At a Glance
- Tasks: Design and execute personalised CRM campaigns using Braze across various channels.
- Company: Join a global CRM consultancy working with a leading retail brand.
- Benefits: Competitive pay, flexible work options, and potential for permanent position.
- Other info: Fast-paced environment with opportunities for growth and learning.
- Why this job: Be part of a transformative project that shapes customer communications.
- Qualifications: Experience with Braze, CMS, and strong HTML/CSS skills required.
A global CRM consultancy is partnering with an enterprise retail company to support the execution and optimisation of CRM campaigns within Braze across Email, Push Notifications, SMS and WhatsApp channels. This is a hands-on production role focused on campaign delivery, template management, workflow optimisation and marketing automation operations within a global CRM environment.
The ideal candidate will have strong Content, CMS and AEM (Adobe Experience Manager) skills with recent capabilities in Braze for drag & drop editing with HTML, CSS and JS. One Stage MS team interview to start ASAP.
Key Responsibilities- Build, configure and deploy CRM campaigns within Braze
- Execute personalised customer journeys using segmentation, targeting and automation rules
- Support HTML/Liquid template creation and front-end campaign setup
- Conduct QA checks and validate customer communications across channels
- Manage campaign timelines, content updates and deployment activities
- Create and maintain workflows, playbooks and operational documentation
- Support onboarding and training of internal teams on Braze processes
- Identify opportunities to simplify workflows and improve campaign automation
- Support rollout of global CRM operational processes and best practices
- Experience working with Braze or similar CRM/Marketing Automation platforms is a must have
- Experience with CMS capabilities including Adobe Experience Manager is a must have
- Background within CRM campaign execution, marketing operations or lifecycle marketing
- Understanding of customer journey orchestration and campaign workflows
- Experience with HTML, Liquid or email template configuration desirable
- Strong attention to detail with excellent organisational skills
- Comfortable managing multiple campaigns within a fast-paced global environment
- Strong communication and stakeholder management skills
This is an excellent opportunity to join a globally recognised brand undergoing a large-scale CRM and marketing automation transformation, playing a key role in shaping future Braze operations and customer communications delivery.
Braze CRM Campaign Architect for Personalised Journeys employer: Intec Select Ltd
Join a globally recognised brand in London as a Braze CRM Campaign Architect, where you will be part of a dynamic team driving innovative CRM strategies. With a flexible work environment and opportunities for professional growth, this role offers the chance to make a significant impact on customer engagement through cutting-edge marketing automation. Enjoy a collaborative culture that values creativity and efficiency, while benefiting from a competitive contract structure and the potential for permanent placement.
StudySmarter Expert Advice🤫
We think this is how you could land Braze CRM Campaign Architect for Personalised Journeys
✨Tip Number 1
Get to know the company inside out! Research their CRM strategies and recent campaigns. This will help us tailor our conversation during the interview and show that we’re genuinely interested in how we can contribute.
✨Tip Number 2
Practice makes perfect! Run through common interview questions related to CRM campaign execution and Braze functionalities. We can even role-play with a friend to boost our confidence and refine our answers.
✨Tip Number 3
Showcase our skills! Prepare a portfolio or examples of previous campaigns we've worked on, especially those involving HTML, CSS, and AEM. This will give us a chance to demonstrate our hands-on experience and creativity.
✨Tip Number 4
Don’t forget to follow up! After the interview, send a thank-you email expressing our appreciation for the opportunity. It’s a great way to keep us on their radar and reinforce our enthusiasm for the role.
We think you need these skills to ace Braze CRM Campaign Architect for Personalised Journeys
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Braze CRM Campaign Architect role. Highlight your experience with CRM platforms, especially Braze, and any relevant skills in HTML, CSS, and JS. We want to see how your background aligns with the job description!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific projects where you've executed personalised customer journeys or optimised workflows. Let us know what makes you excited about joining our team!
Showcase Your Technical Skills:Since this role involves hands-on production work, be sure to showcase your technical skills clearly. Include examples of your experience with CMS, AEM, and any campaign management tools you've used. We love seeing practical applications of your skills!
Apply Through Our Website:Don't forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it gives you a chance to explore more about StudySmarter and what we stand for!
How to prepare for a job interview at Intec Select Ltd
✨Know Your Braze Inside Out
Make sure you’re well-versed in Braze’s features and functionalities. Familiarise yourself with how to build and deploy campaigns, as well as the nuances of segmentation and automation rules. This will not only help you answer technical questions but also demonstrate your hands-on experience.
✨Showcase Your CMS Skills
Since experience with Adobe Experience Manager is a must-have, be prepared to discuss your previous work with CMS platforms. Bring examples of how you've used AEM or similar tools to enhance campaign delivery and customer journeys. This will highlight your relevant skills and make you stand out.
✨Prepare for Scenario-Based Questions
Expect questions that assess your problem-solving abilities in real-world scenarios. Think about past experiences where you optimised workflows or improved campaign automation. Be ready to explain your thought process and the impact of your actions on campaign success.
✨Communicate Clearly and Confidently
Strong communication skills are key for this role, so practice articulating your thoughts clearly. Whether discussing technical details or stakeholder management, ensure you convey your ideas confidently. This will show that you can effectively collaborate within a fast-paced environment.
