At a Glance
- Tasks: Create and manage email campaigns, automation pipelines, and collaborate on new initiatives.
- Company: Join Instantly.ai, a top sales engagement platform loved by over 35,000 teams globally.
- Benefits: Enjoy a dynamic startup culture with opportunities for rapid growth and innovation.
- Why this job: Be at the forefront of AI integration and make a real impact in sales engagement.
- Qualifications: Experience with AI, email outreach, and proficiency in APIs is essential.
- Other info: Ideal for those who thrive in fast-paced environments and love to innovate.
The predicted salary is between 28800 - 48000 £ per year.
About Instantly: Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.
What You’ll Do:
- Develop and own client email campaigns, automation pipelines, and GTM workflows
- Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
- Integrate AI models (e.g. OpenAI, Anthropic) for prompting, personalization, and smart automation.
- Automate everything from lead enrichment to deliverability and campaign optimization
- Scale systems reliably to support rapid growth and high-volume usage
- Help set up campaigns and automations for our VIP clients
What We’re Looking For:
- Strong experience with AI, prompting, LLM integration, and automation systems
- Strong experience with email based outbound
- Proficiency in APIs - especially for SaaS/marketing/CRM tools
- Comfortable in a startup environment: own your scope, move quickly, iterate often
- Excited to see what you can do.
Outreach Specialist/Cold Email Expert employer: Instantly.ai
Contact Detail:
Instantly.ai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Outreach Specialist/Cold Email Expert
✨Tip Number 1
Familiarise yourself with the latest trends in AI and automation, especially in relation to email campaigns. Being able to discuss recent advancements or tools you've used can really impress during interviews.
✨Tip Number 2
Showcase your experience with A/B testing and campaign optimisation. Prepare examples of how you've successfully implemented these strategies in past roles, as this will demonstrate your hands-on expertise.
✨Tip Number 3
Network with professionals in the sales engagement and marketing automation space. Engaging with industry peers can provide insights into the role and may even lead to referrals.
✨Tip Number 4
Be ready to discuss specific APIs you've worked with, particularly those related to SaaS and CRM tools. Highlighting your technical skills in this area will show that you're well-prepared for the challenges of the role.
We think you need these skills to ace Outreach Specialist/Cold Email Expert
Some tips for your application 🫡
Understand the Role: Take time to thoroughly read the job description for the Outreach Specialist position at Instantly. Understand the key responsibilities and required skills, especially focusing on AI integration, email campaigns, and automation systems.
Tailor Your CV: Customise your CV to highlight relevant experience in AI, email outreach, and automation. Use specific examples that demonstrate your proficiency with APIs and your ability to work in a fast-paced startup environment.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for sales engagement and your understanding of Instantly's platform. Mention any previous successes in developing email campaigns or automating processes, and express your excitement about contributing to their growth.
Proofread and Edit: Before submitting your application, carefully proofread all documents. Check for spelling and grammatical errors, and ensure that your writing is clear and professional. A polished application reflects your attention to detail.
How to prepare for a job interview at Instantly.ai
✨Showcase Your AI Knowledge
Make sure to highlight your experience with AI models and automation systems during the interview. Be prepared to discuss specific projects where you've integrated AI for email campaigns or lead generation.
✨Demonstrate Email Campaign Expertise
Prepare examples of successful email campaigns you've developed in the past. Discuss the strategies you used for A/B testing and how you optimised deliverability to achieve high engagement rates.
✨Familiarise Yourself with APIs
Since proficiency in APIs is crucial for this role, brush up on your knowledge of SaaS, marketing, and CRM tools. Be ready to explain how you've used APIs to enhance campaign automation or data integration.
✨Embrace the Startup Mindset
Instil confidence in your ability to thrive in a fast-paced startup environment. Share experiences where you've taken ownership of projects, adapted quickly to changes, and iterated on your work based on feedback.