At a Glance
- Tasks: Lead a 6-month CRM transformation programme, from requirements gathering to training and rollout.
- Company: Join Integral Memory PLC, a fast-growing tech company with over 30 years of innovation.
- Benefits: Competitive salary, hands-on experience, and the chance to work with cutting-edge technology.
- Why this job: Make a real impact by designing CRM solutions that enhance business performance.
- Qualifications: Experience in delivering CRM projects and strong communication skills are essential.
- Other info: Dynamic work environment with opportunities for professional growth and development.
The predicted salary is between 36000 - 60000 Β£ per year.
The key focus will be leading a 6-month transformation programme across both our Marketing and Sales CRM (SugarCRM). This role will own the end-to-end process β from requirements gathering and CRM selection for Marketing, through to creation of briefing docs, liaising with technical teams, training, rollout and adoption. You will work closely with the Head of Business Transformation, Sales teams, Marketing teams, and technical teams to deeply understand how the business operates, and how this relates to the CRM. You will play a key role in designing CRM solutions that genuinely solve pain points, support teams, and drive business performance.
Main Job Responsibilities:
- CRM Strategy & Requirements
- Understand β at a deep level β how our business works.
- Use your experience and knowledge, paired with an understanding of our business, to guide the business on the most effective set up for our marketing and sales processes within CRM.
- Lead detailed requirements gathering by working closely with our UK and EU sales, marketing, and operational teams.
- Map existing processes, pain points, and improvement opportunities across the customer lifecycle.
- Deliver clear briefing and solutions documentation β working closely with the technical delivery teams.
- Deliver training and technical documentation ensuring widespread adoption and usage of the Sales CRM functionality, and Marketing CRM.
- Evaluate shortlisted Marketing CRM and provide expert guidance on selection.
- Project Management & Delivery
- Own the full delivery plan for the Marketing CRM implementation β from vendor selection to go-live.
- Oversee the briefing, specification, development, testing, training, and rollout of new functionality in SugarCRM.
- Create clear functional specifications, user stories, and documentation for technical partners and developers.
- Coordinate with internal and external technical teams β across ERP and CRM.
- Change Management & Adoption
- Lead stakeholder engagement across all sales and marketing teams.
- Develop and execute communication plans to support rollout and adoption.
- Design and deliver training for all users.
- Monitor adoption and usage, taking action to ensure long-term success.
- QA
- Ensure that data is correctly being displayed on CRM from our ERP system.
- Conduct UAT (User Acceptance Testing) to ensure correct delivery from our technical partners.
Skills Required:
- Proven experience delivering CRM projects end-to-end in B2B, non-subscription, product-focused businesses.
- Hands-on experience with Marketing and/or Sales CRM platforms β ideally including HubSpot, SugarCRM, or similar mid-enterprise CRMs.
- Background in requirements gathering, process mapping, stakeholder interviews, and translating business needs into clear functional specs.
- Demonstrable change-management experience β able to influence, engage, and train teams with varied technical abilities.
Skills & Competencies:
- Proven project management skills with the ability to plan, prioritise, and keep multiple workstreams on track.
- Excellent communication and facilitation skills, comfortable working with senior stakeholders and frontline teams.
- Ability to challenge assumptions constructively and propose pragmatic solutions.
- Strong understanding of CRM integrations, data flows, and working with middleware/automation tools.
- Detail-oriented with a focus on quality, documentation, and measurable outcomes.
- Confident creating user journeys, process documentation, and training materials.
CRM Consultant (6 month FTC) in City of London employer: Integral Memory Plc
Contact Detail:
Integral Memory Plc Recruiting Team
StudySmarter Expert Advice π€«
We think this is how you could land CRM Consultant (6 month FTC) in City of London
β¨Tip Number 1
Network like a pro! Reach out to your connections in the industry, especially those who work at Integral Memory or similar companies. A friendly chat can sometimes lead to job opportunities that aren't even advertised.
β¨Tip Number 2
Prepare for interviews by understanding the companyβs CRM needs. Dive deep into their current systems and think about how you can add value. Show them youβre not just another candidate; youβre the solution theyβve been looking for!
β¨Tip Number 3
Practice your pitch! Be ready to explain how your past experiences align with the role of CRM Consultant. Highlight your project management skills and change management experience to make a lasting impression.
β¨Tip Number 4
Donβt forget to follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in their minds as they make their decision.
We think you need these skills to ace CRM Consultant (6 month FTC) in City of London
Some tips for your application π«‘
Know Your Stuff: Before you start writing, make sure you really understand the role of a CRM Consultant. Dive into the job description and highlight how your experience aligns with the key responsibilities. We want to see that you get what this role is all about!
Tailor Your Application: Donβt just send a generic CV and cover letter! Tailor your application to reflect the specific skills and experiences mentioned in the job description. Show us how your background in CRM projects and change management makes you the perfect fit for our team.
Be Clear and Concise: When writing your application, keep it clear and to the point. Use bullet points where necessary to make it easy for us to read. We appreciate a well-structured application that highlights your achievements without fluff!
Apply Through Our Website: We encourage you to apply directly through our website. Itβs the best way to ensure your application gets to the right people. Plus, it shows us youβre genuinely interested in joining our team at Integral Memory!
How to prepare for a job interview at Integral Memory Plc
β¨Know Your CRM Inside Out
Before the interview, make sure youβre well-versed in the specifics of SugarCRM and any other relevant platforms. Understand how they function, their strengths, and weaknesses, and be ready to discuss how you can leverage them to solve business pain points.
β¨Understand the Business Landscape
Dive deep into Integral Memory PLCβs operations, especially in sales and marketing. Familiarise yourself with their products and how CRM can enhance their processes. This knowledge will help you demonstrate your ability to align CRM strategies with their business goals.
β¨Prepare for Stakeholder Engagement Scenarios
Think about past experiences where youβve successfully engaged stakeholders. Be ready to share specific examples of how youβve gathered requirements, mapped processes, and led change management initiatives. This will showcase your hands-on experience and communication skills.
β¨Showcase Your Project Management Skills
Be prepared to discuss your project management approach, especially in delivering CRM projects. Highlight your ability to plan, prioritise, and keep multiple workstreams on track. Use examples that illustrate your detail-oriented nature and focus on quality outcomes.