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- Tasks: Lead creative strategy and testing for luxury brands, driving performance through innovative concepts.
- Company: Dynamic performance marketing agency focused on luxury and premium brands.
- Benefits: Competitive salary, excellent benefits, and opportunities for professional growth.
- Why this job: Own your role from day one and make a real impact in the luxury market.
- Qualifications: Experience in creative testing and performance marketing, with strong copywriting skills.
- Other info: Opportunity to grow into leadership within a fast-paced, creative environment.
The predicted salary is between 70000 - 80000 £ per year.
Hybrid, London
£70k-£80k+ (highly negotiable based on experience)
Excellent benefits package
Leading Creative Performance Strategy for luxury and premium brands
Our client is a performance marketing agency working exclusively with luxury and premium brands. They are looking for a Lead Creative Performance Strategist to own creative testing and strategy across their client portfolio. This is a senior, hands-on role for someone who understands that great creative drives performance - and knows how to prove it with data.
You will sit at the intersection of creative, paid media and analytics, translating performance insights into winning creative strategies and building structured testing programmes that scale.
The Role:
- Lead creative strategy and testing across multiple luxury client accounts, working closely with paid media teams, designers and analysts.
- Build and run structured creative testing frameworks (angles, hooks, formats, messaging, iterations).
- Develop diverse creative concepts informed by performance data and testing insights.
- Analyse creative performance across Meta, GA4 and creative analytics platforms.
- Write compelling hooks, scripts, headlines and ad copy that align with both performance goals and luxury brand standards.
- Create detailed creative briefs for production teams.
- Present testing results, insights and recommendations to clients and senior stakeholders.
- Scale accounts through creative optimisation.
What You Will Bring:
- Proven experience running high-volume creative testing in performance marketing, DTC or agency environments.
- Strong track record improving key metrics (ROAS, CPA, conversion rate) through creative.
- Deep understanding of paid social platforms (especially Meta) and how creative impacts performance.
- Experience building creative testing frameworks and methodologies.
- Strong copywriting skills across hooks, scripts and ad variations.
- Comfortable with data—you can translate numbers into clear creative decisions.
- Confident presenting to clients and senior stakeholders.
- Able to work at pace across multiple accounts.
Nice to Have:
- Experience with luxury or premium brands.
- Familiarity with creative performance tools (Motion or similar).
- Awareness of recent platform changes affecting creative strategy.
Why This Role:
This isn’t a junior position - you will have real ownership from day one. No people management initially, but clear scope to grow into leadership as the function evolves. You will work with ambitious premium brands where creative quality genuinely matters, at an agency that values both data rigour and creative excellence.
Interested? Apply now or message for more details.
Lead Performance Creative Strategist - D2C, Creative Testing in Sheffield employer: Intec Select
Contact Detail:
Intec Select Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Lead Performance Creative Strategist - D2C, Creative Testing in Sheffield
✨Tip Number 1
Network like a pro! Reach out to industry contacts, attend events, and engage on social media. The more people you know, the better your chances of landing that dream role.
✨Tip Number 2
Showcase your skills! Create a portfolio that highlights your best work in creative strategy and testing. Use real examples to demonstrate how you've driven performance for previous clients.
✨Tip Number 3
Prepare for interviews by practising your pitch. Be ready to discuss your experience with luxury brands and how you've used data to inform creative decisions. Confidence is key!
✨Tip Number 4
Don't forget to apply through our website! We love seeing candidates who are proactive and genuinely interested in joining our team. It’s your chance to stand out!
We think you need these skills to ace Lead Performance Creative Strategist - D2C, Creative Testing in Sheffield
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Lead Performance Creative Strategist role. Highlight your experience with luxury brands and your success in creative testing, as this will show us you understand what we're looking for.
Show Off Your Data Skills: Since this role is all about blending creativity with data, don’t shy away from showcasing your analytical skills. Include examples of how you've used data to drive creative decisions and improve performance metrics.
Craft Compelling Copy: As a strategist, your ability to write engaging hooks and ad copy is crucial. Use your application to demonstrate your copywriting prowess—make it catchy and aligned with luxury brand standards to grab our attention!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity right away!
How to prepare for a job interview at Intec Select
✨Know Your Creative Metrics
Before the interview, brush up on key performance metrics like ROAS and CPA. Be ready to discuss how you've used these metrics to drive creative decisions in past roles. This shows you understand the importance of data in shaping effective strategies.
✨Showcase Your Creative Testing Frameworks
Prepare to talk about specific creative testing frameworks you've built or utilised. Highlight your approach to structuring tests and how you've iterated based on insights. This will demonstrate your hands-on experience and strategic thinking.
✨Tailor Your Examples to Luxury Brands
If you have experience with luxury or premium brands, make sure to bring that into the conversation. Share examples of how you’ve adapted creative strategies to meet the high standards of these brands, as it aligns perfectly with what the agency is looking for.
✨Practice Your Presentation Skills
Since you'll be presenting insights and recommendations to clients and stakeholders, practice articulating your thoughts clearly and confidently. Use mock presentations to refine your delivery and ensure you can convey complex data in an engaging way.