At a Glance
- Tasks: Lead exciting marketing campaigns and drive business growth in a dynamic data intelligence company.
- Company: Market-leading data intelligence business with a focus on innovation.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional development.
- Other info: Join a collaborative team and enjoy excellent career advancement opportunities.
- Why this job: Make a real impact in a fast-paced environment while honing your marketing skills.
- Qualifications: Experience in B2B growth marketing and familiarity with CRM tools.
The predicted salary is between 45000 - 50000 £ per year.
We have an exciting opportunity for a hands-on Growth Marketing Manager / Demand Generation Manager to drive business growth in a market leading data intelligence business. The business provides high-value sector insight and data to corporate, financial and 3rd sector organisations.
Location: Hybrid, London (2 days in office)
The Growth Marketing Manager / Demand Generation Manager will play a key role in delivering targeted marketing campaigns, sales enablement initiatives and account-based marketing programmes across regulated and commercial sectors.
The Growth Marketing Manager / Demand Generation Manager will:
- Lead targeted demand generation and account-based marketing (ABM) campaigns
- Create personalised outreach plans and customer journeys
- Use HubSpot and campaign insights to measure performance and deliver commercial growth
The Growth Marketing Manager / Demand Generation Manager must have:
- Experience in B2B growth marketing within a technology, SaaS or data led environment
- Hands on experience delivering lead generation, account-based marketing (ABM) and sales enablement campaigns
- A commercial, hands-on and proactive approach
- Experience using CRM and marketing automation platforms
- Experience marketing into regulated industries e.g., financial services, insurance or government is beneficial but not essential
Growth Marketing Manager employer: Intelligent People
As a leading player in the consumer product manufacturing sector, this large multi-national company offers an exceptional work environment that fosters growth and innovation. Employees benefit from a hybrid working model, allowing for flexibility while being part of a dynamic team in Aylesbury. With a strong emphasis on professional development and a culture that values collaboration and creativity, this is an ideal place for those looking to make a meaningful impact in eCommerce.
StudySmarter Expert Advice🤫
We think this is how you could land Growth Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Intelligent People and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Intelligent People are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Intelligent People on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Intelligent People. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Growth Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Intelligent People. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Intelligent People:Show us that you’ve done your homework! In your application, briefly mention what you admire about Intelligent People’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Intelligent People
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Intelligent People will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Intelligent People, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
