At a Glance
- Tasks: Lead and execute company operations, driving growth and performance across all departments.
- Company: Alyssa Nobriga International, a leader in coaching education and personal transformation.
- Benefits: Opportunity to shape a global brand and work with a visionary founder.
- Other info: Join a dynamic team focused on innovation and high-impact results.
- Why this job: Be the driving force behind impactful coaching initiatives and transformative growth.
- Qualifications: Proven experience in leadership roles within founder-led coaching or personal development businesses.
The predicted salary is between 100000 - 150000 £ per year.
About Alyssa Nobriga International
Alyssa Nobriga International (ANI) is a globally recognized coaching education and personal transformation company founded by Alyssa Nobriga. At the heart of ANI is the Institute for Coaching Mastery (ICM) — an internationally recognized and accredited 1 year coach certification program designed to develop exceptionally qualified, deeply embodied coaches who lead with both emotional intelligence and practical mastery. ICM combines psychology, coaching methodology, nervous system work, leadership development, and transformational communication into a powerful learning experience that has attracted thousands of students from around the world.
About the Role
We are looking for a world-class CEO/Integrator to take full ownership of this company's operations and execution. In this role, you are not just a manager — you are the person who makes the company run. You translate Alyssa's vision into clear execution plans, hold the leadership team to a high standard, and drive results across every function of the business. This is not a role for someone who needs a playbook or constant direction. It is for a high-agency operator who thinks like a founder, moves with urgency, and treats every bottleneck as a problem to solve today.
What You Will Own
- Company Goals and Execution
- Set and drive company priorities across all departments
- Own the execution calendar and keep initiatives on track
- Remove bottlenecks, make decisions without waiting for direction, and keep the business moving without founder involvement
- Leadership Team
- Directly manage all department heads, including the Executive Director
- Run weekly leadership meetings, set the agenda, and hold every leader accountable to their results
- You are the connective tissue across the leadership team.
- Founder Partnership
- Convert Alyssa's ideas and vision into clear, executable plans
- Filter decisions and communications to and from the Founder to keep her out of daily operations
- You make the visionary's thinking real inside the company
- Revenue and Growth
- Own execution across marketing, sales, and product
- You are 100% accountable for revenue performance and push the company toward its scaling targets
- You understand funnels, launches, and conversion, and you ensure all revenue-driving teams stay aligned and deliver
- Company Performance
- Own company-wide KPIs and scorecards
- Lead quarterly and annual planning
- Ensure every team is focused on the highest-impact work, and make all people decisions across the leadership team, including performance reviews, promotions, and exits
What Is Not Your Job
Detailed financial management, system building, and admin or HR processes are owned by the Executive Director. Your job is to lead the business at the highest level, not to operate at the process level.
Your First 90 Days
- Alyssa is fully removed from daily operations
- The leadership team runs effectively without Founder input
- Clear company priorities are executed consistently across all departments
- 2 to 3 major growth initiatives delivered without Founder involvement
Who You Are
You are a fast-moving, high-agency operator who takes ownership without being asked. You are decisive with incomplete information, comfortable being wrong and correcting fast, and you don’t wait for permission to act. You anticipate problems before they surface and you do not get stuck in analysis.
Non-Negotiable Experience
- Proven multi-year experience as a COO, Integrator, Executive Director, or equivalent inside a founder-led online coaching, certification, or personal development business
- Experience inside a company doing $3M to $15M per year, ideally having led scaling from 7 to multi-7 or 8 figures
- Track record of personally managing department heads, not just individual contributors or teams
- Owned execution across marketing, operations, and product with company-wide accountability for results
- Operated the company day-to-day without founder involvement
- Experience in the exact ecosystem is required: 7-figure launches, personal brand-based business, global contractor team, fast pivots, and AI implementation
Leadership Capability
Manages and develops leaders, not just teams. Holds people accountable to outcomes and replaces underperformers when needed. Runs performance reviews and enforces KPIs across the leadership team. Understands funnels, launches, and revenue impact well enough to push teams toward the right results.
Alyssa Nobriga asks respectfully to only apply through the application form and not email/apply to them directly. Recruiters and Agencies please do not contact Alyssa Nobriga directly.
Chief Executive Officer (CEO) employer: Institute for Coaching Mastery
Alyssa Nobriga International is an exceptional employer that fosters a dynamic and innovative work culture, where leaders are empowered to take ownership and drive impactful results. With a strong focus on personal and professional growth, employees benefit from unique opportunities to develop their skills in a supportive environment that values emotional intelligence and transformational communication. Located in a vibrant community, ANI offers a collaborative atmosphere that encourages creativity and strategic thinking, making it an ideal place for those seeking meaningful and rewarding careers in coaching and personal development.
Contact Details:
Institute for Coaching Mastery Recruitment Team