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- Tasks: Own and develop email campaigns, automation pipelines, and collaborate on new initiatives.
- Company: Join Instantly.ai, a top sales engagement platform loved by over 35,000 teams globally.
- Benefits: Enjoy a dynamic startup culture with opportunities for rapid growth and innovation.
- Why this job: Be at the forefront of AI integration and automation in a fast-paced environment.
- Qualifications: Experience with AI, email outreach, and proficiency in APIs is essential.
- Other info: Ideal for those who thrive in a startup setting and want to make an impact.
The predicted salary is between 36000 - 60000 £ per year.
About Instantly: Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.
What You’ll Do:
- Develop and own client email campaigns, automation pipelines, and GTM workflows
- Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
- Integrate AI models (e.g. OpenAI, Anthropic) for prompting, personalization, and smart automation.
- Automate everything from lead enrichment to deliverability and campaign optimization
- Scale systems reliably to support rapid growth and high-volume usage
- Help set up campaigns and automations for our VIP clients
What We’re Looking For:
- Strong experience with AI, prompting, LLM integration, and automation systems
- Strong experience with email based outbound
- Proficiency in APIs - especially for SaaS/marketing/CRM tools
- Comfortable in a startup environment: own your scope, move quickly, iterate often
- Excited to see what you can do.
Outreach Specialist/Cold Email Expert employer: Instantly.ai
Contact Detail:
Instantly.ai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Outreach Specialist/Cold Email Expert
✨Tip Number 1
Familiarise yourself with the latest trends in AI and automation, especially in relation to email campaigns. Being able to discuss recent advancements or tools you've used can really impress during interviews.
✨Tip Number 2
Showcase your experience with A/B testing and campaign optimisation. Prepare specific examples of how you've successfully implemented these strategies in past roles to demonstrate your hands-on expertise.
✨Tip Number 3
Network with professionals in the sales engagement and marketing automation space. Engaging with industry communities can provide insights and potentially lead to referrals that could help you land the job.
✨Tip Number 4
Be ready to discuss how you would approach integrating AI models into email campaigns. Having a clear strategy or ideas on this topic will show your proactive thinking and alignment with the company's goals.
We think you need these skills to ace Outreach Specialist/Cold Email Expert
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Outreach Specialist position. Understand the key responsibilities and required skills, especially focusing on AI integration, email campaigns, and automation systems.
Tailor Your CV: Customise your CV to highlight relevant experience in AI, email outreach, and automation. Use specific examples that demonstrate your proficiency with APIs and your ability to work in a fast-paced startup environment.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales engagement and your understanding of the company's mission. Mention how your skills align with their needs, particularly in developing email campaigns and collaborating with cross-functional teams.
Showcase Relevant Projects: If you have previous projects or experiences related to email marketing, AI integration, or automation, include them in your application. Highlight any measurable outcomes or successes to demonstrate your impact in past roles.
How to prepare for a job interview at Instantly.ai
✨Showcase Your AI Knowledge
Make sure to highlight your experience with AI models and automation systems during the interview. Be prepared to discuss specific projects where you've integrated AI for email campaigns or lead generation, as this is a key focus for the role.
✨Demonstrate Email Campaign Expertise
Since the position involves developing client email campaigns, come equipped with examples of successful campaigns you've managed. Discuss your approach to A/B testing and how you optimise campaigns based on analytics.
✨Familiarise Yourself with APIs
Understanding APIs is crucial for this role. Brush up on your knowledge of SaaS, marketing, and CRM tools, and be ready to explain how you've used APIs in past roles to enhance email outreach or automate processes.
✨Embrace the Startup Mindset
The company values quick thinking and adaptability. Prepare to share experiences where you've thrived in a fast-paced environment, demonstrating your ability to take ownership and iterate on projects swiftly.
