At a Glance
- Tasks: Drive marketing strategies and campaigns to generate high-quality leads for our sales team.
- Company: Join a dynamic SaaS company focused on health and safety solutions.
- Benefits: Enjoy 25 days annual leave, gym access, and a training budget.
- Other info: Be part of a collaborative team in a fast-paced, evolving business.
- Why this job: Make a real impact in a growing company with global reach.
- Qualifications: Proven marketing experience, especially in SaaS or B2B environments.
The predicted salary is between 36000 - 60000 £ per year.
Intasite is a dynamic Health and Safety Software as a Service (SaaS) company, headquartered in Teesside. We're on the lookout for individuals who share a profound commitment to customer satisfaction and possess a strong drive to deliver products that enhance operational efficiency for health and safety teams worldwide. Our mission is to streamline the site access process for the most secure and safety-critical sites across the globe. This allows us to efficiently manage the safety and security of their personnel, visitors, and contractors as they enter these facilities, thereby reducing risk, ensuring compliance, and ultimately enhancing productivity.
Our cloud-based SaaS solution for inductions and contractor management caters specifically to high-risk industries, proudly serving renowned clients such as Budweiser, Telefonica O2, EDF Renewables, SSE PLC, Sky Studios, CityFibre, and Equinor. With a global user base, our product's profound impact is a result of our extensive experience in the field. We continually strive to build the most exceptional product possible. Our goal is to combine simplicity and industry knowledge to deliver an outstanding safety onboarding experience.
Job Specification
What you’ll be doing
We are seeking a proactive, experienced, and commercially minded Marketing Manager to join our growing team. This is a brand-new role within the business, designed to help drive our next stage of growth. You will be responsible for building and managing the top of the sales funnel, delivering strategic marketing activities that generate high-quality leads for our Business Development team. This includes creating and executing marketing campaigns, identifying opportunities in the market, managing outsourced digital agencies, overseeing content and social channels, and ensuring Intasite's brand continues to stand out in the safety-tech landscape. This role requires someone who is confident, hands-on, and able to hit the ground running with minimal guidance, while also shaping the future of marketing at Intasite.
Key Responsibilities
- Develop and deliver a clear marketing strategy to support business growth and drive qualified inbound leads.
- Plan, execute, and analyse multi-channel campaigns (email, PPC, content, social, events etc.) to fill the top of the sales pipeline.
- Conduct competitor research and market analysis to inform positioning, messaging, and go-to-market strategy.
- Manage and optimise relationships with outsourced digital marketing agencies (PPC, SEO, PR, design etc.).
- Own and grow Intasite's social media presence, ensuring consistent and engaging content aligned with our brand and strategic goals.
- Create compelling content (case studies, website copy, blogs, videos, newsletters, whitepapers) to support brand awareness and lead generation.
- Collaborate closely with Business Development to ensure marketing activities deliver sales-ready leads and support their outreach efforts.
- Monitor, report, and analyse marketing performance, using data to optimise and refine campaigns.
- Oversee website updates, SEO considerations, and user journeys to maximise conversions.
- Support the development and promotion of new product features, services, and company news.
- Ensure brand consistency across all communications, campaigns, and external touchpoints.
Candidate Profile
- Proven experience in a Marketing Manager or Senior Marketing Executive role - ideally within SaaS, technology, or B2B industries. Previous experience or knowledge of safety or high-risk environments would also be desirable.
- A strategic thinker who can also execute hands-on marketing activities independently.
- Demonstrable success in generating inbound leads and managing top-funnel marketing activity.
- Confident in managing external agencies, budgets, and digital marketing workflows.
- Strong understanding of PPC, SEO, social media, and content marketing best practices.
- Excellent written communication skills with the ability to turn complex concepts into clear, compelling content.
- Analytical mindset with experience using tools such as Google Analytics, CRM platforms, and marketing analytics dashboards.
- Self-starter with a proactive approach - able to bring ideas, lead initiatives, and shape a new function without micromanagement.
- Comfortable working in a fast-paced, evolving business.
- Team-player with a positive attitude and collaborative mindset.
Based in the UK. The opportunity to have a direct impact on an exciting product with global reach. Working in a growing dynamic company and developing new opportunities. 25 days annual leave, plus an additional 8 bank holidays, plus Christmas shutdown period. Access to our free on-site gym and cinema room. Access to an annual training and development budget. Complimentary parking and a monthly team lunch.
Marketing Manager employer: Intasite
Intasite is an exceptional employer located in Teesside, offering a vibrant work culture that prioritises employee growth and satisfaction. As a Marketing Manager, you will have the unique opportunity to shape the marketing strategy of a leading Health and Safety SaaS company, while enjoying benefits such as 25 days of annual leave, access to a free on-site gym, and a supportive environment that fosters innovation and collaboration.
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy about reaching out on LinkedIn. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your marketing campaigns, content, and any successful projects. This gives potential employers a taste of what you can bring to the table.
✨Tip Number 3
Be proactive! If you see a company you love, don’t wait for them to post a job. Reach out directly with a tailored message expressing your interest and how you can help them grow. It shows initiative and could land you an interview!
✨Tip Number 4
Apply through our website! We’re always on the lookout for passionate individuals. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, it’s a great way to show your enthusiasm for joining our team!
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in SaaS and B2B marketing, and don’t forget to showcase any hands-on campaigns you've executed that generated leads.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to express your passion for health and safety tech and how your strategic thinking can drive growth at Intasite. Keep it engaging and relevant!
Showcase Your Analytical Skills:Since we love data-driven decisions, mention any tools you’ve used like Google Analytics or CRM platforms. Share specific examples of how you’ve used data to optimise marketing campaigns in the past.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to see your application and ensures you’re considered for this exciting opportunity to shape the future of marketing at Intasite!
How to prepare for a job interview at Intasite
✨Know Your SaaS Inside Out
Before the interview, make sure you understand Intasite's SaaS product and its impact on health and safety. Familiarise yourself with how it streamlines site access and enhances operational efficiency. This knowledge will help you demonstrate your commitment to customer satisfaction and show that you're ready to contribute from day one.
✨Showcase Your Marketing Strategy Skills
Prepare to discuss specific marketing strategies you've implemented in previous roles. Highlight your experience with multi-channel campaigns and how you've generated high-quality leads. Be ready to share examples of how you've used data analytics to optimise marketing performance, as this aligns perfectly with the role's requirements.
✨Demonstrate Your Hands-On Approach
Intasite is looking for someone who can hit the ground running. Share instances where you've taken initiative and executed marketing activities independently. Emphasise your ability to manage external agencies and budgets effectively, showcasing your confidence and proactive mindset.
✨Be a Team Player
Since collaboration with the Business Development team is crucial, prepare to discuss how you've worked closely with sales teams in the past. Highlight your positive attitude and how you’ve contributed to a collaborative environment. This will show that you’re not just a great marketer but also a fantastic team member.
