At a Glance
- Tasks: Own and develop email campaigns, automation pipelines, and collaborate on new initiatives.
- Company: Join Instantly.ai, a top sales engagement platform loved by over 35,000 teams globally.
- Benefits: Enjoy a dynamic startup culture with opportunities for rapid growth and innovation.
- Why this job: Be at the forefront of AI integration and automation in a fast-paced environment.
- Qualifications: Experience with AI, email outreach, and proficiency in APIs is essential.
- Other info: Ideal for those who thrive in a startup setting and want to make an impact.
The predicted salary is between 28800 - 48000 £ per year.
About Instantly: Instantly.ai is one of the fastest-growing and most loved sales engagement platforms, trusted by over 35,000 teams worldwide. Our platform combines AI-powered lead generation, seamless campaign automation, inbox deliverability, and real-time analytics to transform how teams find, engage, and close high-value leads.
What You’ll Do:
- Develop and own client email campaigns, automation pipelines, and GTM workflows
- Collaborate deeply with Product, Marketing, and Growth teams to launch new initiatives and A/B experiments
- Integrate AI models (e.g. OpenAI, Anthropic) for prompting, personalization, and smart automation.
- Automate everything from lead enrichment to deliverability and campaign optimization
- Scale systems reliably to support rapid growth and high-volume usage
- Help set up campaigns and automations for our VIP clients
What We’re Looking For:
- Strong experience with AI, prompting, LLM integration, and automation systems
- Strong experience with email based outbound
- Proficiency in APIs - especially for SaaS/marketing/CRM tools
- Comfortable in a startup environment: own your scope, move quickly, iterate often
- Excited to see what you can do.
Outreach Specialist/Cold Email Expert employer: Instantly.ai
Contact Detail:
Instantly.ai Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Outreach Specialist/Cold Email Expert
✨Tip Number 1
Familiarise yourself with the latest trends in AI and automation, especially in relation to email campaigns. Being able to discuss recent advancements or tools during your interview will show your passion and expertise in the field.
✨Tip Number 2
Network with professionals in the sales engagement and marketing automation space. Attend relevant webinars or local meetups to connect with others who might have insights into the role or even know someone at Instantly.
✨Tip Number 3
Prepare to showcase your experience with A/B testing and campaign optimisation. Think of specific examples where you've successfully implemented these strategies and be ready to discuss them in detail.
✨Tip Number 4
Research Instantly.ai thoroughly. Understand their platform, the challenges they face, and how you can contribute to their growth. Tailoring your conversation around their specific needs will make you stand out as a candidate.
We think you need these skills to ace Outreach Specialist/Cold Email Expert
Some tips for your application 🫡
Understand the Role: Before applying, make sure you fully understand the responsibilities of an Outreach Specialist. Familiarise yourself with email campaigns, automation pipelines, and AI integration as these are key aspects of the role.
Tailor Your CV: Highlight your relevant experience in AI, email outreach, and automation systems. Use specific examples that demonstrate your proficiency in these areas, especially any work with APIs or SaaS tools.
Craft a Compelling Cover Letter: In your cover letter, express your enthusiasm for the role and the company. Mention how your skills align with their needs, particularly your experience in developing email campaigns and working in a startup environment.
Showcase Your Achievements: Include quantifiable achievements in your application. For instance, mention how you improved email open rates or successfully automated a campaign, as this will help illustrate your impact in previous roles.
How to prepare for a job interview at Instantly.ai
✨Showcase Your AI Knowledge
Make sure to highlight your experience with AI models and automation systems during the interview. Be prepared to discuss specific projects where you've integrated AI for email campaigns or lead generation, as this is a key focus for the role.
✨Demonstrate Email Campaign Expertise
Prepare examples of successful email campaigns you've developed in the past. Discuss your approach to A/B testing and how you measure success, as this will show your understanding of effective outreach strategies.
✨Familiarise Yourself with APIs
Since proficiency in APIs is crucial for this position, brush up on your knowledge of SaaS, marketing, and CRM tools. Be ready to explain how you've used APIs to enhance campaign automation or improve deliverability in previous roles.
✨Embrace the Startup Mindset
Convey your comfort with the fast-paced nature of a startup environment. Share experiences where you've had to adapt quickly, take ownership of projects, and iterate based on feedback, as this aligns with what the company is looking for.