At a Glance
- Tasks: Lead and optimise PPC campaigns across UK and Europe for innovative tech products.
- Company: Integral Memory PLC, a fast-growing tech company with a strong international presence.
- Benefits: Flexible freelance role with opportunities for growth and impact in a dynamic environment.
- Other info: Join a creative team driving innovation in technology and lighting solutions.
- Why this job: Shape PPC strategy during rapid growth and work with cutting-edge technology.
- Qualifications: 3+ years in PPC management, strong analytical skills, and experience in European markets.
The predicted salary is between 30000 - 40000 £ per year.
The PPC Specialist takes on an instrumental role within our growing team, helping plan strategy, research opportunities and lead on the execution of Integral's E-Commerce PPC campaigns across the UK and European markets. You will work closely with the Head of E-Commerce, the e-commerce team and Product Managers to drive product awareness and sales performance whilst maintaining a strong focus on ROAS.
The role will focus on European Amazon campaigns for our LED product portfolio supporting product launches, working with our DSP partner and to bolster sales performance in strategic priority markets across the UK and Europe. There is scope that the role may widen to support our Memory business and other campaign activations across search, social and other marketplaces. We have bold targets and plans to deliver in 2026. This is a great opportunity to take ownership and shape our PPC strategy during a period of rapid growth.
KEY RESPONSIBILITIES- Help develop strategy for and lead execution of UK, Europe and USA Amazon PPC activity (Sponsored Products, Sponsored Brands and Sponsored Display), Paid Search, Paid Social, other marketplaces and digital activations.
- Set up, monitor and optimise PPC campaigns (Amazon, other marketplaces, Search, Social).
- Support our DSP partner with the aligned execution of our full funnel advertising strategy.
- Daily control of ACOS and spend across multiple accounts.
- Run post-campaign analysis and reporting on campaign effectiveness / performance.
- Build AMC insights and audiences to support new-to-brand and retargeting campaigns.
- Liaise with different internal departments to maximise campaign return on investment.
- Implement Amazon Advertising strategies including new product launches, brand building and test and learn activities.
- Run campaign audits and review data to identify any new growth opportunities.
- Present reports to different stakeholders within the business.
- Keep up to date with the latest PPC "best in class" strategies, products, updates and changes, including Amazon and other marketplace/ digital advertising.
- Minimum 3 years of experience managing and activating Pay Per Click/Amazon Sponsored Products / Paid Search campaigns.
- Experience of European markets (France, Spain, Germany) ideally with case studies to demonstrate depth of campaigns.
- Strong knowledge of using tools such as Semrush, Pacvue, Helium 10, Keepa, AMC / DSP.
- Strong knowledge and understanding of advertising in marketplaces.
- Strong analytical skills to fully optimise campaigns and ensure maximum return on investment (ROI).
- Excellent communication skills.
- Confident and comfortable producing and presenting reports to stakeholders (of various levels of seniority) within the business.
- Strong commercial mind set and acumen.
- Ability to research, identify and propose new opportunities to drive growth.
- High levels of attention to detail.
- Possess energy and drive with the willingness to take on responsibility.
- Interest, knowledge or experience working within the technology or computer hardware sectors would be a plus.
PPC Specialist (Freelance) in London employer: Integral Memory PLC
Integral Memory PLC is an exceptional employer, offering a dynamic work environment where creativity and innovation thrive. As a PPC Specialist, you will have the opportunity to shape impactful campaigns across the UK and European markets while collaborating with a passionate team dedicated to driving growth. With a strong focus on employee development and a culture that values bold ideas, Integral Memory provides a unique platform for professional advancement in the fast-paced technology sector.
StudySmarter Expert Advice🤫
We think this is how you could land PPC Specialist (Freelance) in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect on LinkedIn. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your PPC campaigns, results, and any cool projects you've worked on. This will give potential employers a taste of what you can bring to the table.
✨Tip Number 3
Prepare for interviews by researching the company and its PPC strategies. Be ready to discuss how you can help them achieve their goals, especially in the European markets. Tailor your answers to show you're the perfect fit!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace PPC Specialist (Freelance) in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the PPC Specialist role. Highlight your experience with Amazon campaigns and any relevant tools you've used. We want to see how your skills align with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Share your passion for PPC and how you can contribute to our growth. Be sure to mention any specific achievements in previous roles that demonstrate your expertise.
Showcase Your Analytical Skills:Since this role requires strong analytical skills, include examples of how you've optimised campaigns in the past. We love numbers, so don't shy away from sharing your successes in improving ROI!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Integral Memory PLC
✨Know Your PPC Stuff
Make sure you brush up on your PPC knowledge, especially around Amazon campaigns. Be ready to discuss specific strategies you've used in the past and how they drove results. Having case studies or examples from your experience in European markets will really help you stand out.
✨Show Off Your Analytical Skills
Since this role requires strong analytical skills, be prepared to talk about how you've optimised campaigns in the past. Bring examples of how you've monitored ACOS and spend, and how your insights led to improved ROI. Numbers speak volumes, so have some metrics handy!
✨Communicate Like a Pro
You'll need to present reports to various stakeholders, so practice explaining complex data in simple terms. Think about how you can convey your ideas clearly and confidently. Maybe even prepare a mock presentation to get comfortable with your delivery.
✨Stay Updated on Trends
The digital advertising landscape is always changing, so show that you're on top of the latest PPC trends and tools. Mention any recent updates or strategies you've learned about, especially those related to Amazon and other marketplaces. This shows your passion for the field and your commitment to continuous learning.
