At a Glance
- Tasks: Lead a 6-month CRM transformation programme and drive user adoption.
- Company: Integral Memory PLC, a dynamic tech company with a creative culture.
- Benefits: Collaborative environment, hands-on experience, and growth opportunities.
- Other info: Join a long-standing company specialising in competitive gaming and advanced tech.
- Why this job: Make a real impact on marketing and sales processes with innovative technology.
- Qualifications: Experience in CRM projects and strong communication skills required.
The predicted salary is between 36000 - 60000 £ per year.
Location: Head Office – 4 days per week on site.
Reporting to: Head of Data and Business Transformation.
The key focus will be leading a 6‑month transformation programme across our Marketing and Sales CRM (SugarCRM). You will own the end‑to‑end process: requirements gathering, CRM selection, briefing documents, liaison with technical teams, training, rollout and adoption.
Responsibilities
- CRM Strategy & Requirements – guide the business on the most effective set‑up for marketing and sales processes.
- Lead detailed requirements gathering with UK and EU sales, marketing and operational teams.
- Map existing processes, pain points and improvement opportunities across the customer lifecycle.
- Deliver clear briefing and solutions documentation and ensure new functionality is easy to use.
- Deliver training and technical documentation and drive widespread adoption of the Sales and Marketing CRM.
- Evaluate shortlisted Marketing CRM solutions and provide expert guidance on selection.
- Own the full delivery plan for the Marketing CRM implementation – vendor selection to go‑live.
- Oversee development, testing, training and rollout of new functionality in SugarCRM.
- Create functional specifications, user stories and documentation for technical partners.
- Coordinate with internal and external technical teams across ERP and CRM.
- Lead stakeholder engagement across all sales and marketing teams.
- Develop and execute communication plans to support rollout and adoption.
- Design and deliver training (sessions & videos) for all users.
- Monitor adoption and usage, taking action to ensure long‑term success.
- Ensure data is correctly displayed on CRM from ERP and that calculated fields work as expected.
- Conduct UAT to confirm correct delivery from technical partners.
Qualifications
- Proven experience delivering end‑to‑end CRM projects in B2B, non‑subscription, product‑focused businesses.
- Hands‑on experience with Marketing and/or Sales CRM platforms – ideally HubSpot, SugarCRM or similar mid‑enterprise CRMs.
- Background in requirements gathering, process mapping, stakeholder interviews and translating business needs into clear functional specs.
- Demonstrable change‑management experience – able to influence, engage and train teams with varied technical abilities.
- Proven project management skills – plan, prioritise and keep multiple workstreams on track.
- Excellent communication and facilitation skills – comfortable working with senior stakeholders and frontline teams.
- Strong understanding of CRM integrations, data flows and middleware/automation tools (e.g., Workato).
- Detail‑oriented, focused on quality, documentation and measurable outcomes.
- Confident creating user journeys, process documentation and training materials.
Company
Integral Memory PLC is a long‑standing technology company with offices in London and across Europe. The Division specializes in high‑end competitive gaming, advanced memory drives and innovative lighting solutions. We offer a dynamic, collaborative environment where technology and creativity meet.
EEO Statement
Integral Memory PLC is an equal opportunity employer. All qualified applicants will receive equal consideration for employment regardless of race, colour, religion, sex, national origin, disability, veteran status or any other protected characteristic.
CRM Consultant (6 month FTC) employer: Integral Memory Plc
Integral Memory PLC is an exceptional employer, offering a vibrant and collaborative work culture that fosters innovation and creativity in the technology sector. With a focus on employee growth, we provide comprehensive training and development opportunities, ensuring that our team members thrive in their roles while contributing to exciting projects in high-end gaming and advanced memory solutions. Located in London, our head office promotes a dynamic environment where your contributions directly impact our success, making it a rewarding place to work.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Consultant (6 month FTC)
✨Tip Number 1
Get to know the company inside out! Research Integral Memory PLC, their products, and their culture. This will help you tailor your conversations and show that you're genuinely interested in being part of their team.
✨Tip Number 2
Network like a pro! Connect with current employees on LinkedIn or attend industry events. Building relationships can give you insider info and might even lead to a referral, which is always a bonus!
✨Tip Number 3
Prepare for the interview by practising common CRM-related questions. Think about your past experiences and how they relate to the role. We want you to showcase your skills in requirements gathering and project management!
✨Tip Number 4
Don’t forget to follow up after your interview! A quick thank-you email can leave a lasting impression and shows your enthusiasm for the position. Plus, it keeps you on their radar as they make their decision.
We think you need these skills to ace CRM Consultant (6 month FTC)
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of CRM Consultant. Highlight your experience with CRM platforms like SugarCRM and any relevant project management skills. We want to see how your background aligns with our needs!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this 6-month transformation programme. Share specific examples of your past successes in CRM projects and how you can drive adoption and training.
Show Off Your Communication Skills:Since this role involves liaising with various teams, make sure to showcase your excellent communication skills in your application. We love candidates who can engage with both technical teams and frontline staff effortlessly!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Integral Memory Plc
✨Know Your CRM Inside Out
Make sure you’re well-versed in SugarCRM and any other relevant platforms like HubSpot. Familiarise yourself with their features, strengths, and weaknesses so you can discuss how they align with the company's needs during the interview.
✨Prepare for Requirements Gathering
Brush up on your skills in requirements gathering and process mapping. Be ready to share examples of how you've successfully led similar projects in the past, focusing on how you identified pain points and improvement opportunities.
✨Showcase Your Change Management Skills
Highlight your experience in change management by preparing anecdotes that demonstrate how you've influenced and trained teams with varying technical abilities. This will show that you can effectively drive adoption of new systems.
✨Engage with Stakeholders
Think about how you would engage with different stakeholders across sales and marketing teams. Prepare to discuss your communication strategies and how you’ve successfully managed stakeholder expectations in previous roles.
