Customer Retention Manager

Customer Retention Manager

Full-Time 40000 - 50000 £ / year (est.) No working from home possible
Instant Impact

At a Glance

  • Tasks: Manage customer support, improve satisfaction, and reduce churn through proactive engagement.
  • Company: Dynamic company focused on customer retention and satisfaction.
  • Benefits: Full-time role with opportunities for growth and development in London.
  • Other info: Collaborative environment with a focus on data-driven decision making.
  • Why this job: Make a real impact by enhancing customer experiences and driving retention strategies.
  • Qualifications: Strong relationship management skills and experience with CRM systems preferred.

The predicted salary is between 40000 - 50000 £ per year.

The Customer Retention Manager is responsible for day-to-day customer support requests to improve customer satisfaction, promote self-service digital tools, identify growth opportunities and proactively reduce churn across the company’s customer base.

This role supports delivering a proactive, insight-led retention strategy and helps improve the collection and use of customer data and CRM tools to identify risks early, resolve issues, and create opportunities for growth.

Key Responsibilities
  • Customer service and issue resolution
    • Serve as a key contact for customer queries or requests, resolving matters promptly and escalating more complex requirements when needed.
    • Carry out proactive check-ins with customers to monitor satisfaction, identify risks, and spot growth opportunities.
    • Share customer experience insights internally to support continuous improvement.
  • Onboarding and offboarding
    • Deliver a smooth onboarding experience, ensuring customers are set up for success from day one.
    • Manage offboarding processes where needed, with clear communication on requirements and timescales to set expectations.
  • Customer Hub and self-service adoption
    • Drive adoption of the Customer Hub and self-service tools, helping customers use available digital services confidently.
    • Encourage digital-first handling of routine requests to improve speed, consistency, and customer experience.
  • Customer insight and data
    • Maintain accurate and up-to-date customer information and data in CRM systems to support retention activity and effective use of the Customer Hub.
    • Use customer data, feedback, and behavioural indicators to identify trends and risks.
    • Contribute to the development of customer segmentation (e.g. high value, at risk, growth) and prioritisation strategies.
  • Retention and churn management
    • Proactively engage high-value or at-risk customers to spot churn risks early and enable timely action to improve outcomes.
    • Escalate and help resolve issues that may impact retention, working closely with internal teams.
  • Customer experience improvement
    • Gather and share customer insight to help improve products, services, and processes.
    • Identify recurring issues and work with internal teams to drive continuous improvement.
    • Support initiatives that enhance customer satisfaction and retention outcomes.
  • Collaboration
    • Work closely with internal teams to deliver joined-up customer management.
    • Feed retention opportunities and risks into relevant teams.
Key outcomes / measures of success
  • Improved customer retention rates and reduced churn.
  • Increased customer satisfaction (e.g. NPS / OSAT).
  • Higher engagement with Customer Hub and digital services.
  • Effective identification and management of at-risk customers.
  • Strong quality and completeness of customer data.
Skills, Knowledge and ExpertiseEssential
  • Strong relationship management skills with a customer-first mindset.
  • Proven ability to identify and manage customer risk and retention opportunities.
  • Excellent communication skills, both written and verbal.
  • Ability to work with data and insights to inform decisions.
  • Proactive and organised, with strong problem-solving skills.
Desirable
  • Experience in customer operations environments.
  • Experience using CRM systems to manage customer relationships and campaigns.
  • Understanding of customer lifecycle management and retention strategies.
Ways of working / behaviours
  • Customer-focused: puts customer outcomes at the centre of decisions.
  • Proactive: identifies issues early and takes action.
  • Collaborative: works effectively across teams to solve problems.
  • Data-led: uses insight to prioritise activity and improve outcomes.
  • Practical and solution-oriented: focuses on what will make the biggest difference.

Customer Retention Manager employer: Instant Impact

As a Customer Retention Manager in London, you will thrive in a dynamic work culture that prioritises customer satisfaction and continuous improvement. The company offers robust employee growth opportunities, including training in CRM tools and data analysis, while fostering a collaborative environment where your insights directly influence retention strategies. With a focus on innovation and a commitment to employee well-being, this role provides a meaningful chance to make a significant impact on customer experience and business success.

Instant Impact

Contact Details:

Instant Impact Recruitment Team

We think you need these skills to ace Customer Retention Manager

Customer Service
Issue Resolution
Relationship Management
Communication Skills
Data Analysis
CRM Systems
Customer Lifecycle Management