across verticals /li li Develop a scalable entry and expansion model for industry verticals /li li Partner with product on roadmap prioritisation and market delivery /li li Create enablement assets for deals (pitches, decks, one-pagers, demos, battlecards, win stories) /li li Improve pipeline quality, win rates and deal velocity through close work with sales /li li Build vertical intelligence ( Personas, journeys, regulatory context, competition) and synthesize insights to inform product, marketing and sales decisions /li li Own launch plans for vertical propositions and product updates across web, events, press and demand gen /li li Collaborate with brand, content and demand generation to drive vertical storytelling and category authority /li /ul b Key requirements /b ul li Six+ years in product marketing or product strategy in B2B SaaS, fintech or payments /li li Experience marketing to mid-market and enterprise buyers /li li Strong storytelling and craft for complex products /li li Commercial orientation with focus on pipeline and revenue /li li Technical fluency to engage with product/engineering and translate tech into buyer value /li li Ability to influence cross-functionally and lead without authority /li li High standards for messaging, visual presentation and data-driven decision making /li li Proven comfort with AI workflows and hands-on delivery /li /ul ul li Strategic thinking /li li Storytelling and communication /li li Influence and collaboration /li li B2B SaaS marketing /li li Fintech/payments domain knowledge /li li Product marketing strategy /li /ul