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- Tasks: Lead and execute a high-profile Kickstarter marketing campaign for a D2C brand.
- Company: Join a dynamic team focused on innovative consumer products.
- Benefits: Enjoy remote work flexibility with occasional office days in Bristol.
- Why this job: Make a real impact by driving funding success for exciting projects.
- Qualifications: Must have experience in crowdfunding campaigns, preferably with consumer products.
- Other info: This is a three-month contract role, outside IR35 regulations.
The predicted salary is between 36000 - 60000 £ per year.
We’re searching for a Crowdfunding Marketing Manager / Kickstarter Marketing Consultant / Senior Marketing Manager to review a Kickstarter marketing strategy for a high profile D2C consumer brand, and then execute the campaign to deliver the required funding target.
This is a three-month contract initially and is OUTSIDE IR35. The role would be mostly remote (UK), with occasional time in the office (Bristol), depending on location.
Candidates for the Crowdfunding Marketing Manager / Kickstarter Marketing Consultant / Senior Marketing Manager role will:
- Review Kickstarter Crowd Funding objectives and likelihood of success.
- Develop the campaign strategy, including messaging, channels, creatives etc to target and engage investment contributors.
- Execute and optimise the Kickstarter campaign, delivering targeted outcomes.
Candidates for the Crowdfunding Marketing Manager / Kickstarter Marketing Consultant / Senior Marketing Manager role must have:
- Previous experience developing and executing a crowdfunding campaign, ideally for a consumer product or service.
- Any experience of Kickstarter is an advantage.
Senior Marketing Manager employer: Intelligent People
Contact Detail:
Intelligent People Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager
✨Tip Number 1
Familiarize yourself with successful Kickstarter campaigns in the consumer product space. Analyze their strategies, messaging, and engagement tactics to understand what resonates with backers.
✨Tip Number 2
Network with professionals who have experience in crowdfunding. Join relevant online communities or attend local meetups to gain insights and tips that could help you stand out in your application.
✨Tip Number 3
Prepare to discuss specific metrics and outcomes from your previous crowdfunding campaigns. Be ready to showcase how your strategies led to successful funding and engagement.
✨Tip Number 4
Stay updated on the latest trends in crowdfunding and consumer marketing. Being knowledgeable about current best practices will demonstrate your commitment and expertise during discussions.
We think you need these skills to ace Senior Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights your previous experience with crowdfunding campaigns, especially any work related to consumer products or services. Use specific metrics to showcase your success in past roles.
Craft a Compelling Cover Letter: In your cover letter, explain why you are the perfect fit for the Senior Marketing Manager role. Discuss your understanding of Kickstarter and how you plan to develop and execute a successful campaign for the brand.
Showcase Relevant Skills: Emphasize skills that are crucial for this role, such as strategic planning, messaging development, and campaign optimization. Provide examples of how you've successfully engaged investment contributors in the past.
Highlight Remote Work Experience: Since the role is mostly remote, mention any previous remote work experience you have. Discuss how you effectively manage projects and communicate with teams in a remote setting.
How to prepare for a job interview at Intelligent People
✨Showcase Your Crowdfunding Experience
Be prepared to discuss your previous crowdfunding campaigns in detail. Highlight specific strategies you implemented, the challenges you faced, and how you overcame them. This will demonstrate your expertise and ability to deliver results.
✨Understand the Brand and Market
Research the D2C consumer brand you'll be working with. Understand their target audience, market positioning, and previous marketing efforts. This knowledge will help you tailor your campaign strategy effectively during the interview.
✨Prepare for Strategy Development Questions
Expect questions about how you would develop a Kickstarter campaign strategy. Be ready to discuss your approach to messaging, channel selection, and creative development. Use examples from your past experiences to illustrate your thought process.
✨Demonstrate Analytical Skills
Since executing and optimizing the campaign is crucial, be prepared to talk about how you measure success. Discuss the metrics you track and how you use data to inform your decisions. This will show that you can adapt and improve the campaign as it progresses.
